Brand Therapist

One of the biggest mistakes entrepreneurs make is thinking they can do everything themselves. This, in most cases, leads to businesses that have great products at good prices struggling or even failing. That’s because they fail to bring in people who can effectively showcase their genius to potential customers.

Today, I’m joined by Armando Villa, a high-impact and bilingual Sales Manager with 15+ years of sales experience and a proven track record of retaining customers. His mission is to help as many entrepreneurs sell their genius through integrity, empathy, and defined systems. This, he believes, is the path to expanding their reach and their path to entrepreneurial freedom. 

In this episode, he’ll share how growing up around entrepreneurial people impacted him. He’ll also share with us why his marketing approach is unique and what inspires his sales strategies. Additionally, he’ll share with us some of the lessons he has learnt along the way.

Tune in to episode 30 of The Brand Therapist and learn how a good marketing strategy can transform your business.  

In This Episode, You Will Learn:

• Childhood experiences that shaped what Armando does today (05:08)
• What his personal brand is all about (10:01)
• A time when he was holding himself back from better opportunities (16:25)
• What he learnt from his mentors (19:12)
• Some of the lessons he has learnt along the way (22:22)

Connect with Armando

• Facebook
• LinkedIn
• Website
• Email

Let’s Connect!

• Website
• LinkedIn

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The mind is a powerful tool that has the power to alter your destiny significantly. That’s why a mindset people change has been known to transform average and below-average performers into overachievers who make their dreams come true. Failure to address the mindset has also limited talented individuals to what others think of them.

Today, I’m joined by Jon Kovach Jr., an award-winning international motivational speaker, and global mastermind leader. He is also a 7x National #1 Best-Selling Author and the Champion Circle Networking Association founder. He has helped thousands of professionals overcome their challenges and achieve their goals through his Irrefutable Laws of High Performance.

In this episode, he’ll share with us how his upbringing inspired him to be an entrepreneur. He’ll also share with us how the right mindset can help one become a consistent high achiever. Additionally, he’ll share with us some of the lessons that he has learnt along the way.

Tune in to episode 29 of The Brand Therapist and learn how changing your mindset can set you up for consistent success.  

In This Episode, You Will Learn:

• A childhood experience that shaped what Jon does today (04:28)
• What his personal brand is all about (11:58)
• How his mentors have impacted him (17:44)
• Some of the lessons he has learnt along the way (22:55)

Connect with Jon

• Instagram
• Facebook
• LinkedIn
• Website
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

To create a lasting and powerful brand, you must first understand what the business is all about. Then transform their story into a memorable and meaningful design that customers can relate to. This requires creative designers who are passionate about what the client wants and what they do.

Today, I’m joined by Ingrid Hernandez, President and Creative Director of INgrid Design. A branding agency that has worked with startups and large corporations like Ferrara, Darden Restaurants, and Macy’s. Her drive and ambition were much inspired by her family, who left their native Cuba in the early ‘60s for San Juan, Puerto Rico, with little more than the clothes on their backs.

In this episode, she’ll share with us how she got into design and her amazing shoe collection. She’ll also share with us some of the challenges she has faced in her business and how she overcame them. You’ll also hear about the other ways she expresses her creativity.

Tune in to episode 28 of The Brand Therapist and learn how Ingrid uses her expertise to help businesses create powerful brands.  

In This Episode, You Will Learn:

• A childhood experience that shaped what Ingrid does today (03:10)
• What her personal brand is all about (06:33)
• A moment she felt something was holding her back (09:36)
• Her first mentor and how he impacted her (10:48)
• Some of the lessons she has learnt along the way (17:53)

Connect with Ingrid

• Instagram
• Facebook
• LinkedIn

INgrid Design

• Instagram 
• Facebook 
• LinkedIn 
• Twitter 

Let’s Connect!

• Website
• LinkedIn

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In a world that is full of ads and shiny personal profiles, standing out for who you are can be a daunting task. It requires one to understand what their brand is all about and how best to position it.

Unfortunately, most people will forego this and try to create their brand based on other people’s shiny brands. This leads to mixed messages and increases your chances of being misunderstood or completely ignored.

In this solo episode, I’ll help you get started on the journey to building a successful personal brand.

To do that, I’ll be sharing with you the 12 different archetypes and the role they play in shaping a personal brand. I’ll also share the importance of consistency, visibility, and frequency in nurturing your brand.

Tune in to episode 27 of The Brand Therapist and learn where to start when creating a personal brand. 

In This Episode, You Will Learn:

• Where to start when building your personal brand (01:29)
• What you needed to create a memorable brand (04:11)
• The role of archetypes in personal branding (05:27)
• The next steps after knowing your archetypes (13:17)

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

It is said that if you allow your passion to become your purpose, it will one day become your profession. It is much easier to thrive in a profession within your sphere of influence because you can unleash all your potential. Therefore, taking time to do what you are passionate about can be a first step toward finding your purpose.

Today, I’m joined by Milla Kuhto-Bryan, a professional portrait and event photographer and certified NLP master practitioner. She loves meeting my clients at the point in their life when their inner transformation needs a witness, and with her camera, capturing that unique inner light and making it visible. 

In this episode, she’ll share with us what inspired her to reconnect with her passion for photography. She’ll also share with us her experience working with Tony Robins. Additionally, you’ll hear about her views on how to overcome life’s challenges.

Tune in to episode 26 of The Brand Therapist and learn how Milla reconnected and rediscovered her dream. 

In This Episode, You Will Learn:

• A childhood experience that shaped what Milla does today (03:03)
• Her memorable fame story (08:43)
• What her personal brand is all about (12:31)
• The lessons she has learned along the way (17:27)
• Where she sees herself in 10 years (22:22)

Connect with Milla

• Instagram
• Website
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

“Change is inevitable, growth is optional!”

