Dr. Matt Cybulsky is back in the house to share some provocative thinking about the important intersection of behavioral economics and digital health. We dive deep into the “X factors” of human behavior that impact digital health adoption, such as community, habits, and the fear of failure. All that, plus the Flava of the Week about how the gloves are coming off from Big Retailers. With Walgreens’ CEO publicly stating that their goal is to keep you away from the healthcare system, and CVS Health claiming to be "uniquely positioned," is it finally time to invest the human capital into understanding their battle plan?

Shout-out to the Shift.Health Content Network for spreading the awesome, yo!

Check out some of our favorite related podcasts:

• Better Experiences with Amy Heymans,
• The Health Innovators Show with Dr. Roxie Mooney,
• DGTL Voices with Ed Marx,
• Healthcare IT Today with John Lynn and Colin Hung, and 
• Hello Healthcare with Chris Hemphill

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