This week, SBC Media launched its latest podcast series titled Behind The Badge, led by SBC Sponsorship’s George Harborne, and a rotating cast of SBC Editorial experts, the podcast will include conversations with sports teams across the globe about the commercial side of the industry.

As an iGaming Daily bonus episode, we present to you the first episode of Behind The Badge with Burnley Football Club’s Head of Commercial, Marcus Mellor. 

To keep up-to-date with Behind The Badge, click here, to be directed to the podcast's official LinkedIn page and make sure to follow. Additionally, subscribe to SBC's YouTube channel here to keep in the loop of all multimedia offerings.