Beyond the Wrench

By Jay Goninen

How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-

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4.8

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FAQs about Beyond the Wrench:

How many episodes does Beyond the Wrench have?

The podcast currently has 275 episodes available.

Beyond the Wrench episodes:

April 06, 2022Value of Associations for Shops, Carolyn Coquillette
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Carolyn Coquillette, President of Automotive Service Councils of California (ASCCA) and CEO of ShopWare. Carolyn gives us the inside scoop on how she became president of ASCCA, the importance of getting involved in associations, and general advice for shop owners/managers on how to take care of their technicians.

Resources:
Learn more about WrenchWay Insiders

Learn more about the Automotive Service Councils of California

Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Carolyn Coquillette
CEO, Shop-Ware
[email protected]

Sponsor:
Diesel Laptops: Diesel Laptops is your shop efficiency solution company. They do this through diagnostic tools, diesel technician training, repair information, parts lookup tools, and a call center staff with diesel technicians. Diesel Laptops is committed to working with you to find the right solution for your company that fits your needs and budget.
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1h
March 30, 2022How to Protect Your Shop from Illegitimate Credit Card Chargebacks ft. Tyler Kattre, Wind River Financial
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Tyler Kattre, President, Wind River Financial. Tyler breaks down everything a shop needs to know about illegitimate credit card chargebacks. He explains common frustrations, how to handle chargebacks, and documenting chargebacks.

Resources:
Learn more about WrenchWay Top Shops.

Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Tyler Kattre
President, Wind River Financial
[email protected]
Connect with us on social:

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Instagram

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57min
March 23, 2022Building Equal Relationships Between Schools and Shops ft. John Gardner & Josh Ellis, Chipola College/Tech Garage
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by John Gardner and Josh Ellis who are automotive instructors at Chipola College. You may also know them as the TV hosts of Tech Garage! During the episode, we discuss all the details behind their show and the success they’ve seen. We then go on to talk about how schools can build an automotive, collision, or diesel program, how to create an effective advisory committee, and the expectations of new technicians joining a shop.

Resources:
Learn more about WrenchWay School Assist.

Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guests:
John Gardner
Automotive Instructor, Chipola College
TV host, Tech Garage
[email protected]
Josh Ellis
Automotive Instructor, Chipola College
[email protected]
Connect with us on social:

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58min
March 16, 2022Barriers of Entry to Becoming a Technician ft. Eric Villa, Diesel Garage Foundation
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Eric Villa, CEO & Founder, Diesel Garage Foundation. Eric shares with us some of the biggest barriers he sees for young people looking to join this industry and become an automotive, collision, or diesel technician.

Resources:
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders

About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122

About Our Guest:
Eric Villa
CEO & Founder, Diesel Garage Foundation
[email protected]

WrenchWay Resources:

For Technicians & Students
Compare & Explore Technician Pay: View salary information for automotive, diesel, and collision technicians near you at wrenchway.com/pay.
Find Your Ideal Shop or Dealership: Looking for the best places to work? Discover and research the best shop or dealership for you at wrenchway.com/shops.

For Shops & Dealerships
Hire Top Talent & Assist Schools: Connect with skilled technicians, engage with schools, and help elevate the auto and diesel industry with WrenchWay Top Shop Memberships.

For Auto, Diesel, & CTE Instructors:
Support Your Program & Connect with Industry: Get resources and equipment for your program and grow your industry partnerships with WrenchWay's free solutions for schools.

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57min
March 09, 2022Marketing Advice for Repair Shops ft. Martin Morgan, Repair Shop Websites
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Martin Morgan, General Manager, Repair Shop Websites. Martin discusses the relationship between marketing and recruiting. He explains common marketing mistakes shops make, how to make marketing less intimidating, and traits of a great shop.

