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Brewing a Boycott: Collective Activism and the Decades-Long Coors Beer Boycott
Dr. Allyson Brantley explains how large and diverse groups joined together for a decades-long consumer boycott of the Coors Brewing Company to fight against its union busting, discriminatory hiring practices, and politics. Brantley is an assistant professor of history and Director of Honors & Interdisciplinary Initiatives at the University of La Verne and author of Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism.
Related Collections:
AFSCME Office of the President: Gerald W. McEntee Records
AFT President’s Office: Albert Shanker Records
Bob Barber Papers
Farm Labor Organizing Committee (FLOC) Records
Dolores Huerta Papers
Metropolitan Detroit AFL-CIO Council: Tom Turner Records
Michigan Coalition for Human Rights Records
UAW President’s Office: Owen Bieber Records
UFW Office of the President: Arturo Rodriguez Records
Related Resources:
" rel="noopener noreferrer">Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism
Episode Credits
Producers: Dan Golodner and Troy Eller English
Interviewer: Dan Golodner
Interviewee: Allyson Brantley
Music: Bart Bealmear
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By Walter P. Reuther Library, Wayne State University
5
2222 ratings
Dr. Allyson Brantley explains how large and diverse groups joined together for a decades-long consumer boycott of the Coors Brewing Company to fight against its union busting, discriminatory hiring practices, and politics. Brantley is an assistant professor of history and Director of Honors & Interdisciplinary Initiatives at the University of La Verne and author of Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism.
Related Collections:
AFSCME Office of the President: Gerald W. McEntee Records
AFT President’s Office: Albert Shanker Records
Bob Barber Papers
Farm Labor Organizing Committee (FLOC) Records
Dolores Huerta Papers
Metropolitan Detroit AFL-CIO Council: Tom Turner Records
Michigan Coalition for Human Rights Records
UAW President’s Office: Owen Bieber Records
UFW Office of the President: Arturo Rodriguez Records
Related Resources:
" rel="noopener noreferrer">Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism
Episode Credits
Producers: Dan Golodner and Troy Eller English
Interviewer: Dan Golodner
Interviewee: Allyson Brantley
Music: Bart Bealmear
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