Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

If you work with a non-profit or community organization that has a podcast and is looking to make it better, get more listeners, and have more impact, let's talk. This episode has more info, so please listen before contacting me.  If you're not involved with a non-profit or community organization, go here for episodes that will help you make more money with your business. Links To Things I Talk About: Sidewalk chalk messages raise Muslims' post-election spirits The form you're looking for... Episode Sponsor: This episode of RED Podcast is brought to you by Convert Kit, the best way to build a profitable mailing list. Tell them RED Podcast sent you and get a free month. Help Spread The Message... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

As I predicted in Episode 215, half of the United States woke up today wondering, "How the hell did this happen?" If you're wondering how Donald Trump won the Presidential election, here's your answer... And more importantly, I'm going to show you how you can use the same marketing techniques he used to further your business... In This Episode: Dinner with a Democrat -- what he said to me the night before the election The easiest thing to sell people -- Hitler did this (and so do most successful US politicians) How the marketing we do is actually hurting people An ethical way to "manipulate" potential clients Meeting people online? You need to know this... 10 out of 10 dentists see this problem every day -- how does it affect your business? Selling books on Amazon? Better factor this into your marketing... 3 things Donald Trump does that you should start doing today (if you want "celebrity status" that is) Why Donald Trump gets away with things (and how you can too, but please do this ethically...) Is Donald Trump the new Jesus Christ? How to establish authority in the next meeting you attend Advice to help you build authority with the people you meet at conferences When HUGE falls apart (and rape allegations don't matter) The "Make Money Online" guy and what killed his business A marketing secret from a legendary Canadian rock band Why small is the new big Links To Things I Talk About: ProCoach Podcast - The Marketing Podcast For Coaches Episode Sponsor: This episode of RED Podcast is brought to you by Convert Kit, the best way to build a profitable mailing list. Tell them RED Podcast sent you and get a free month. Help Your Entrepreneur Friends Grab Influence By The Podcast... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

This year, Americans spent $3,800,000,000 on Halloween stuff. How is that possible? It's possible because Halloween is big business. And it's not just kids that are into it, it's adults too. This episode has nothing to do with that. Not really. It's more about unruly kids that take all your candy when you leave a bowl of it on the front porch... And it will apply to you, even if you're one of my Jehovah's Witnesses friends who doesn't celebrate Halloween. In This Episode: "Get that candy, baby!" Death (and rebirth) of the "mailing list" Will somebody be a good customer for you? Take the "burrito" test... The real reason so many entrepreneurs get discouraged (and what to do about it if this happens to you) A marketing lesson from an upcoming musician who screwed up his own career -- this is what not to do Why Microsoft doesn't care when you steal their software The super-conservative comic with a big secret -- it would kill his career if his "fans" found out... Posers Links To Things I Talk About: The Strangest Secret (Get the audio book free with Audible trial.) ProCoach Podcast - The Marketing Podcast For Coaches Episode Sponsor: This episode of RED Podcast is brought to you by Convert Kit, the best way to build a profitable mailing list. Tell them RED Podcast sent you and get a free month.. Help Your Entrepreneur Friends Get More Treats (and Fewer Tricks)... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

Are you sick of hearing about Donald Trump yet? Hillary Clinton? Sorry. That's exactly what I'm talking about. Sort of... I promise you it has everything to do with your business. In fact, this just might be what saves your business from failure. I also talk about marketing to lesbians... Yes, this applies to you also, even if you're a straight white guy who wants to "Make America Great Again." In This Episode: What Taylor Swift thinks about Donald Trump (and Hillary Clinton) Business advice from a "Christian" marketing consulting Why the United States (and people in general) are more pissed off and divisive than ever Who lies more? Democrats or Republicans? The reason so many people think Hillary Clinton is a "baby killer" Trump - Is he a rapist? As a business owner, when the the right time to share your political views? The social media echo chamber (echo chamber...echo chamber...echo chamber...) Playing it "safe" on social media Ken Bone's adult movie offer White guys eating white bread Links To Things I Talk About: Lesbians And Subaru Hyperpartisan Facebook Pages Are Publishing False And Misleading Information At An Alarming Rate Ken Bone's Uber Endorsement Rush Limbaugh (Before He Was Famous) Episode Sponsor: This episode of RED Podcast is brought to you by Convert Kit, the best way to build a profitable mailing list. Tell them RED Podcast sent you and get a free month. Help Your Entrepreneur Friends Grab 'Em By The Podcast... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

One day things are going great. The next day, they're not. If you run your business for long enough, sooner or later, you'll experience that "one that" that has the potential to knock you off course. It could be a change to Google's algorithm, a problem with product distribution, a problem employee, or any number of things. On this episode of RED Podcast, I talk about the best way to deal with SHTF moments and how to prepare yourself for when they happen... Links To Things I Talk About: BMW Drivers Are Jerks Episode Sponsor: This episode of RED Podcast is brought to you by Convert Kit, the best way to build a profitable mailing list. Tell them RED Podcast sent you and get a free month. Help Your Entrepreneur Friends Survive When Things Go Wrong... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.

There's a common situation among entrepreneurs, especially among entrepreneurs who have been in business for five years or more. It's not obvious from the outside and likely to go unnoticed by non-entrepreneurs. Once an entrepreneur mentions it to another though, the reaction is likely to be, "I feel the exact same way." If you've ever wondered how you're going to pay your mortgage, make payroll, or keep the lights on, this episode is for you. What I talk about...   In This Episode: How to increase your "luck" as an entrepreneur The downside of winning the lottery Your first $1,000,000 -- the "trick" millionaires know Are you going to die broke? Dying with your boots on My recurring dream about entrepreneurship -- I've had it at least 100 times Two questions to ask your entrepreneur friends What "luck" really looks like An lesson for entrepreneurship from The Bachelor (and other lame television shows) Why women really love weddings The Lottery and how it hurts people (it's not what you think!) How you and I make our culture worse (and what we can do about it) PORN! Getting lucky in business and life (for real) How entrepreneurs prepare for success Why struggling as an entrepreneur is vital to your longterm business success Winning the "entrepreneur lottery" Links To Things I Talk About: The Strangest Secret (Get the audio book free with Audible trial.) Lead The Field (Get the audio book free with Audible trial.) Episode Sponsor: This episode of RED Podcast is brought to you by FreshBooks. Tell them RED Podcast sent you and get a free month (no credit card required). Help Your Entrepreneur Friends Win In Business... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, a review on iTunes would be great too.