Helena Maus is the CEO of Archetype, a global communication and marketing agency. She describes herself as an atypical CEO and is passionate about furthering Archetype’s vision to build a model of the agency of the future and driving Archetype’s client charter, in which success is mutual and excellence is pursued relentlessly. 

Previously Helena served as CEO at Bite, was partner at the OutCast Agency and held several in-house roles, including chief of staff at Yahoo.

In our conversation, she shares how small moments of humiliation became a source of conveying her truth, How growing up in a government-assisted social housing experiment impacts the way she leads, and what happened when her husband told her to quit.

Outline:

Anna Rafferty is The Lego Group's VP of Digital Consumer Engagement. She leads the Lego Group's direct engagement with consumers of all age groups, which takes many forms, from magazine, publishing, community management and social engagement to digital products like apps and websites, creator programmes and events. She also takes additional responsibility for Digital Child Safety, Rights and Wellbeing in the company.

Outline

In this episode of Better Under Pressure, I sit down with Cheryl Giovannoni. Cheryl is the CEO of the Girls' Day School Trust, one of the UK's leading charities, taking on the education of over 180,000 girls in 23 schools and two academies across the UK. She leads an organisation of 4,000 team players who dedicate daily to fulfilling their mission of 'helping girls learn without limits.'

In our conversation, we discuss how her team's helped her identify what she needs when she is feeling under pressure. As well as the significance of having a job she genuinely cares about rather than enjoys and why it's become vital to have a team that can, as she puts it, "turn on a dime."

Outline

Fran Boorman is an award-winning business leader, having built and exerted a multi-million-pound turnover business while bringing up two young children. Subsequently, Fran launched groundbreaking Goal 17, a mentor training company known for innovative social impact programs. She was voted the UK's number 1 female business influencer by Global Woman and is featured in Forbes and on the BBC. 

Her businesses now partner with some of the biggest global sporting brands, including premier league football clubs and premiership rugby clubs. In addition, she is a non-executive director of several high growth businesses and is currently creating an exciting new technology platform to bring millions of people together in meaningful mentoring partnerships to improve equality.

Outline

On this episode of Better Under Pressure, I am joined by Nilema Bhakta-Jones, Group General Counsel for Kantar, the world's leading data, insights and consulting company.

Outline

In the second episode of "Better Under Pressure", I am joined by Anabel Hoult, CEO of Which?, the UK's most prominent consumer rights organisation. Her experience as a leader across multiple industries, including retail, charity, consumer services and fintech, makes her a natural choice as a guest to speak about pressure and how she handles it.

During our time together, she shares the power of a pen and a piece of paper, what her conversations with herself look like as she heads into high challenge situations, and what it was like to be the first Head Girl in a boys' boarding school.

Outline

In this first episode, I’m delighted to be talking with Paula MacKenzie, Managing Director of KFC UK & Ireland, responsible for over 28,000 team members, 960 restaurants and 35 franchisees. She has over 20 years experience in the food and drink industry. In our conversation, she shares what she means by ‘reversing out of her day’ and how she managed the pressure moment of speaking to an audience that was ‘anti the fast-food’ industry.

Outline