Behind the Screens

As Shang Chi enters yet another week at the top of the box office, we take a look at audience evolutions, the tumbling of Dear Evan Hansen, a look ahead at pre-sales for Venom: Let There Be Carnage, analysing the audience so far for the sequel. Ann Stadler joins Matthew to talk about communities in cinema, her vast experience in cinema marketing, and the next steps in her career.

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Box Office Recap - 0:57

Matthew and Simon catch up on NZ’s lockdown changes, Shang-Chi’s third weekend at number one in the box office, and the unique audience of Clint Eastwood films. We welcome Clayton Calk to the podcast this week to explain what iOS 15 means for email marketing, which he dives deeper into in his blog article on movio.co

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To find out more about iOS 15, what it means for email marketing, and why we're ready visit https://movio.co/blog/ios-15-what-it-means-and-why-we-re-ready/

This week Matthew and Simon dive into assessing the summer results for the box office, and examine Shang-Chi’s second week on top around the world. Marketing veteran Andrew Williams joins them to discuss the summer season, give the low-down on trailers, and a look at the upcoming Malibu Horror Story.

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Special guest Wendy Liebmann, Founder and CEO of WSL Strategic Retail and host of the Future Shop Podcast, joins us this week to discuss how exhibitors can learn key lessons from the world of retail to enhance their appeal. Matthew and Simon break down the amazing box office results for Shang-Chi and the Legend of the Ten Rings.

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This week we're joined by Vista Cinema CEO, Leon Newnham, and Movio's Chief Client Officer, Sarah Lewthwaite, for a round table discussion of the highlights and experiences from CinemaCon last week. Matthew and Simon also break down the numbers and audience for Candyman, and pre-sales for the upcoming Shang-Chi and the Legend of the Ten Rings. Plus a few key insights from CinemaCon from some of Movio's attendees.

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Matthew catches Ryan Provencher to talk about his arrival at CinemaCon, as well as discussing Paw Patrol, The Protege, The Night House, and Reminiscence. Simon Burton calls in direct from CinemaCon to give us all the latest from the biggest industry event of the last year.

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We break down Free Guy, Respect, and Don't Breathe 2, and Trafalgar Releasing's CEO, Marc Allenby talks to us about the business, recovery, and future of Event Cinema.

National Amusements' VP of Global Marketing, Mark Malinowski, on loyalty, subscriptions, VOD and cinema CX, plus we breakdown The Suicide Squad audience.

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This week we discuss Jungle Cruise’s impressive opening weekend at the box office. We also sit down with Jeremy Fuster from The Wrap and take a look at Suicide Squad. How much it’s performance might influence decisions about Fall release dates and more!

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Box Office Recap - 1:30

We analyse 'Old' and 'Snake Eyes' and speak with Sarah Lewthwaite, Movio’s Chief Client Officer, about global loyalty trends, best practice targeting... and curling.

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