As iGaming Daily says goodbye to 2025, we’re taking the time to reflect on the year’s biggest and most talked-about industry stories. To kick off the series, SBC Media Manager Charlie Horner is joined by SBC News Editor Ted Orme-Claye and SBC News Senior Journalist Viktor Kayed to unpack the standout headlines from across the SBC News network, including a jaw-dropping lottery blunder that stunned the industry.

Tune in to today’s episode to find out:

• Which mergers and acquisitions defined 2025, including major moves by Flutter and Allwyn
• How the UK gambling tax debate triggered market volatility and reshaped operator strategies
• What went wrong in the infamous Bulgarian lottery draw that damaged public trust overnight
• Why the legal battle between Playtech and Evolution became one of the industry’s most explosive disputes
• Which trends and regulatory shifts, from US prediction markets to Nordic reform, are set to dominate 2026

Host: Charlie Horner
Guests: Ted Orme-Claye & Viktor Kayed
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, we’re bringing you a must-hear conference session straight from SBC Summit Lisbon 2025, taken from the powerful panel “Women in Tech, Gambling and Sports: The Glass Ceiling and Beyond,” where industry leaders unpack what real progress looks like for gender diversity in iGaming and what still stands in the way.

Tune in to today’s episode to find out:

• How unconscious bias still shows up in iGaming, tech, and sports and how leaders overcome it
• Why the “confidence gap” holds women back in hiring and leadership conversations
• The real business impact of diverse, representative teams in global gaming
• How male allies and mentors can help dismantle systemic barriers
• What’s truly beyond the glass ceiling and how women can claim their seat at the table

Credits: 

• Petra Zackrisson: Chief Transformation Officer, LeoVegas Group,
• Viktoria Degtiarova: Co-Founder and CCO, PaySecure
• Cristina Turbatu: Chief Technology Officer, Casumo
• Catie Di Stefano: Moderator, Marketing Director, Vegas Kings

Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SEO expert Ivana Flynn is joined by Sean Bianco, Co-founder of Gain Changer, as the duo discuss the brutal reality of modern iGaming SEO, the rise of negative SEO warfare, and what affiliates must do to survive heading into 2026.

Tune in to today’s episode to find out:

• Why Google core updates are wiping out iGaming affiliates overnight
• How fake DMCA takedowns and DDoS attacks are being used to steal rankings
• Why relying on a single website is now a critical business risk
• The role automation plays in defending and scaling SEO assets
• What strategies and partnerships are essential to survive the “cowboy” iGaming market

Host: Ivana Flynn
Guest: Sean Bianco
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by SBC Noticias Brasil Business Journalist Elisa Marcante and soon to be SBC Media Manager Ana Maria Menezes. As Ana teases her upcoming role within SBC, the trio unpack Brazil’s newly approved betting tax increase, its political implications, and what the changes could mean for operators, consumers, and the future stability of the regulated market.

Tune in to today’s episode to find out:

• What exactly was approved by the Brazilian Senate and what still needs to happen before the tax hike becomes fully official
• Whether the strong Senate vote signals long term political alignment or a short term fiscal move
• How operators are reacting and what this could mean for RTPs, bonuses, and marketing spend
• The impact of new measures targeting unlicensed operators and those who advertise them
• Where the Brazilian betting market is likely to focus in 2026 from regulation to industry strategy

Host: Fernando Noodt
Guests: Elisa Marcante & Ana Maria Menezes
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC’s Editor-at-Large Ted Menmuir and SBC News Editor Ted Orme-Claye as the trio discuss ITV’s plans to expand its ITV Win platform with a new bingo and casino launch and whether the broadcaster can succeed in one of the UK gambling industry’s most competitive markets.

