From self-awareness to consistency, from personal branding to trust-building, there are more than a few ways that manufacturers can break through the noise on social media. In this bonus episode, your host Chris Luecke explores how manufacturers can cut through the noise by creating engaging, insightful content so that you can build trust with your ideal customer audience. While this brand-building strategy is a long-term play, it can yield exponential returns if you have the patience.