Ally Machate is CEO of The Writer's Ally, where she oversees a team of publishing industry professionals who help serious authors to write, publish and sell more high-quality books.
Hosts Linda Claire Puig and Ari Iny explore with Ally how to explode your reach, become an opportunity magnet and create long-term success by writing and publishing a book.
In this episode, we discuss:
- How to plan and write a book that generates tons of revenue…beyond just book sales
- How to use a book like a “supercharged business card” that attracts clients, speaking gigs, and other high-paying opportunities
- The story of a former Navy SEAL who used a book to evolve his popular Navy-SEAL-style fitness bootcamps into a leadership training empire.
- And much more!
“The real value of a book could be selling your next online course or workshop or coaching program.” – Ally Machate
Ally Machate is on a mission to help authors make great books and reach more readers. A bestselling author and expert publishing consultant, Ally has served small and “Big Five” publishers, including Simon & Schuster, where she acquired and edited books on staff. Her clients include authors with such companies as Simon & Schuster, Penguin Random House, Rodale Inc., Chronicle Books, Kaplan Publishing, Sourcebooks and Hay House, as well as
independently published bestsellers. Ally leads a diversified team of professionals who specialize in helping serious authors to write, publish and sell more high-quality books.
Resources or websites mentioned in this episode:
- Mirasee
- 6-Figure Newsletters
- Ally’s website
- Ally’s free gift
Credits:
- Guest: Ally Machate
- Hosts: Linda Claire Puig & Ari Iny
- Producer: Linda Claire Puig
- Managing Producer: Cynthia Lamb
- Executive producer: Danny Iny
- Audio Post Supervisor: Evan Miles, Christopher Martin
- Audio Post Production: Post Office Sound
- Music soundscape: Chad Michael Snavely
- Making our hosts sound great: Home Brew Audio
If you don't want to miss future episodes of Blowing Up, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.
Music and SFX credits:
• Track Title: Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle
Publisher Name: A SOUNDSTRIPE PRODUCTION
• Track Title: Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS
• Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION
Episode transcript: Books (Ally Machate) coming soon
~~~~~
