What if the secret to success wasn’t about chasing attention — instead it was about being remembered?

In this episode of The MindShare Podcast, David Greenspan brings it all full circle, explaining why MindShare isn’t just a marketing idea — it’s the foundation of influence in every part of life.

From running a business to leading a team, parenting your kids, or coaching athletes — the ability to stay top-of-mind is what drives trust, loyalty, and long-term success.

David shares the four pillars of building MindShare — consistency, relevance, emotion, and presence — and shows how to apply them everywhere, every day.

Whether you’re a REALTOR®, entrepreneur, parent, or leader, this episode will reshape the way you think about influence, connection, and lasting impact.

🔑 Key Topics Covered

• What “MindShare” really means — and how it shapes everything around you
• Why being remembered matters more than being seen
• How leaders, parents, and coaches use MindShare to create lasting influence
• The four pillars: Consistency, Relevance, Emotion, and Presence
• Practical action steps to build MindShare in business, family, and community

💡 Action Steps From This Episode

1. Write down the one word or phrase you want people to associate with you.
2. Choose one relationship this week and find a meaningful way to stay top-of-mind.
3. Ask: Am I showing up in a way people remember when I’m not there?
4. Identify three ways to build MindShare this week — one in business, one at home, one in your community.

If this episode helped you see influence differently, share it with someone building theirs — a fellow entrepreneur, a parent, or a coach.

And don’t forget to leave a ⭐⭐⭐⭐⭐ review on Apple Podcasts or Spotify — every rating helps us reach more people and hit our 5K-downloads-a-month goal.

🎧 Featured Partners

• KiTS Keep-in-Touch Systems — marketing and CRM automation that keeps your clients engaged.
• REM Real Estate Magazine — the voice of Canada’s real estate industry.
• REVEL Realty — redefining what modern real estate looks like through creativity and collaboration.