Build Your Army
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Build Your Army episodes

  • 12. The Simplest Sales Funnel Approach
    There are a million ways to approach your sales funnel. You can have upsells, downsells, tripwires, free plus shipping, the lists and methods go on and on.I saw forget all of that, particularly when you are first starting off. In this episode I discuss the simplest sales funnel approach you should start with.

    Hosted on Acast. See acast.com/privacy for more information.

    8 min
  • 12. The Simplest Sales Funnel Approach

    There are a million ways to approach your sales funnel. You can have upsells, downsells, tripwires, free plus shipping, the lists and methods go on and on.



    I saw forget all of that, particularly when you are first starting off. In this episode I discuss the simplest sales funnel approach you should start with.
    8 min
  • 11. Name Your Products Like The Money Heist Professor
    If you have watched the Money Heist, you will be familiar with the Professor.He uses names for each stage of his plan just as you should for all of your products in order to get your "crew", customers to see your vision and participate in your mission.Plan Valencia – Make the police doubt the safety of hostages so they ask for proof of life to waste time. Shoot a shit ton of bullets while Nairobi coaches the hostages to scream their brains out while they aren’t actually hurting anyone. Police are hearing the screams and believe the hostages are in serious danger.Plan Chernobyl – Send euro bills in balloons and pop them in the air to make a huge mess and escape in it.The Paris Plan – Escape plan in the advent one of the team members is captured.Plan Cameroon – Win the public’s empathy.When Brazil plays Cameroon, you know Brazil wins 99 out of 100 games. But who would you route for? Brazil would win but you would route for Cameroon – always route for the underdog as human beings. We choose to side with the weaker one. The Professor uses this concept for the public to believe they on the verge of surrendering. So the world will then route for them, the criminals.Cameroon rocked the world by reaching the quarter final of the world cup in 1990 by defeating England 3-2.Don’t be afraid to show the world your vulnerability, your true self. Don’t over exaggerate your success and be hypey.Cameroon! Cameroon! Cameroon! To Cameroon. Cameroon!An interesting marketing point. Money Heist was first released in Spain. Although it found success in the first season, it quickly dropped in ratings and became a flop. Then Netflix picked it up and just placed it in their listings. It skyrocketed to Netflix's top series. Became a worldwide phenomenon. Same product, different audience.The market is more important than the product.In a sales funnel, you can have several products for sale in an automated sequence. The core offer, one time offer (selling price not available any other way), upsell, downsell. They all require product names.Create your automated sales funnel at https://buildyourarmy.com. Keep your wallet in your pocket when registering.

    Hosted on Acast. See acast.com/privacy for more information.

    6 min
  • 11. Name Your Products Like The Money Heist Professor

    If you have watched the Money Heist, you will be familiar with the Professor.



    He uses names for each stage of his plan just as you should for all of your products in order to get your "crew", customers to see your vision and participate in your mission.



    Plan Valencia – Make the police doubt the safety of hostages so they ask for proof of life to waste time. Shoot a shit ton of bullets while Nairobi coaches the hostages to scream their brains out while they aren’t actually hurting anyone. Police are hearing the screams and believe the hostages are in serious danger.



    Plan Chernobyl – Send euro bills in balloons and pop them in the air to make a huge mess and escape in it.



    The Paris Plan – Escape plan in the advent one of the team members is captured.



    Plan Cameroon – Win the public’s empathy.



    When Brazil plays Cameroon, you know Brazil wins 99 out of 100 games. But who would you route for? Brazil would win but you would route for Cameroon – always route for the underdog as human beings. We choose to side with the weaker one. The Professor uses this concept for the public to believe they on the verge of surrendering. So the world will then route for them, the criminals.



    Cameroon rocked the world by reaching the quarter final of the world cup in 1990 by defeating England 3-2.



    Don’t be afraid to show the world your vulnerability, your true self. Don’t over exaggerate your success and be hypey.



    Cameroon! Cameroon! Cameroon! To Cameroon. Cameroon!



    An interesting marketing point. Money Heist was first released in Spain. Although it found success in the first season, it quickly dropped in ratings and became a flop. Then Netflix picked it up and just placed it in their listings. It skyrocketed to Netflix's top series. Became a worldwide phenomenon. Same product, different audience.