This is a principle that all good leaders hold dear to their hearts. They do not live in fear of change taking place because they are sure that eventually, it is going to come. They focus on creating teams that can grow, adapt and thrive in their new environment.

However, for a leader to achieve that, they must also be open to growing as individuals by being receptive to new ideas. In industries such as manufacturing, passionate and growth-oriented leaders can help organizations remain highly competitive.

Today, I’m joined by Alex Alvarez, Senior Vice President, Chief Sustainability Officer, and Director of ESG for Brown-Forman. He is responsible for developing and implementing an integrated ESG (environmental, social, & governance) strategy that ensures Brown-Forman’s growth ambitions are environmentally and socially sustainable. He’ll share with us how he approaches leadership and some of the lessons he has learned along the way.

Tune in to episode 25 of The Brand Therapist to hear about the importance of being an agile leader.

In This Episode, You Will Learn:

• One of Alex’s biggest accomplishments (04:48)
• A childhood story that influences what he does today (07:40)
• What his personal brand is all about (09:54)
• Some of the challenges he has faced in the last few years (17:35)
• Some of the lessons he learned along the way (22:56)

Connect with Alex:

• LinkedIn
• Facebook
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

Marketing doesn’t end after creating an interesting and relatable brand story. That’s just the beginning. You need to capture the attention of as many potential customers as possible. You need to gain visibility and stand out in a market saturated with ads offering similar products.

Today, I’m joined by Allie Martin, a visibility expert, and owner of Fame and Fortune. She works with female entrepreneurs to elevate their brands and gain credibility and cash through proactive public relations and strategic social media. She formerly worked in public relations for Amazon, Alltech, Kendra Scott, and the International Spa Association.

In this episode, she’ll share with us what inspired her to start her business, as well as some of her biggest accomplishments. Additionally, you'll find out some of the lessons she has learned along the way.

Tune in to episode 24 of The Brand Therapist and learn how Allie helps entrepreneurs gain meaningful visibility. 

In This Episode, You Will Learn:

• A childhood experience that shaped what Allie does today (04:33)
• Her memorable fame story (06:07)
• What her personal brand is all about (09:20)
• The advice she has received from her mentors (14:28)
• The lessons she has learned along the way (18:00)

Resources

• Free Social Media Planning Pads: https://freesocialmediapad.com/

Connect with Allie

• LinkedIn
• Website
• Instagram
• Facebook
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

Getting your personal and business brand right can propel you and your business in a way that few other things can. In fact, some businesses that had great products have failed simply because they couldn’t get their branding right. 

That is why branding is considered one of the most important investments an individual or a business can make. A good brand gives your business a more human side that customers can easily relate to. And that helps in building long-term loyalty.

Today, I’m joined by Olga Gutiérrez de la Roza, an award-winning and internationally recognized Creative and Brand executive with extensive experience in Brand Building, Design Innovation, Visual communication, Advertising, Social and e-commerce platforms, Retail Architecture, Publishing, Editorial, UX Design, and App Development. She’ll share with us her experience in the world of branding and the lessons she has learned along the way.

Tune in to episode 23 of The Brand Therapist to hear about the importance of science and art in branding.

In This Episode, You Will Learn:

• A childhood story that influences what Olga does today (05:29)
• What her personal brand is all about (12:29)
• The impact that her mentors have had on her (16:49)
• Some of the lessons she has learned along the way (20:25)

Connect with Olga:

• LinkedIn

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

Continuously achieving ultimate success in life requires one to conquer bigger challenges without losing sight of what really matters. However, this is a challenge that most people are unable to overcome because an improvement in one area leads to them sacrificing another area. A good coach can help you strategically unlock the next level of success in all areas of your life.

Today, I’m joined by Karissa Adkins, founder, and CEO of 365DailyHustle a global coaching company helping purpose-driven women 10X their health so that they can 10X their entire life. She is also an Award-Winning International Keynote Speaker, 2X #1 International Best-Selling Author, and Weight loss & Habit Change Expert. 

In this episode, she’ll share with us what inspired her to start her business. She’ll also share with us the lessons she has learnt along the way. 

Tune in to episode 22 of The Brand Therapist and learn how Karissa helps women conquer higher levels. 

In This Episode, You Will Learn:

• A childhood experience that shaped what Karissa does today (06:05)
• What her personal brand is all about (09:16)
• Her mentors and the impact they‘ve had on her life (15:01)
• Her biggest breakthrough (18:25)
• The lessons she has learnt along the way (20:08)

Connect with Karissa

• LinkedIn
• Website
• Instagram
• Facebook
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.

Messaging is an integral part of any venture that requires the participation of other people. It gives you a chance to determine how people feel while interacting with your brand. However, in today’s digital world, it is not easy to capture and retain people’s attention.

That’s where content marketing strategists come in. They use their deep understanding of online audience behavior to create a message that makes your brand stands out to your target customers.

Today, I’m joined by Melanie Herschorn, a content marketing strategist for coaches, consultants, and speakers worldwide. She empowers and supports her clients to create clear messaging and content that shines a light on their individuality, She’ll share with us what inspired her to start her business and the lessons she has learnt along the way.

Tune in to episode 21 of The Brand Therapist to hear about the importance of a well-tailored marketing message.

In This Episode, You Will Learn:

• A childhood story that influences what Melanie does today (06:53)
• What her personal brand is all about (10:38)
• The moment she knew she had become famous (12:37)
• Her role models and the qualities she admires in them (21:36)
• Some of the lessons that she has learnt along the way (28:03)

Connect with Melanie

• LinkedIn
• Website
• Facebook
• Instagram
• Email

Let’s Connect!

• Website
• LinkedIn

Hosted on Acast. See acast.com/privacy for more information.