Smart Cleaning School

Best Of - Goal Setting VI: Reverse Engineer Your Dreams


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 These initial episodes were done before the 2020 pandemic. They were important then and I believe they are even more important now.  We need to have  purpose in what we do or we'll never have the passion and commitment to see it through. In this replay episode, I help you identify the Why in your life so you can jump onboard the goals train! Have fun! 

This was a breakthrough week for the Big Picture of what I'm doing. I have business SMART goals that I set for my solo cleaning business on 1/1/20. I share this mindset in my goal-setting series (What is Your Why, Why Set Goals, Make Your Goals SMART, The Accountability Roadmap, and Kill Parkinson). The lessons and reminders from this week in business forced my hand to create a 6th installment to this series.

As many of my podcast listeners know, I have other streams of income. I run the SMART Cleaning Tribe for team cleaners. I host this podcast and the connected Solo Cleaning School Elite Membership for my students to learn my ISO Model to hit their goals.  I am also at the beginner stage to consulting large cleaning companies with employees that would like to scale with optimized solo cleaners or Solo Teams. I'm also a published author of an interactive book for fathers to read to their kids called "Arctic Land".  In past years, I have struggled with holding it all together and being productive with multiple irons in the fire. This year is different. I have figured out a way to prioritize and follow through. I call it reverse engineering your dreams and I hope this podcast will help you find a similar system that works for you! 

I knew (prior to COVID) that this year needed to be our breakthrough year. We needed to build a new solo cleaning business to become an optimized part-time 6-figure income. There were multiple reasons for this:

  1. To teach our kids the "family trade" by working with dad, earning income, saving, giving, spending, and investing.
  2. To show YOU (the listeners) that my ISO Model works by building and optimizing a second solo cleaning business to the same level as my first in a fraction of the time.
  3. To earn a main income source in the schedule I was willing to clean that would provide everything our family needed too thrive in 2020 & beyond, not relying on any online income.


Read the rest of this article at the Smart Cleaning School website

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Smart Cleaning SchoolBy Ken Carfagno

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