Bossy Bitch

In this episode Elsa sits down with the woman with quite possibly the coolest name in business; Yael Keon, email marketing strategist and self-confessed systems nerd. From accidentally starting a blog ten years ago (two weeks before finding out she was pregnant, no less) to becoming the go-to woman for email marketing that actually works, Yael brings the receipts, the honesty, and zero corporate fluff.

This one's for anyone who's ever thought "I don't want to be annoying" was a good enough reason to skip email marketing.

This conversation is about:

• Yael's accidental start in blogging and Pinterest
• Getting diagnosed with ADHD as an adult
• Why "you have so much potential" is the worst thing you can say to someone
• Working from home with an ADHD brain
• The real reason people avoid email marketing
• Automation vs. AI; they are not the same thing
• Why your email list is a business asset, even when you sell up
• Turning old, messy client databases into gold

Loved this convo as much as we did? Then don't forget to rate, follow, share, and review the Bossy Bitch Podcast. It helps other bossy babes find us and keeps the good conversations going. Until next time, stay bossy and embrace the awkward!

Yael Instagram: https://www.instagram.com/yaelkeon/ 
Website: https://yaelkeon.com/

Follow Elsa on all her socials:
Website: https://elsamitchell.com.au/ 
Instagram: https://www.instagram.com/elsa_mitchell_/ 
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited 

See omnystudio.com/listener for privacy information.

In this episode of the Bossy Bitch Podcast, Elsa sits down with the brilliant and warm-hearted Kirstin Bouse - midlife psychologist, founder of All About Her, and host of the Midlife Bites podcast - for a conversation that is equal parts honest, hilarious, and deeply needed.

Kirstin was doing menopause before it was cool - professionally AND personally - and she's here to tell us everything we wish someone had told us sooner. From her own "what the hell is going on with me" journey through perimenopause, to why she sold an 18-year private practice and built something entirely new, this is the real, unfiltered truth about midlife that no one's talking about loudly enough.

This conversation is about:

• Perimenopause and what it actually feels like from the inside
• Why symptoms get missed, misdiagnosed, or blamed on everything else
• The difference between a psychologist and a psychiatrist (finally explained!)
• Why hormones alone don't fix everything
• Estrogen - the "hormone of accommodation and servitude" - and what happens when it drops
• Women waking up and refusing to be everyone's everything anymore
• The psychological power of midlife - and why it's actually your time

The Truth About the Midlife Transition
Kirstin and Elsa unpack:

• Why perimenopause can last anywhere from 3 to 12 years
• How the biopsychosocial model looks at women as whole humans - not just hormones
• What "waking up" in midlife actually means for relationships, identity and boundaries
• Why so many women spend years not recognising themselves before the shift happens
• The wisdom that only comes from living life - and why midlife women are wildly underestimated
• Why it really does get better on the other side - from someone who's been through the shit show and come out the other side

This is a masterclass in midlife, mental health, and what it means to finally put yourself first.
Final Thoughts: Loved this convo as much as I did? Then don't forget to rate, follow, share, and review the Bossy Bitch Podcast! It helps other women find us - and honestly, every woman needs to hear this one. Until next time, stay bossy and back yourself!

• Follow Kirstin Instagram: https://www.instagram.com/the_midlife_psychologist?igsh=MWU3bzk4aHl2dmV5Zg==
• Website: https://www.allabouthercentre.com.au/

Follow Elsa on all her socials:

• Website: https://elsamitchell.com.au/
• Instagram: https://www.instagram.com/elsa_mitchell_/
• FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

In this episode of the Bossy Bitch Podcast, Elsa records live from Port Hedland in the Pilbara and sits down with the iconic, unapologetically pink, powerhouse herself; Tina Scott, General Manager of the Port Hedland Chamber of Commerce.

From building one of the most vibrant regional business communities in WA… to accidentally creating one of the strongest personal brands in the Pilbara… to being hand-picked for a pink train photoshoot with Gina Rinehart — this episode is equal parts business, leadership, authenticity and a little bit Barbie-core magic.

This conversation is about:

• Regional opportunity

• Leadership in remote communities

• Accidental personal branding

• Handling criticism

• Owning your “freak flag”

• And why being more YOU actually makes you more successful

The Power of Regional Business Elsa and Tina unpack:

• Why Port Hedland is a true economic powerhouse

• The reality of being a transient mining town

• What it takes to build sustainable small businesses in remote WA

• The funding hustle behind the Chamber’s 80 corporate sponsors

• How small sponsors can create massive community impact

• Why regional chambers can be wildly powerful when done right

You’ll also hear a jaw-dropping stat about the Port and why if it shuts down, the whole country feels it.

This is a masterclass in regional leadership and community building.

👉🏻 Follow me on all my socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

Welcome back to another solo episode of the Bossy Bitch Podcast with Elsa Mitchell – where I say the things you’re probably thinking but won’t say out loud.