    The market is more important than the product.



    In a sales funnel, you can have several products for sale in an automated sequence. The core offer, one time offer (selling price not available any other way), upsell, downsell. They all require product names.



    Create your automated sales funnel at https://buildyourarmy.com. Keep your wallet in your pocket when registering.
    6 min
  • 10. The Professional Dominatrix Knows The Value Of Continuity
    This episode topic might get me into a bit of trouble with the thought police, but hey, I did set my podcast to explicit content. Fair warning.Femdoms understand the value of continuity content and creating multiple offers.If you’re looking for lessons on how to successfully run a membership site, with fresh new content, look no further than your favourite professional dominatrix.This is a unique industry with a specialized business model, however the lessons are transferrable to any business.A professional dominatrix typically provides an array of customized professional services, or membership or continuity offers.They are all constantly creating new content, week after week, month after month. Again, selling multiple offers to their rabid army of clients. They truly become their own niche with no competition.Some clients are so loyal, they really become raving, nearly obsessed fans and advocates for their Femdom of choice. Most professional femdoms have monthly membership sites providing exclusive content behind a pay wall, some create custom content for their customers. Most provide one on one professional services, or group coaching or courses. Some sell their own swag. You name it, they can monetize it.An entire business, with multiple revenue streams, revolving around them. Coaches and consultants can learn how to stack multiple sources of revenue based on this business model.They all have multiple related sources of revenue. All laser targeted to their niche, their ideal client.I mean, their ideal client are such rabid fans, they become obedient minions. Literally. Now how many of you can say you have such loyal rabid fans for your business?If you want to build your army of loyal, rabidly obedient customers, head over to buildyourarmy.com. Create your sales funnel to sell your various product offerings, with a free test drive. Keep your credit card in your wallet as it’s not required to register.You automatically receive a free course to becoming a successful Funnelholic. Plus receive automatic access to a secret community for Funnelholics.Take a whip out of the Professional Femdom business model and create multiple sources of revenue, with you as your niche.

    Hosted on Acast. See acast.com/privacy for more information.

    3 min
  • 10. The Professional Dominatrix Knows The Value Of Continuity

    This episode topic might get me into a bit of trouble with the thought police, but hey, I did set my podcast to explicit content. Fair warning.



    Femdoms understand the value of continuity content and creating multiple offers.



    If you’re looking for lessons on how to successfully run a membership site, with fresh new content, look no further than your favourite professional dominatrix.



    This is a unique industry with a specialized business model, however the lessons are transferrable to any business.



    A professional dominatrix typically provides an array of customized professional services, or membership or continuity offers.



    They are all constantly creating new content, week after week, month after month. Again, selling multiple offers to their rabid army of clients. They truly become their own niche with no competition.



    Some clients are so loyal, they really become raving, nearly obsessed fans and advocates for their Femdom of choice. Most professional femdoms have monthly membership sites providing exclusive content behind a pay wall, some create custom content for their customers. Most provide one on one professional services, or group coaching or courses. Some sell their own swag. You name it, they can monetize it.



    An entire business, with multiple revenue streams, revolving around them. Coaches and consultants can learn how to stack multiple sources of revenue based on this business model.



    They all have multiple related sources of revenue. All laser targeted to their niche, their ideal client.



    I mean, their ideal client are such rabid fans, they become obedient minions. Literally. Now how many of you can say you have such loyal rabid fans for your business?



    If you want to build your army of loyal, rabidly obedient customers, head over to buildyourarmy.com. Create your sales funnel to sell your various product offerings, with a free test drive. Keep your credit card in your wallet as it’s not required to register.



    You automatically receive a free course to becoming a successful Funnelholic. Plus receive automatic access to a secret community for Funnelholics.