Resources:
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Martin Morgan
General Manager, Repair Shop Websites
[email protected]
Connect with us on social:

Facebook

Instagram

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YouTube

TikTok
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1h 12min
March 02, 2022How Dealerships Can Build Relationships with Schools ft. Marcus Hicks, Ford TPS Program
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week's episode of Beyond the Wrench, we are joined by Marcus Hicks, Area Manager, Ford TPS Program to discuss how dealerships can build relationships with schools. He talks about students' perceptions of the industry, how we can get parents involved, and the benefits of education.

Resources:
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Marcus Hicks
Area Manager, Ford TPS Program
[email protected]
Connect with us on social:

Facebook

Instagram

X

LinkedIn

YouTube

TikTok
...more
58min
February 23, 2022A Marketer's Guide to Recruiting ft. Sara Kerwin, WrenchWay
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Sara Kerwin, Director of Marketing, WrenchWay. Sara shares how shops can get a leg up when recruiting technicians by thinking like a marketer. She talks about how to think outside the box when recruiting, provides us with recruiting tips, and discusses how shops can implement a plan for recruiting.

Resources:
Learn more about WrenchWay Top Shops
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Sara Kerwin
Director of Marketing, WrenchWay
[email protected]
Connect with us on social:

Facebook

Instagram

X

LinkedIn

YouTube

TikTok
...more
53min
February 16, 2022Boosting the Industry Through Social Media, ft. Chryssa Hunlock, California Truck Centers
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Chryssa Hunlock, Service Manager, California Truck Centers. Chryssa shares with us how she became comfortable posting on social media, creating consistent content, and how she uses social media to attract more people into the industry.

Resources:
Learn more and register for WrenchWay Schools Week
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Chyrssa Hunlock
Service Manager, California Truck Centers
[email protected]
Connect with us on social:

Facebook

Instagram

X

LinkedIn

YouTube

TikTok
...more
1h 2min
February 09, 2022Social Media, Creating Content, & Working With Schools ft. Jeff Buckley, My Father’s Shop Certified Auto Repair
Like the Beyond the Wrench podcast? Be sure to follow & rate us — whether on Apple Podcasts, Google Podcast, YouTube, or wherever you get your podcasts!

In this week’s episode of Beyond the Wrench, we are joined by Jeff Buckley, Owner, My Father’s Shop Certified Auto Repair. Jeff is so passionate about the automotive industry and truly cares about the education and future of the automotive industry. Jeff talks with us about how he uses social media to create a name for himself, time management and being consistent on social media, and how he works to get shops involved with schools.

Learn more and Register for WrenchWay Schools Week
Download the free WrenchWay app in the App Store or on Google Play:
App Store: https://apps.apple.com/us/app/id1534587616
Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders
About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
[email protected] | 608.716.2122
About Our Guest:
Jeff Buckley
Owner, My Father’s Shop Certified Auto Repair
[email protected]
Connect with us on social:

Facebook

Instagram

X

LinkedIn

YouTube

TikTok
...more
1h 2min
February 02, 2022 Finding Success With Flat Rate ft. Sal Raschilla, Healey Hyundai
In this week’s episode of Beyond the Wrench, we are joined by Sal Raschilla, Shop Foreman, Healey Hyundai. Sal shares with us techniques on how to be successful on flat rate, how to maximize opportunities on flat rate, and how to balance time to be successful.

Resources:
Learn more about WrenchWay Top Shops: https://wrenchway.com/top-shops/

Download the free WrenchWay app in the App Store or on Google Play:
- App Store: https://apps.apple.com/us/app/id1534587616
- Google Play: https://play.google.com/store/apps/details?id=com.wrenchway.insiders

About Our Host:
Jay Goninen
President, WrenchWay
[email protected] | 608.512.7330

About Our Guest:
Sal Raschilla
Shop Foreman, Healey Hyundai
[email protected]
...more
1h 1min

FAQs about Beyond the Wrench:

How many episodes does Beyond the Wrench have?

The podcast currently has 275 episodes available.

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