Bootstrapper's Paradise

Bootstrapper's Paradise

By Sean BoyceBusinessEntrepreneurshipTechnology
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Bootstrapper's Paradise episodes

  • The Challenges of Fundraising with Bernstein Private Wealth Management’s Evan Linhardt

    Evan Linhardt is a former nonprofit leader and public service executive and is now the Vice President and Financial Advisor for Bernstein Private Wealth Management. He now serves non-profits, foundations, and families to design investment strategies that align and allow them to fulfill their missions to maximize impact.


    Evan is a Board Member and Treasurer at LiveWell Foundation, a Board Member at Sow Good Now, an Advisory Board Member at Community Foundation of South Jersey, and an Advisory Board Member at the Philanthropy Network Greater Philadelphia, as well as holding Corporate Responsibility at AllianceBernstein. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • How Evan went from working in nonprofits and charities to being VP in a Private Wealth Management firm.
    • How Evan helps individuals build investment portfolios that align with their goals and beliefs.
    • The challenges in growing and scaling nonprofits fundraising campaigns.
    • How nonprofits can combat the power imbalance they have with their key donors.
    • How donors and fundraisers can build strong trusting relationships with each other.
    • How investors can invest for impact as well as profit.


    Resources:

    • Philadelphia School Partnership
    • Bernstein Private Wealth Management
    • Lean Impact
    • NxtStep
    • Podcast Chef


    Connecting with Evan Linhardt:

    • LinkedIn
    • Email


    Connecting with the host:

    Sean Boyce on LinkedIn


    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    29 min
  • Hunting vs. Farming

    Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:

    • The difference between hunting and farming. 
    • The pros and cons of both hunting and farming. 
    • How to make your sales effort and your marketing effort complement each other. 
    • The importance of making your product sales process repeatable. 
    • Why you should build the product sales process before you start to leverage help from others. 
    • When you should invest in market activities and what that can do for you. 
    • The problem with random acts of marketing. 
    • The dangers of delegating your marketing to others too early on.


    Resources:

    • Free templates
    • NxtStep
    • Podcast Chef

    Connecting with the host:

    • Sean Boyce on LinkedIn



    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    22 min
  • The Value of Customer Research with Rob Fitzpatrick

    Rob Fitzpatrick has been running small businesses for over 13 years and has written multiple books about what he’s learned along the way, including ‘The Mom Test’.


    His first company was a scalable startup that went through the Y combinator accelerator and Rob is now building software to support indie nonfiction authors. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • How Rob found out what he was doing wrong in his sales pitch.
    • How Rob wrote his book ‘The Mom Test’.
    • Why any sales pitch needs to start with a problem.
    • Why you need to know your customer like you know your best friend.
    • The goals you should focus on in any customer conversation.
    • Why customer research is so important and when you should be doing it.
    • Common objections to doing customer research and why they’re not valid.


    Resources:

    • The Mom Test
    • The Goal
    • The Phoenix Project
    • The Four Steps to the Epiphany
    • Songkick
    • Never Split the Difference
    • This is Marketing
    • NxtStep
    • Podcast Chef


    Connecting with Rob Fitzpatrick:

    • LinkedIn
    • Website
    • Twitter


    Connecting with the host:

    Sean Boyce on LinkedIn


    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    42 min
  • Building a Sales Process for Your Product

    Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • Why sales should be seen as a process.
    • The importance of repeatability when creating a sales process.
    • The steps you need to take to set yourself up for large scalability.
    • How to know when you’ve achieved a problem-solution fit.
    • Why building a product sales process in a repeatable way is the most cost-effective way to sell a product.
    • How to achieve scalability while maintaining quality. 
    • How to help prepare a sales team and some assets that are helpful with this.
    • How to handle common objections.
    • How to measure the performance of your product sales process.


    Resources:

    • How to build a sales process for your product blog post
    • Running Lean
    • The Lean Startup
    • StaffGeek
    • Free Templates
    • NxtStep
    • Podcast Chef


    Connecting with the host:

    • Sean Boyce on LinkedIn
    • Sean Boyce by Email

    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    28 min
  • Scaling Your Business with DreamSpring’s Francisco Lopez & Amber Kani

    Francisco Lopez has over 20 years of experience in financial institutions and is the Chief Operations and Innovation Officer at DreamSpring and is a Board Member at EBA Fund.


    Amber Kani is the Director Of Communications at DreamSpring and has diverse experience in marketing, fundraising, corporate social responsibility, operations, employee engagement, project management, impact measurement, and strategic growth. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • The products and services DreamSpring offers and how they help fund businesses.
    • The small businesses and entrepreneurs that DreamSpring tends to work with.
    • How DreamSpring was able to scale up and reach more clients.
    • The value of investing in your own technology and platforms.
    • How DreamSpring sources new clients.
    • What DreamSpring’s future goals are and how they determined these.


