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Kathrin Hamm is the CEO & founder of Bearaby, a sustainable, beautifully crafted & hyper-functional weighted blanket that’s designed to promote better sleep quality & longer sleep duration.
We discuss:
A personal quest for better rest: How it led her to exploring the world of textiles & consumer products, and how Kathrin’s role at the World Bank influenced her founder’s journey
The triumphs and challenges of developing a DTC product: What she wished she’d known sooner, and where she found small wins along the way
Product design & technology vs. brand & marketing: Kathrin’s preference for one vs. the other, and what she’s learned about both in launching Bearaby
Defining sustainability & functional design for today’s consumer: What she’s learned thus far, and what every/all founders in similar spaces and sectors of the wellness industry should know about developing and scaling a consumer product in 2023 and beyond
Trend forecasting: What’s ahead in the wellness industry for 2024+
🎙️Follow The Business of Wellness on Apple Podcasts & leave a 5-star rating & review
🎙️Hire me to consult before you invest in or get to work on that “better-for-you” product
🎙️Follow me @jaclynlondonrd
**Advice provided on this podcast should not replace medical advice provided by your physician.
4.9
5252 ratings
Kathrin Hamm is the CEO & founder of Bearaby, a sustainable, beautifully crafted & hyper-functional weighted blanket that’s designed to promote better sleep quality & longer sleep duration.
We discuss:
A personal quest for better rest: How it led her to exploring the world of textiles & consumer products, and how Kathrin’s role at the World Bank influenced her founder’s journey
The triumphs and challenges of developing a DTC product: What she wished she’d known sooner, and where she found small wins along the way
Product design & technology vs. brand & marketing: Kathrin’s preference for one vs. the other, and what she’s learned about both in launching Bearaby
Defining sustainability & functional design for today’s consumer: What she’s learned thus far, and what every/all founders in similar spaces and sectors of the wellness industry should know about developing and scaling a consumer product in 2023 and beyond
Trend forecasting: What’s ahead in the wellness industry for 2024+
🎙️Follow The Business of Wellness on Apple Podcasts & leave a 5-star rating & review
🎙️Hire me to consult before you invest in or get to work on that “better-for-you” product
🎙️Follow me @jaclynlondonrd
**Advice provided on this podcast should not replace medical advice provided by your physician.
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