Breakthrough Marketing Secrets

Breakthrough Marketing Secrets

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Breakthrough Marketing Secrets episodes

  • The Death of Cold Email Lead Generation?

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    🚀 Launch Your Client Business — FREE Mini-Course

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    It’s time to 🛑 STOP 🛑 sending cold emails to get clients…

    Seriously.

    I know this might feel a little contrary to what I’ve taught before.

    But it’s about to make perfect sense.

    In today’s episode, I’m calling the death of cold emails…

    And offering you a much better method of lead generation, prospecting, and getting clients.

    Dig into today’s episode on The Death of Cold Email…

    Yours for bigger breakthroughs,

    Roy Furr

    14 min
  • How Do Freelance Copywriters Get Paid?

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    💰 The Copywriter’s Guide to Getting Paid

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    I found 5 important questions people are asking about how freelance copywriters get paid…

    I was doing some market and keyword research around how copywriters get paid…

    And when I saw all these questions people are typing into Google, I thought I would just dedicate today’s episode to answering them…

    — How do copywriters make money?

    — How do freelance copywriters get paid?

    — Do copywriters get paid well?

    — How do copywriters find clients?

    — How to become a copywriter?

    This is foundational stuff and important to making a good living as a copywriter.

    Check out today’s episode on how freelance copywriters get paid…

    Let me know if you have any other questions or want to know more.

    Yours for bigger breakthroughs,

    Roy Furr

    16 min
  • Freedom Through Copywriting [appreciation!]

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    🏆 The Fastest Path to Copywriting Mastery [Free Web Class on April 14, 2022]

    ✨ Freedom Through Copywriting

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

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    The last couple days, I’ve REALLY been appreciating the freedom I’ve created through copywriting and entrepreneurship…

    If I had a regular J-O-B, I probably would’ve had to grovel to my boss for some time off…

    Maybe even gotten in trouble.

    But through my life as a copywriter-entrepreneur…

    I just made a decision — and everything is good.

    It’s on days like this where I especially appreciate the freedoms these skills can give you.

    Today’s episode: Freedom Through Copywriting [appreciation!]... 

    What freedoms do YOU most appreciate from copywriting and entrepreneurship?  Or if you’re not quite there yet, what freedoms do you want most?

    Yours for bigger breakthroughs,

    Roy Furr

    14 min
  • What Makes A Self-Made Millionaire, According to Science

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    🤯 Training Your Subconscious Success Mechanism

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

    💵 Inc Magazine: Personality Traits of Self-Made Millionaires

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    There are certain personality traits common amongst self-made millionaires…

    Saw this in Inc. Magazine…

    There was a study of self-made millionaires, and their personality traits on what’s called the “Big 5” — openness, conscientiousness, extroversion, agreeableness, and neuroticism.

    This study found there’s a specific pattern of these traits that’s common amongst self-made millionaires.

    And, good news, these are traits that can be cultivated and developed.

    So if you want your personality type to match that associated with self-made millionaires…

    You can intentionally shift your conscious and subconscious thoughts, feelings, and actions towards these traits.

    Check it out in today’s episode: What Makes A Self-Made Millionaire, According to Science…

    Yours for bigger breakthroughs,

    Roy Furr

    23 min
  • Dealing with Toxic Clients [Freelance Copywriting]

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    🚀 Launch Your Client Business Free Mini-Course

    🙌 Freedom Through Copywriting

    📺 Video: We’re All F-ed Up, Broken, & Insecure [NSFW!]

    📺 Video: Fred Joyal Superbold Interview: Be the voice of upliftment

    ❓ Ask Roy your question

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

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    When a client is making you feel bad about yourself, what do you do?

    Suddenly I’m thinking of the old Jeff Foxworthy sketch…  “You might be a redneck if…”

    Well, you might have a toxic client if…

    That’s kinda the theme of today’s episode, my response to a Mailbox Monday question from K.

    What to do with toxic clients.  How to make the best of the situation.  How to set boundaries.  How to know if you’re making things worse.

