B2B Power Hour

B2B Power Hour

By AligndBusiness
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B2B Power Hour episodes

  • 120. Mastering Discovery for Enterprise Deals w/ Nate Nasralla and Kyle Asay
    Ever ended up on a discovery call that didn't go... exactly as planned? Yeah, us too. 😅
    The reality is discovery is taught as a simple, neat stage in the sales process. One-and-done. As if!
    Discovery is much better understood as a discipline. It doesn't start and stop with a single sales stage.
    Kyle Asay, VP of Sales at Qualtrics, and Nate Nasralla, Founder at Fluint.io, join the show to help you master discovery when selling complex, enterprise deals.
    Join us for this B2B Power Hour workshop on:
    ✅  How to properly prep for discovery calls
    ✅  How to differentiate your discovery with better agendas
    ✅  Why you need to go deeper when you think you're done
    ✅  Running discovery in a growing buying committee
    ...and more!
    Join in to learn from two experts "from the trenches" in how to do discovery right.
    53 min
  • 119. Build Your Inbound Funnel on LinkedIn
    You don't need to become a content creator to drive inbound on LinkedIn. Say what?!
    We know. Big accounts seem to get all the attention and traffic. They post their wins, and their leads.
    But here's the truth: you don't need thousands of followers or a big presence to create inbound leads. What you need is an intentional engagement strategy.
    Join us for this B2B Power Hour workshop on:
    ✅  How to setup your calendar for daily success
    ✅  Creating an engagement strategy that works for your ICP
    ✅  How comments can transform outbound to inbound
    ✅  Writing content without spending hours
    Join us to learn how to build your inbound funnel on LinkedIn.
    53 min
  • 118. Booking 40+ Meetings per Month on Social w/ Evan Patterson
    Here's a shocker: lots of your target accounts are on social. But nobody wants the connect-and-pitch! So, what do you do instead?
    Evan Patterson, Head of Content & Community at trender.ai, is joining the show to break down how he booked 40+ meetings in a month using just social, and how you can do the same.
    Yes... Evan's AEs were asking him to STOP booking meetings. His record? Over 80 in a month!
    Join us for this B2B Power Hour workshop on:
    ✅  How to find the right conversations at scale
    ✅  How to comment without being salesy
    ✅  Why people don't want your outreach
    ✅  Building trust with key accounts on social
    ...and more!
    Join in to book more meetings with social & have some fun in the process!
    54 min
  • 117. Closing 7-Figure Enterprise Deals w/ Brandon Fluharty and Jen Allen
    How do some Rockstar enterprise sellers close deals quickly and effectively?
    While the rest of us are getting ghosted, these sellers are closing 7-figure deals in 9 months or less.
    Brandon Fluharty and Jen Allen are laying out the path of challenging customers to close quickly. They’re diving into the insights and strategies that make big deals… work.
    Join us for this B2B Power Hour workshop on:
    ✅  Designing your outbound approach
    ✅  Finding the right champion
    ✅  Breaking in with big ticket items
    ✅  How social fits into your approach
    …and more!
    Join in to learn from the best about closing 7-figure enterprise deals.
    1 hr 1 min
  • 116. How to Win the Sale Before You Call
    You just started a brand new quarter. Got a fresh list (and a fresh look), excited but nervous to hit the phones.
    Your friend keeps blowing quota away and tells you there's a way to win before they even start dialing. You can't help but think... how is that even possible?!
    Join us for this B2B Power Hour workshop to find out how.
    ✅  How good is that list really?
    ✅  Who should I first (last)?
    ✅  Are you selling the meeting or the problem?
    ✅  How much time should I spend researching?
    Join us to answer all of these questions and start winning the sale before you even pick up the phone.
    51 min
  • 115. How Sales Teams Win with Social Selling w/ Sam McKenna and Alex Boyd
    Social selling is all the buzz. And on every corner, there’s another LinkedIn expert preaching their system.
    But so few have helped sales teams achieve real success on social while the rest of us are caught between fluff and trying to figure it out for our own teams.
    Samantha McKenna and Alex Boyd are joining the show to break down how they’re using social selling to actually close big deals — for themselves and the companies they work with.
    Join us for this B2B Power Hour workshop on:
    ✅  Why social should be your team’s primary channel
    ✅  Should sales teams create content?
    ✅  Layering outbound with social
    ✅  How to predict & measure team success
    …and more!
    Join in to learn from two of LinkedIn’s premier social sellers how to actually set-up your sales team for success on social!
    54 min
  • 114. Creating Demand for Early-Stage Startups w/ Christopher Roche
    How can Series A startups generate demand? With demand generation often carrying a hefty price tag, Christopher Roche (CEO of Catalyst Consulting) joins the show to break down how marketing leaders at startups can think through prioritizing their demand generation and demand capture efforts. He talks about budget priorities, optimizing campaigns, balancing spend, and benchmarks for good results of a marketing campaign. Strap in for a fast-paced and insightful conversation!
    48 min
  • 113. How to Run a Nurture Sequence on LinkedIn
    Running sequences on LinkedIn seems time-intensive. Obnoxious. Manual. Have you seen Sales Nav's inbox?!
    You're probably thinking a sequence is based off profile views, DMs, and InMails over days and weeks. And companies then try to automate this for scale. (Obviously... it fails every time)
    Here's the secret: nurturing leads is actually the easiest to scale with little to no software at all on LinkedIn. You just need to focus on the right activities.
    Join us for this B2B Power Hour workshop on:
    ✅  Using Sales Navigator to identify and track leads
    ✅  How comments can change your booking rate
    ✅  Why content is the salesperson's best friend
    ✅  Timing your outreach to leads
    Join us to learn how to nurture leads on LinkedIn without buying new software or becoming a professional scroller.
    56 min
  • 112. Successful Daily Habits for Salespeople w/ David Dember
    It’s well known that 1% improvements each day means huge improvements (400%+) over a year. But what should salespeople be doing each day to see success?
    David Dember (Tenbound) joins this special Sales Development Power Hour to break down the calendars and daily habits of successful salespeople.
    Join us for this B2B Power Hour workshop on:
    ✅ High-value activities
    ✅ Prioritizing your day
    ✅ Time blocking your calendar
    ✅ Success habits
    ...and more!
    Join us to learn more about structuring your day for success!
    57 min
  • 111. How Dooly's Killer Content Wins Deals
    So what happens when great company content meets professional sales?
    Dooly has the best of both worlds: great events, fun & consistent content, and a high-class sales team to match.
    Camille Trent and Saad Khan are joining to discuss how Dooly is crushing it out on social and how their sales team leverages brand exposure to open (and close) deals.
    Join us for The Enterprise of Social on:
    ✅ How great branding changes sales conversations
    ✅ Measuring and managing a high-volume event strategy
    ✅ Ramping BDRs on social media
    ✅ Aligning marketing & sales teams
    ✅ Key drivers of social success
    Join us to get a peek behind the scenes of Dooly’s content engine & learn how it can change the sales motion!
    49 min

About B2B Power Hour

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Nick's a seller. Morgan's a marketer. We align go-to-market teams together to win the RIGHT business with better experiments. Tune in for live shows and interviews that will help you learn what to…