Bloomberg Business of Sports

Intel Sports Managing Director Shawn Bryant joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including the company’s recent Consumer Electronics Show presentation with the National Hockey League, which tested a chip in players’ shoulder pads that -- with the help of a connected puck -- enables the tracking of where every player is on the ice at all times. Also discussed is how Intel’s plans for virtual reality can help not only sports leagues and teams scale their content but also assist athletes with their training. Bryant also talked about the company’s interest in sports betting, and its new Olympic partnership with Alibaba.

Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams Producer: Jessica Summers

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Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including the National Basketball Association's billion-dollar deal with Take-Two, securing the star power of LeBron James and others in the popular sports video game. The deal allows Take-Two's 2K studio to continue making its NBA 2K video game. Also discussed is Nike's new sneaker, unveiled earlier this week, that tracks performance in real time, allowing the company to give weekend warriors athletic tips and also sell them more products. The sneaker, which costs $350, needs regular charging and doesn't require tying of laces. In addition, discussed is John Skipper's task at DAZN, which the former ESPN president is trying to turn into the leader in direct-to-consumer sports. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams

Producer: Jessica Summers

Running time 14:42

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Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including the baseball versus football decision that faces Heisman Trophy-winning quarterback Kyler Murray, who has until today to declare for the NFL draft. The Oklahoma quarterback was also drafted by the Oakland A's, who are trying to convince him to play baseball. Also discussed is the NFL's final four, which pits New England (Tom Brady) against Kansas City (Pat Mahomes) and The Los Angeles Rams versus New Orleans. Also talked about is the technological trial going on at the National Hockey League, which recently had players wear tracking chips inside their shoulder pads during games. Along with a connected puck, it was the most comprehensive data ever collected during a game.

Hosts: Scott Soshnick, Eben Novy-Williams and Michael Barr

Producer: Jessica Summers

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NFL Chief Media and Business Officer Brian Rolapp joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including how the National Football League intends to fulfill Commissioner Roger Goodell's aspiration of $25 billion in annual revenue by 2027. Rolapp also discusses the league's media strategy, which focuses on generating the biggest audience via traditional TV. He also talks about scaling media, FAANG, stadium development, franchise valuations, international growth, and the league's deal to have its uniforms included in the popular video game Fortnite. Rolapp also talks about headwinds, including a possible recession.  

Hosts: Scott Soshnick, Michael Barr and Eben Novy-WilliamsProducer: Colin Tipton

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Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including the Consumer Electronics Show and what new products are being touted for the world of sports. For example, Alibaba and Intel announced plans to develop the first AI-powered 3D athlete tracking technology for the Tokyo 2020 Olympic Games and beyond. Also talked about are the privacy issues being raised by data tracking and measurement by sports teams. Also discussed is Clemson quarterback Trevor Lawrence and why he won't be in the National Football League anytime soon. And also discussed is the new $250 million yacht purchased by Dallas Cowboys owner Jerry Jones. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams

Producer: Colin Tipton

See omnystudio.com/listener for privacy information.

Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including rapper Snoop Dogg's ongoing trademark fight against the parent company of the National Hockey League's Toronto Maple Leafs. Maple Leaf Sports & Entertainment filed an opposition to the musician's bid to trademark Leafs By Snoop, a line of marijuana products. The U.S. Patent and Trademark Office has set a schedule for depositions and a possible trial in 2020 for the case. Snoop, whose real name is Calvin Broadus, is a well-known hockey fan who has performed during the league's All-Star weekend. Also discussed is the case of a USA Basketball player being suspended by the Alabama High School Athletic Association, and the decision by baseball's Tampa Bay Rays to eliminate some 5,000 seats from Tropicana Field in their upcoming renovation. Also talked about is the Spanish language radio call of the final play from the Philadelphia Eagles-Chicago Bears game. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams

Producer: Colin Tipton

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16W Marketing partner Frank Vuono joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss a host of issues related to the business of sports, including his time as an executive with the National Football League and how the league has grown since that time. Vuono also discusses his work with the New Orleans Saints after Hurricane Katrina and the real possibility that the team was going to relocate to San Antonio. Vuono also talks about the upstart football leagues, including Vince McMahon's XFL, and which professional teams and owners are doing it best in sports nowadays. The former Princeton University football player also talks about how college sports could utilize a pro-like licensing model in order to generate revenue to pay its players. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-Williams

Producer: Colin Tipton

See omnystudio.com/listener for privacy information.

Scott Soshnick, Michael Barr and Eben Novy-Williams discuss a host of issues related to the business of sports, including Qatar's implementation of a 100 percent tax on alcohol. A six-pack of beer will cost about $26. The predominantly Muslim country is preparing to host the men's soccer World Cup in 2022. Also discussed is the decision by Dick's Sporting Goods to end its partnership with the United States Olympic Committee. It comes as Team USA continues to deal with the fallout from the sexual-abuse scandal surrounding a former gymnastics team doctor. Also talked about is Christian Pulisic's $73 million transfer to English Premier League side Chelsea from Borussia Dortmund of Germany's Bundesliga. Pulisic, a promising 20-year-old American, will finish the season with league-leading Dortmund before heading to Chelsea. 

Hosts: Scott Soshnick, Michael Barr and Eben Novy-WilliamsProducer: Colin Tipton

See omnystudio.com/listener for privacy information.

Michael Barr and Scott Soshnick discuss a host of issues related to the business of sports, including Pac-12 Conference leadership mulling a plan that involves taking on a strategic private investor. Also discussed is a new distribution agreement struck between Verizon Communications Inc. and Walt Disney Co. Also talked about is how the National Football League's playoff schedule could affect television ratings.

Hosts: Michael Barr and Scott SoshnickProducer: Colin Tipton

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Fiesta Bowl Executive Director Mike Nealy joins Scott Soshnick and Eben Novy-Williams to discuss a host of issues related to the business of sports, including the money behind college football's bowl system. Also discussed is the changing nature of college sports, which he said are operating more like professional leagues. Nealy also talks about the effect ESPN's playoff contract has had on all bowl games, including sponsorship restrictions. Nealy also touches on the gifts that bowl games are allowed to offer athletes, and the outlook for his New Year matchup between the University of Central Florida and LSU. Prior to joining the Fiesta Bowl, Nealy spent eight years with the NHL's Arizona Coyotes, rising to president and chief operating officer. 

Hosts: Michael Barr, Scott Soshnick and Eben Novy-Williams

Producer: Colin Tipton

See omnystudio.com/listener for privacy information.