In this episode of Brand Famous, Craig and Dean each give three great examples of Brand Fame and the lessons each present for marketers.

In Brand Famous this week we welcome and interview marketing guru Heidi Brauer, CMO of Hollard and ex-CMO of Kulula, both great examples of off-beat brands that have achieved fame.

There are many ways brands have or can create brand fame but mostly it comes down to doing something more meaningful, less often. Find out more in the latest episode of Brand Famous with Craig Rodney and Dean Oelschig.

The big question about Brand Fame is the difference between fame and awareness. Marketers keep seeking brand awareness and here Craig and Dean discuss the differences between the two.

Dean and Craig decide to do a marketing podcast and want to define the content. In this episode, Dean proposes the theme of "Brand Fame" to Craig and they discuss the merits of the idea.