This week’s episode is a mix of real talk, tough love (sorry, bro), and some behind-the-scenes honesty about business, life, and why none of us are really that special when it comes to the struggles we face.

Fresh back from Tash Corbin’s conference in Noosa, I share the humbling experience of showing up solo, plus a late-night conversation with my truck-driving brother that sparked the theme of this episode: everybody’s got problems in business, you’re not alone, and you’re not broken.

We cover:

• Why business isn’t (and never will be) passive income magic 
• The messy overlap of personal life and business life (because how can it not?)
• The dream of “freedom” in business vs. the reality of running the beast you built
• How comparison online keeps us stuck in shame and self-doubt
• Why it’s normal to feel miserable, even when you’re making money
• The importance of stepping back, resetting, and building a support crew that gets it

This is a no-BS chat about the stuff no one likes to say out loud – that business is hard, life is harder, and you’re not the only one quietly wondering what the hell you’ve created.
If you’re nodding along, feeling seen, or maybe a bit called out, this episode is for you.

Want to hit your own reset button? Check out my 4-week program – The Circuit Breaker. It’s designed to give you the ideas, energy, and clarity you need to fall back in love with your business again. You can join live or go at your own pace – your call.

👉🏻 Follow me on all my socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

In this spicy and unfiltered episode of the Bossy Bitch Podcast, I sit down with the brilliant and hilarious Alicia Schiffle, a sexology student from Broome, Western Australia. Alicia is halfway through her master's in sexological practice at Curtin University, and she joins me to talk all things sex, shame, pleasure, and education. From her personal journey to educating others on sexual confidence and communication, Alicia brings raw honesty, depth, and a touch of humour to a topic we all should be talking about more.

We dive into everything from why women struggle to orgasm, how shame shapes our relationship with our bodies, the difference between libido and sex drive, and what we should be teaching our kids about sex. Whether you're in a sex funk, curious about sexology, or just want to hear two women riff on the joys and challenges of intimacy, this episode is one you don't want to skip. Trust me—it's juicy AND educational.

Final Thoughts:
Loved this convo as much as I did? Then don’t forget to rate, follow, share, and review the Bossy Bitch Podcast. It helps other juicy humans find us and keeps the spicy conversations going. Until next time, stay bossy and embrace the awkward!

📲 Follow Alicia
Instagram: https://www.instagram.com/sensual.sessions?igsh=djFrczVvcndlMjFs 

👉🏻 Follow Elsa on all her socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

In this episode of the Bossy Bitch Podcast (yes, I’m hiding in my cupboard again—thanks, school holidays!), I chat with the amazing Kate Astill, a woman who has truly worn all the hats. From small-town beginnings to becoming a medical scientist, yoga studio owner, mindfulness advocate, and now business coach and content creator, Kate’s journey is as wild as it is inspiring.

We dive deep into mindfulness (spoiler: it’s more than meditation), talk about how stress manifests in our bodies, and discuss the real, raw truth of being a woman in business. Kate shares how mindset is the secret sauce in entrepreneurship, why discipline beats motivation every time, and how she’s now stepping into her next big chapter: launching an apparel brand inspired by her viral Instagram quote page. If you’re feeling stuck, overwhelmed, or ready to reignite your inner CEO, this episode is packed with golden nuggets.

Final Thoughts: If this episode lit a fire under your entrepreneurial booty, be sure to rate, follow, review, and share the Bossy Bitch Podcast! Every share helps us reach more badass babes building big dreams. Until next time, stay bossy and own your magic.

📲 Follow Kate
Instagram: https://www.instagram.com/womanceosayings 
Website: https://www.kateastill.com/ 

👉🏻 Follow Elsa on all her socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

What do a dropped debit card in the dunny, burnout, and economic flatlines have in common? Apparently, a lot. In this raw and hilarious episode, Elsa is joined by money mindset queen and author of Get Rich, Lucky Bitch, Denise Duffield-Thomas, for a real AF convo about navigating hard seasons, business funk, and why we all need to stop trying to be “healed” and start giving ourselves some damn grace.

Together, they unpack:

• Why success doesn’t mean you’ve graduated from doing the work
• How to keep showing up when your tank (and bank) feels empty
• The power of batching, boundaries, and separating yourself from your biz
• The truth about payment plans, financial wobble, and not spiralling into unworthiness

Hot Takeaways:

• “It’s always summer in Lucky Bitch land” — but even Denise learned the hard way that seasons matter
• Read the room, pivot your offers, and adapt without selling your soul
• Give yourself permission to be in your mum era, burnout era, _whatever-the-f_ck era*
• “Lucky we’re rich” – your new nervous system reset mantra
• Payment plans? Totally normal. Just manage the emotional labour of it smartly

📲 Follow Denise DT
Instagram: https://www.instagram.com/denisedt/?hl=en
Website: https://www.denisedt.com/

👉🏻 Follow Elsa on all her socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

In this deeply moving and raw episode, Elsa sits down with the remarkable Nikki Everett—former palliative care and prison mental health professional, now author of Uncomfortably Comfortable. What starts as a random DM exchange turns into an unforgettable conversation about trauma, grief, healing, and turning unimaginable pain into purpose.