Tune in to today’s episode to find out:

• What ITV has announced with its ITV Win bingo and casino expansion and why the timing matters post-Budget
• How important celebrity talent, brand familiarity and prime-time reach will be to ITV’s gaming ambitions
• What lessons can be learned from ITV’s previous gambling ventures including Jackpot247
• The key commercial and regulatory challenges facing new entrants in the UK gambling market
• Whether ITV Win can realistically become a mass-market operator or struggle in an ultra-saturated landscape

Host: Charlie Horner
Guests: Ted Menmuir & Ted Orme-Claye
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by SBC Editor-at-Large Ted Menmuir and iGaming Expert Editor Joe Streeter as the trio discuss Finland’s landmark gambling reform, following the decisive parliamentary vote to end Veikkaus’ online monopoly and introduce a new licensing regime.

Tune in to today’s episode to find out:

• Why Finland’s 158-8 parliamentary vote marks a defining moment for Europe’s 2025 regulatory landscape
• What the final Gambling Reform Bill actually delivers and the key non-negotiables for licensed operators
• How the end of Veikkaus’ online monopoly reshapes competition, product choice and market dynamics
• What operators, affiliates and responsible gambling stakeholders are saying on the ground
• Whether Finland’s licensing window and marketing rules will successfully channel up to €900m back into the regulated market

Host: Fernando Noodt
Guests: Ted Menmuir & Joe Streeter
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by Motti Colman, VP of Revenue at Optimove, to unpack the key lessons from 2025 and explore how data-driven, positionless marketing is shaping the future of iGaming ahead of a pivotal year for the industry.

Tune in to today’s episode to find out:

• Optimove’s key highlights from 2025 and how the year shaped its growth and strategy
• What Optimove will showcase at ICE Barcelona 2026 and why major industry events remain critical
• The biggest marketing and technology trends set to dominate iGaming conversations in 2026
• How positionless marketing helps operators drive impact in highly regulated environments
• How betting brands can maximise major sporting events like the World Cup to convert short-term players into long-term value customers

Host: Fernando Noodt
Guest: Motti Colman
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC’s Editor-at-Large Ted Menmuir and SBC News Editor Ted Orme-Claye as the trio discuss the growing threat of black market gambling, declining channelisation rates across Europe, and how the regulated industry must respond as it heads towards 2026.

Tune in to today’s episode to find out:

• Why black market gambling has become one of the defining narratives of 2025
• What recent research reveals about who the black market really serves and how large it may be
• How regulatory pressure, taxation, and compliance costs are impacting channelisation rates
• Whether the industry can truly measure the size of the black market with existing data
• What operators and regulators must prioritise in 2026 to protect the regulated ecosystem

Host: Charlie Horner
Guests: Ted Menmuir & Ted Orme-Claye
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today's episode of iGaming Daily SBC Media Manager Charlie Horner is joined by SBC Managing Editor Jessica Welman as the duo delve into Underdog’s decision to exit sports betting and pivot entirely toward prediction markets.

Tune in to today's episode to find out:
• How Underdog’s brief sportsbook history unfolded and which states it operated in
• The key factors that drove the company to abandon sports betting
• What Underdog hopes to accomplish within the emerging prediction markets space
• Whether the company’s rapid pivots signal a deeper identity issue
• How this shift fits into broader industry turbulence and regulatory uncertainty across the United States

Host: Charlie Horner
Guest: Jessica Welman
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by iGaming Expert Editor Joe Streeter and Business Journalist Conor Porter as the trio discuss Evoke’s surprise strategic review and what it could mean for the future of William Hill, 888, and the wider gambling industry.

Tune in to today's episode to find out:

• What we know so far about Evoke’s newly announced strategic review.
• Why Evoke is exploring a potential sale and the core factors driving the decision.
• How recent tax rises and the UK budget have impacted the group’s financial outlook.
• How the markets reacted to both the tax changes and evoke’s announcement.
• What this could signal for future industry consolidation and who the potential buyers might be.

Host: Charlie Horner
Guests: Joe Streeter & Conor Porter
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.