SUPERBASE 2026: https://shirtshowofficial.com/pages/superbase-2026

After chatting here and there over the years, it was awesome to finally sit down and get to know Bruce from Kong Screen Printing. He’s got things seriously dialed right now with a great team (that he’s clearly proud of), strong sales systems, and expanded offerings that have leveled up production without breaking it. He and his business partner Ryan have come a long way from the co-op they cut their teeth in.

Prepare to mentally touch grass with this feel-good story.

Topics of discussion include: a strong first quarter, outbound sales, rethinking SEO and Google Ads, successfully implementing promo products, Craigslist presses, the Austin Screen Printers Co-op, partnerships, moving to China to teach English, misprint policy, using Seddi for visual mockups, adding embroidery, knowing where you want your business to grow, Shark Tank, customer experience, and neck meat.