    Take a whip out of the Professional Femdom business model and create multiple sources of revenue, with you as your niche.
    3 min
  • 9. Shocking Business Confessions Born Hell On Earth
    You see, it’s the slow knife, the knife that takes its time. The knife that waits years without forgetting. Then slips quietly in between the bones. That’s the knife that cuts deepest.Spoiler Alert: If you haven’t watched the Dark Knight Rises, I’m about to spoil the end of the movie for you.As Miranda Tate twists her knife into Bruce Wayne, the Batman, she reveals her true identity as Talia Al Ghul. This is a massive twist near the end of the Dark Knight Rises.We also learn that Bane was not the child that climbed the wall and escaped from the jail. Hell on earth. It was Talia, who climbed the wall, made the jump, and escaped from the prison. The only person to ever successfully make the climb, other than Bruce Wayne.What does this have to do with entrepreneurship and building your army? Everything.Dedication, commitment, patience, and relentless focus - to your mission.Becoming a successful entrepreneur has its bumpy roads. It’s not all roses and butterflies. There will be dark days, days when you want to quit.But work towards your mission for years, without forgetting. It’s often a slow unnoticed climb to success.Too often we hear stories of companies blowing up out of nowhere. Going from your parents basement or garage to a billion dollar corporation overnight, or even more delusional, by accident.It’s actually discouraging to hear this myths, particularly if comparing it to your own business growth.In reality, a successful business grows with consistent daily actions. Even small steps.A slow consistent climb towards your mission.To continue your consistent climb, visit buildyourarmy.com, sign up for a free test drive. Keep your credit card in your wallet as you don’t require it to test out the funnel builder software.Plus, you will automatically receive access to a free funnel builder course and underground access to a secret funnelholics community.Keep Building. Enjoy your life.

    Hosted on Acast. See acast.com/privacy for more information.

    3 min
  • 9. Shocking Business Confessions Born Hell On Earth

    You see, it’s the slow knife, the knife that takes its time. The knife that waits years without forgetting. Then slips quietly in between the bones. That’s the knife that cuts deepest.



    Spoiler Alert: If you haven’t watched the Dark Knight Rises, I’m about to spoil the end of the movie for you.



    As Miranda Tate twists her knife into Bruce Wayne, the Batman, she reveals her true identity as Talia Al Ghul. This is a massive twist near the end of the Dark Knight Rises.



    We also learn that Bane was not the child that climbed the wall and escaped from the jail. Hell on earth. It was Talia, who climbed the wall, made the jump, and escaped from the prison. The only person to ever successfully make the climb, other than Bruce Wayne.



    What does this have to do with entrepreneurship and building your army? Everything.



    Dedication, commitment, patience, and relentless focus - to your mission.



    Becoming a successful entrepreneur has its bumpy roads. It’s not all roses and butterflies. There will be dark days, days when you want to quit.



    But work towards your mission for years, without forgetting. It’s often a slow unnoticed climb to success.



    Too often we hear stories of companies blowing up out of nowhere. Going from your parents basement or garage to a billion dollar corporation overnight, or even more delusional, by accident.



    It’s actually discouraging to hear this myths, particularly if comparing it to your own business growth.



    In reality, a successful business grows with consistent daily actions. Even small steps.



    A slow consistent climb towards your mission.



    To continue your consistent climb, visit buildyourarmy.com, sign up for a free test drive. Keep your credit card in your wallet as you don’t require it to test out the funnel builder software.



    Plus, you will automatically receive access to a free funnel builder course and underground access to a secret funnelholics community.