Nikki shares her gripping story—from surviving violent incidents in the prison system to experiencing full-blown PTSD and losing her ability to communicate. Her breakdown eventually led her to healing through journaling… which unknowingly became the powerful book now making waves around the world.

Together, Elsa and Nikki talk about:

• The harsh realities of working in prisons and mental health

• The silent signs of trauma (and what happens when you ignore them)

• Watching a loved one unravel—and the guilt that comes after

• Disassociation, flashbacks, and what PTSD really feels like

• The slow process of rebuilding a sense of self

• How journaling led to a global book release with no launch plan

• Finding beauty in brokenness

This episode is real, unfiltered, and painfully honest. It’s also packed with hope, humour, and some golden advice for anyone navigating their own storm.

If you’ve ever felt like your story was “too messy” to matter—this one’s for you.

🛒 Grab Nikki’s book, Uncomfortably Comfortable
https://sheismental.com.au/order-the-book/p/earth-sky-planter-4awkk-nazcb-2xel7

📲 Follow Nikki
Instagram: https://www.instagram.com/sheismental_ptsd
Website: https://sheismental.com.au/

👉🏻 Follow Elsa on all her socials:
Website: https://elsamitchell.com.au/
Instagram: https://www.instagram.com/elsa_mitchell_/
FREE Facebook Page: https://www.facebook.com/groups/bossyb.businessownersunited

See omnystudio.com/listener for privacy information.

Today on The Bossy Bitch Podcast, Elsa sits down with the powerhouse that is Jacquie Maloney—actor, speaker, speaker coach, and absolute professional with a story that will stop you in your tracks.

Jacquie opens up about her deeply personal journey through pregnancy loss, the healing work she’s done with the Rose Garden Committee at King Edward Memorial Hospital in WA, and how she turned unimaginable grief into an engine for purpose, connection, and community impact.

This episode is a blend of raw vulnerability, professional wisdom, and the kind of humour that only women who’ve lived through it all can get away with. If you've ever struggled with how to show up in your business during tough seasons—or how to support someone else who’s grieving—this one’s for you.

⚠️ Content warning: This episode includes sensitive topics around pregnancy loss and grief. Please listen with care, and pause if you need to. You're not alone.

Jacquie Maloney's LinkedIn: https://www.linkedin.com/in/jacqui-maloney/
Memorial Rose Garden: https://www.facebook.com/people/KEMH-Memorial-Rose-Garden/100084945055720/
Elsa’s Instagram: https://www.instagram.com/elsa_mitchell_
FREE Facebook Group: https://www.facebook.com/groups/bossyb.businessownersunited
Mentor Academy: https://www.facebook.com/groups/elsamitchellmentoracademy

See omnystudio.com/listener for privacy information.

In this solo episode, Elsa dives into a spicy and nuanced topic: the complicated truth about supporting local. As a self-confessed farm girl raised in a small town, Elsa knows the importance of backing regional businesses — but she's also had some real-life experiences that reveal why “support local” isn’t always as simple as it sounds.

Elsa unpacks the two sides of the coin — from the pride and power of supporting community-run businesses, to the frustration of rude customer service, lack of innovation, and territorial attitudes in small towns. She shares her personal stories, thoughts on flying in as an “outsider,” and why sometimes locals do need outside help to grow.

What You’ll Hear in This Episode:
💥 Why supporting local can be both empowering — and problematic
🧃 Elsa’s personal experiences in small towns (some good, some spicy)
🧭 The grey area of bringing in “outsiders” to regional communities
💡 The real reason people still choose external providers
🤝 How collaboration between locals and outsiders can be the magic combo
🛍️ Thoughts on big box stores, fast fashion, rising costs, and why it’s all just... hard
💬 Why business mentoring in rural areas needs sensitivity, connection, and zero ego

Key Takeaways:

• Supporting local shouldn’t mean settling for bad service or zero innovation

• Sometimes an outside perspective can offer new opportunities and vital connections

• Being private about your business is okay — especially in close-knit communities

• It’s not about competition — it’s about collaboration

• There’s no one-size-fits-all way to “support local”

Links & Mentions:
📸 Connect with Elsa on Instagram: @‌elsa_mitchell_
📧 Say hi via email: [email protected]
🌾 Apply for Elsa’s rural & regional scholarship: Contact Elsa
🎧 Don’t forget to subscribe, rate, and review on Spotify or Apple Podcasts — it's like a one-way ticket into a podcaster’s panties (Elsa’s words, not ours 😂)

See omnystudio.com/listener for privacy information.