Many software CEOs can sell their own product with ease. Yet at the same time, their employees struggle to sell the exact same product. In this episode we reveal why this happens and how to fix it. Also, we describe why the software industry is exploding with opportunities right now. And how software unicorn companies are currently changing the way people live.

Links for podcast:

High performance habits by Brendan Burchard https://www.amazon.co.uk/High-Performance-Habits-Extraordinary-People/dp/1401952852

Peter Bregman 18 minutes: Find your focus, master distraction and get the right things done https://www.amazon.co.uk/18-Minutes-Master-Distraction-Things/dp/1409135187/ref=sr_1_1?s=books&ie=UTF8&qid=1536575043&sr=1-1&keywords=18+minutes

Boss Equity

Recently we’ve been frustrated by small business owners not knowing the importance of branding. They think “it’s only for the multi-billion dollar companies”. In this episode, we’ll show you why branding is just as, if not even more so, important for your software business. And, we’ll give you a peak into why just copying what the large successful conglomerates are doing (with their branding) will result in failure.

Links for podcast:

https://www.youtube.com/watch?v=Ob1WW7QaaVw&feature=youtu.be Apple are the masters of this weaving of story and narrative. Their narrative is “the power of human innovation”. They then run in their ads which are a series of many short stories examples of individuals (heroes) demonstrating creativity and innovation. Watch this advert Apple created that has Robin Williams doing the voice over

Boss Equity

This episode will tell you: 

How to succeed as a salesperson in the 21st century. 

PLUS…. how to be more creative when coming up with business ideas. 

AND the unusual tactics Google used, to become so successful. 

Mark Edwards and David Shieldhouse reveal ideas about selecting and recruiting the very best salespeople. 

Go to www.BossEquity.com to find how you can take your software company to the next level. Do it now, and you can receive one free 30-minute telephone consultation.

Links for podcast:

LINK TO DAVID WEBSITE ETC… top 1% club 

Gary Vee

From impossible to inevitable book Jason Lemkin

The Google Story Book link

Eric Schmidt

LinkedIn

This episode will tell you: The best way to manage your team to get ideal results. 

PLUS…. what makes a great leader in a software company. AND one extremely useful productivity tip you can use instantly to work faster. Mark Edwards and Michael Humblet reveal all. 

Go to www.BossEquity.com to find how you can take your software company to the next level. Do it now and I’ll even offer you a free consultation.

This episode will tell you: How to deal with stress as a senior executive.

PLUS…. why you’re probably pointing to the wrong thing that is causing your stress. AND the one thing getting in the way of you being WORLD-CLASS at what you do. Mark Edwards interviews David Key (best-selling author) who reveals all.

Go to www.BossEquity.com to find how you can take your software company to the next level. Do it now and I’ll even offer you a free consultation.

Links for podcast:

David Key Book - Joyride

David Key Website

Dr Tad James - NLP Mentor

Dr Pranksy Book and Course

[email protected] <--- email & website

This episode will tell you: Why small software companies (ESPECIALLY) shouldn’t diversify. 

PLUS…. the ONE thing that ALL fast-growth software companies typically do. AND the traits of successful software entrepreneurs. Mark Edwards and Michael Humblet reveal all. 

Go to www.BossEquity.com to find how you can take your software company to the next level. Do it now and I’ll even offer you a free consultation.

Links for podcast:

Ultima software

PLC Programming Logical Systems

GWEEK Speech Website

Why understanding cultural differences is so important. This episode will tell you all about it.

PLUS…. what are the 5 best productivity tools that ACTUALLY WORK. AND some amusing anecdotes from the world of business. Mark Edwards and Michael Humblet reveal all.

Go to www.BossEquity.com to find how you can take your software company to the next level. Do it now and I’ll even offer you a free consultation.

Links for podcast:

LinkedIn www.linkedin.com

LinkedHelper www.linkedhelper.com

DuxSoup 

Calendly

Canva

Lumen 5

Zapier

Jabra Bluetooth Headset 930

MindJet

The Best Self Journal

Facebook - BestSelf