    Then I also go into how to set yourself up so you can ditch toxic clients, reject them when you see them, and in general only work with the great ones.

    There’s a ton of value packed into this one…

    Get it all in today’s episode: Dealing with Toxic Clients [Freelance Copywriting].

    Yours for bigger breakthroughs,

    Roy Furr

    26 min
  • Become a Copywriter [the Identity Shift]

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    💲 The Copywriter’s Guide to Getting Paid

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

    ☕ Wanna say "thanks" for this episode?  Buy me a coffee...

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    In the beginning, it was hard for me to believe I could become a copywriter…

    In fact, copywriters in general seemed like a rare breed…

    And freelance copywriters were downright mythical!

    All this to say, it was hard for me to imagine what it would be like for ME to take on the IDENTITY of Copywriter.

    This is important.

    Because you have to believe YOU ARE THE COPYWRITER if you want to become one.

    Check out today’s episode for the power in becoming the copywriter…

    Yours for bigger breakthroughs,

    Roy Furr

    19 min
  • Copywriting Royalties & The Results Economy

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    💰 Copywriting Royalties and Pay for Performance

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

    💲 The Copywriter’s Guide to Getting Paid

    ☕ Wanna say "thanks" for this episode?  Buy me a coffee...

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    If you want to get paid copywriting royalties…

    Based on the actual RESULTS you generate for clients — leads, customer, sales, and profits…

    You’ll quickly find out that some clients LOVE the idea, and are happy to pay based on performance…

    While others bristle at the thought — they simply want to pay you your hourly wage and move on.

    Today’s episode is all about that.

    About recognizing the prospective clients who are most likely to pay royalties or other performance-based payments.

    That is, entrepreneurial clients who live in The Results Economy.

    Dig into today’s episode for Copywriting Royalties & The Results Economy…

    Yours for bigger breakthroughs,

    Roy Furr

    12 min
  • Predict Who Will Buy: Cold Traffic Audiences, Keywords, & Purchase Intent

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    🚪 Welcome Mat Funnels to Get New Customers

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

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    What if you could target your marketing at ONLY the BUYERS?

    What if you could find those with the highest likelihood of purchasing — and make sure you showed up for them, with your best offer?

    Can you see how that would make marketing and getting new customers easier?

    That’s the power of purchase intent.

    I’m going to share with you a specific method to find and target people with a high likelihood of buying in today’s episode.

    Check it out: Predict Who Will Buy: Cold Traffic Audiences, Keywords, & Purchase Intent…

    Yours for bigger breakthroughs,

    Roy Furr

    18 min
  • How to Succeed in Marketing Without Being an Expert

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    🔬 The Scientific Path to Increasing Profits

    👩‍🔬 FREE: Scientific Advertising by Claude Hopkins (Audiobook & PDF)

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

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    You don’t have to be a brilliant marketer or copywriter to get great marketing results…

    You just need to develop this one advantage, fast…

    An advantage that lets you know what will work in marketing — in YOUR marketing, for YOUR offers, in YOUR business.

    And you will know better than you could ever know if you consulted with a so-called “expert,” or argued all day long in copy reviews and marketing strategy meetings.

    What is this advantage?

    It’s revealed in today’s episode: How to Succeed in Marketing Without Being an Expert…

    Yours for bigger breakthroughs,

    Roy Furr

    15 min
  • STOP this Cold Email Mistake!

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    🤝 The Client-Getting Blueprint

    🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…

    ❓ Ask Roy Your Question

    ☕ Wanna say "thanks" for this episode?  Buy me a coffee...

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    If you struggle to get ANY response from your cold emails, you could be making this big mistake…

    I see it over and over again.

    Including most cold emails, cold DMs, and other cold pitches to me.

    The mistake might not seem so obvious.

    But if you’re making it, you’re probably getting almost no response to your cold emails…

    Except from the crickets… 🦗🎵

    Check out today’s episode where I reveal this big-time cold email mistake and how to fix it…

    Yours for bigger breakthroughs,

    Roy Furr

    18 min

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