    Resources:

    • DreamSpring
    • NxtStep
    • Podcast Chef


    Connecting with Francisco Lopez:

    • LinkedIn


    Connecting with Amber Kani:

    • LinkedIn
    • Website


    Connecting with the host:

    • Sean Boyce on LinkedIn

    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    26 min
  • Building Productized Service Businesses with Audience Ops and Process Kit’s Brian Casel

    Brian Casel is a web developer, freelancer, and founder of multiple productized services and internet-based businesses. Here are a few of the topics we’ll discuss on this episode of Product Launch:

    • How Brian transitioned from freelance web design to building internet-based businesses.
    • Why Brian got into freelancing and how he got the idea to start his own productized service business.
    • The value of building a productized service that can run without continuous input.
    • The challenges of building a productized service business.
    • The benefits of using a productized service business model.
    • Where your product ideas should come from to lead to a successful business.
    • How to determine where to dedicate your time while building your product business.
    • The importance of having deep knowledge of the niche you are working in.
    • What it takes to manage multiple businesses at the same time.


    Resources:

    • Process Kit
    • Audience Ops
    • Restaurant Engine
    • Woo Themes
    • StudioPress
    • Press75
    • Productize
    • Bootstrapped Web Podcast
    • NxtStep
    • Podcast Chef


    Connecting with Brian Casel:

    • LinkedIn
    • Website
    • Twitter

    Connecting with the host:

    Sean Boyce on LinkedIn


    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    37 min
  • Product Marketers Are The New CMOs with Mary Sheehan

    Mary Sheehan is the Head of Product Marketing at Adobe Advertising Cloud, the host of the Women in Product Marketing Podcast, and has been a product marketing leader focused on B2B tech and SaaS companies for over 12 years. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • How Mary became the Head of Product Marketing at Adobe Advertising Cloud.
    • The product marketing skills Mary has learned throughout her career.
    • What product marketing is and how it’s different from a traditional CMO.
    • How product marketing has changed in the last decade.
    • What effective product marketing looks like.
    • What’s next for product marketing and how aspiring PMM’s can make an impact.
    • Why Mary started her own product marketing podcast.
    • The importance and benefits of diversity.


    Resources:

    • Women in Product Marketing Podcast
    • SocialChorus
    • The Social Dilemma
    • Marcus Andrews Product Marketing Experts
    • Sharebird (podcast hosting)
    • NxtStep
    • Podcast Chef


    Connecting with Mary Sheehan:

    • LinkedIn


    Connecting with the host:

    • Sean Boyce on LinkedIn

    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    28 min
  • Virtual Workers and The Benefits of Hiring Online with Onlinejobs.ph’s John Jonas

    John Jonas is an outsourcing pioneer, virtual work guru, and Founder of onlinejobs.ph. He’s been helping small businesses outsource their tasks for over 15 years so they can focus on running their own company. Here are a few of the topics we’ll discuss on this episode of Product Launch:


    • Why John made a job board for finding virtual workers in the Philippines.
    • The issues with outsourcing on platforms like Upwork.
    • What makes the talent pool in the Philippines so good.
    • How John has optimized his website to encourage organic growth.
    • John’s push to educate employers about the benefits of hiring online.
    • How to find problems that really need solving.
    • Why John focuses his work on automation.


    Resources:

    • OnlineJobs.ph
    • One VA Away
    • Upwork
    • Basecamp
    • Snagit
    • Podcast Chef


    Connecting with John Jonas:

    • LinkedIn
    • Website


    Connecting with the host:

    Sean Boyce on LinkedIn


    Free Email Course - https://bootstrappersparadise.com/course


    Private Coaching - https://bootstrappersparadise.com/coaching

    Bootstrapper's Paradise - https://bootstrappersparadise.com/

    28 min
  • Balancing Discipline and Agility in Product Management with Jama Software’s Jeremy Johnson

    Jeremy Johnson is the VP of Product Management at Jama Software. He leads both product management and user experience teams, and has 12 years of experience in product management. On this episode of Product Launch, Sean and Jeremy discuss

    • The benefits of a non-technical background in being effective in product management
    • How understanding the functional areas of an organization will help you be a better product manager
    • How to perform product management effectively in a complex environment with a team
    • The importance of effective process in ensuring that product management is done well
    • How sharing responsibility on your product team can affect increase agility and consistency
    • The Jama Connect value proposition and how their customers benefit from using it
    • The importance of receiving feedback direct from customers
    • How to move faster in product development by being more thorough with your product design and testing process

      • Resources: 

      Jama Software website: https://www.jamasoftware.com/

      Connecting with Jeremy:

      Connect with Jeremy on LinkedIn: https://www.linkedin.com/in/jeremy-c-johnson/


      Free Email Course - https://bootstrappersparadise.com/course


      Private Coaching - https://bootstrappersparadise.com/coaching

      Bootstrapper's Paradise - https://bootstrappersparadise.com/

      29 min

    About Bootstrapper's Paradise

    From the publisher's feed

    Quick, actionable episodes for aspiring SaaS founders who want to build on their own terms. No fluff, no theory, just real strategies from a serial bootstrapper who's done it multiple times.