BUILD with Blake Bartlett

pspan style=color: rgb(0, 0, 0); background-color: transparent;Take it from Andrea: go-to-market strategies are not one size fits all. But, no matter where you are in your go-to-market strategy, learning how to prioritize your time is always one of the biggest challenges. Find out how she decides which ones Cyral should focus on and which to leave behind. Plus, learn the nuances of selling to a security audience and how to position your product and messaging to really build trust.nbsp;/span/ppbr/ppbr/p

pspan style=background-color: transparent; color: rgb(0, 0, 0);Tech companies love a good framework, and there seems to be frameworks abound for every aspect of company building except diversity, equity, and inclusion. Enter /spanem style=background-color: transparent; color: rgb(0, 0, 0);Just Work/emspan style=background-color: transparent; color: rgb(0, 0, 0);, a book from Radical Candor’s Kim Scott. Kim is launching a company with the same name led by Trier Bryant. It’s all about recognizing, attacking, and eliminating workplace injustices. In this episode, she draws on her experiences leading DEI efforts in The United States Air Force, Goldman Sachs, Twitter, and beyond to share tangible steps the tech ecosystem can take to improve DEI./span/ppbr/ppbr/p

pspan style=color: rgb(0, 0, 0); background-color: transparent;Anne DelSanto has seen it all. She’s currently an independent board member for five public and private companies in the tech space: Axonius, Traction on Demand, Juniper Networks, New Relic, Inc., and Advanced Energy. Before, she led cross-functional teams at IBM, Oracle, and Salesforce. She knows what it takes to build deeper employee engagement and how vital it is for a company’s success. Today she’s sharing these tips as well as the key areas product-led growth founders need to focus if they want to succeed.nbsp; /span/ppbr/p

pspan style=color: rgb(0, 0, 0);Puppet CEO, Yvonne Wassenaar, credits three fundamental attributes for becoming a CEO: curiosity, connection, and agility. Whether it’s her path from CIO to CEO, how Puppet has evolved its go-to-market strategy, or why it’s so important to have professional role models, Yvonne has a story for it and is sharing it today. And, don’t miss the advice she gives founders looking to use open source as part of their business.nbsp;/span/p

pspan style=color: rgb(0, 0, 0); background-color: transparent;Merline Saintil has led teams at Intuit, Yahoo, PayPal, Adobe, Joyent, and Sun Microsystems. Now, she serves on the board of directors at a combination of five public and private companies – Alkami Technology, ShotSpotter, Inc., Banner Bank, Lightspeed HQ, GitLab, and most recently she was appointed to Evolv Technology’s Board of Directors. . She’s constantly thinking about how companies can address and be prepared for cybersecurity threats. Today, Merline shares these insights, her advice for first time managers, and what it means to send the figurative elevator back down./span/p

pspan style=color: rgb(0, 0, 0); background-color: transparent;Krista Anderson-Copperman has led two customer support teams through successful IPOs, first at Salesforce and then at Okta. At both companies, she was instrumental in building the SaaS playbook for customer success. Tune in and find out what Krista has to say about that and her time as Board Director at Drift and Advisor at Gainsight./span/p

pspan style=color: rgb(0, 0, 0); background-color: transparent;Lisa Campbell is Autodesk’s CMO, so she knows that marketing is always evolving. Hear what it takes to reimagine a design company, the role cross-functional teams play in getting things done, and how she balances the difficult tradeoffs between current needs and future impacts when setting marketing strategy. /span/ppbr/p

pspan style=color: rgb(0, 0, 0); background-color: transparent;Over the course of her 30+ year career, Edna has developed a premise: security is an inherently human challenge. Humans create and must safeguard the security integrity of technology. Hear how she balances this with the opportunities of living in a hyper-connected world.nbsp;nbsp;/span/ppbr/p

pspan style=background-color: transparent; color: rgb(0, 0, 0);Join OpenView’s Khira Gabliani, Kaitlyn Henry, and Casey Renner for honest conversations with the female leaders at PagerDuty, Microsoft, Puppet, and more. They’ve led teams through IPOs and built product led growth companies that change the way we work. Now, they’re sharing their wisdom with you. If you’re ready, let’s start BUILDing To Boss. /span/p

David’s favorite book of 2020 was about Minecraft, and he read it for a special reason. He also reveals his two favorite books of all time. And don’t miss how being from The Bronx can help you at the airport.