    Keep Building. Enjoy your life.
    3 min
  • 8. The Mercenary’s Secrets To Ethically Rigging Your Freelancing Success
    “It’s doesn’t matter who we are. What matters is our plan. Noone cared who I was until I put on the mask. Step forward those who would serve. For an army will be raised.”If you watched The Dark Knight Rises, you might recognize these lines as Bane quotes. The mercenary who relentlessly pursued his mission to bring justice to a corrupt city. To fulfill his mentor’s destiny.And you might remember how he launched himself to the world stage, filled with performance and pageantry during a local football game, knowing the cameras would be watching. Knowing he’d have a captive audience. The entire city of Gotham was watching. He cornered his market.There are tons of business lessons in this film, particularly from Bane and Talia’s perspective. They pursued their life’s mission at all costs. As you should pursue your entrepreneurial mission with fervent dedication.He gave the people a common goal to work towards. His mission. He built an army.As an entrepreneur, you too, must build your army. Create your platform at buildyourarmy.com. Build your funnel of avid customers, raging fans for your company. You can keep your wallet in your pocket. No credit card is required to test out the software. And you get a bonus funnel course, funnelholics, sent right to the palm of your hand, on your smartphone delivered through a mobile app. Plus you get instant access to my funnelholics social lair. A secret community online where your thoughts aren’t illegal.“Or perhaps he’s wondering why someone would shoot a man, before throwing him out of a plane.”This is from an early scene in the movie. It shows Bane is a no bullshit entrepreneur, not easily fooled by nonsense gimmicks, cheap and cheesy marketing tactics. Bane sticks to the classic tried and true strategies of building his platform, his army of clients. With consistent persistency. No cheap tricks.“Now’s not the time for fear. That comes later.”When launching your business and trying to make your first sale, you cannot be afraid. You must be bold. You must be true to yourself and not be afraid of the thought police. Those are not your ideal clients anyways. You must have your own platform that you own and control. Your launch will likely not be perfect. But it will never see the light of day if you don’t start.Bane’s client says, “I paid you a small fortune.”Bane replies, “And this gives you power over me?”Too often, freelancers or professional service providers are held captive by their client base. They feel they can’t set boundaries for their clients, for the fear of losing the business. They work endless round the clock hours for their clients, neglecting quality time with their family to get the job done for their client, making endless revisions, to make their client happy. The client has complete control and power if you operate this way.You must create your own limits, your own rules, that your client must follow, even though they are paying you. That does not give them power over you. You haven’t sold your freedom. You are not a slave to your business. You control your destiny.“Peace has cost you your strength. Victory has defeated you.”Give yourself time to be creative. Go for walks, allow your mind to wander and come up with new ideas you wouldn’t otherwise think of if you are constantly trapped working on your client’s work. Create your own products, your own mission, package that knowledge and sell it to your clients. Create additional revenue for yourself rather than building only your client’s mission.“Theatricality and deception are powerful agents to the uninitiated…. But we are initiated, aren’t we Bruce? Members of the League Shadows!”Only work with your ideal clients. Likeminded clients. This will be make it easy for you to love your business and motivation will not be required. Motivation will come to you naturally, automatically because you are only working with your ideal clients.“Oh,

    Hosted on Acast. See acast.com/privacy for more information.

    6 min
  • 8. The Mercenary’s Secrets To Ethically Rigging Your Freelancing Success

    “It’s doesn’t matter who we are. What matters is our plan. Noone cared who I was until I put on the mask. Step forward those who would serve. For an army will be raised.”



    If you watched The Dark Knight Rises, you might recognize these lines as Bane quotes. The mercenary who relentlessly pursued his mission to bring justice to a corrupt city. To fulfill his mentor’s destiny.



    And you might remember how he launched himself to the world stage, filled with performance and pageantry during a local football game, knowing the cameras would be watching. Knowing he’d have a captive audience. The entire city of Gotham was watching. He cornered his market.



    There are tons of business lessons in this film, particularly from Bane and Talia’s perspective. They pursued their life’s mission at all costs. As you should pursue your entrepreneurial mission with fervent dedication.



    He gave the people a common goal to work towards. His mission. He built an army.



    As an entrepreneur, you too, must build your army. Create your platform at buildyourarmy.com. Build your funnel of avid customers, raging fans for your company. You can keep your wallet in your pocket. No credit card is required to test out the software. And you get a bonus funnel course, funnelholics, sent right to the palm of your hand, on your smartphone delivered through a mobile app. Plus you get instant access to my funnelholics social lair. A secret community online where your thoughts aren’t illegal.



    “Or perhaps he’s wondering why someone would shoot a man, before throwing him out of a plane.”



    This is from an early scene in the movie. It shows Bane is a no bullshit entrepreneur, not easily fooled by nonsense gimmicks, cheap and cheesy marketing tactics. Bane sticks to the classic tried and true strategies of building his platform, his army of clients. With consistent persistency. No cheap tricks.



    “Now’s not the time for fear. That comes later.”



    When launching your business and trying to make your first sale, you cannot be afraid. You must be bold. You must be true to yourself and not be afraid of the thought police. Those are not your ideal clients anyways. You must have your own platform that you own and control. Your launch will likely not be perfect. But it will never see the light of day if you don’t start.



    Bane’s client says, “I paid you a small fortune.”



    Bane replies, “And this gives you power over me?”



    Too often, freelancers or professional service providers are held captive by their client base. They feel they can’t set boundaries for their clients, for the fear of losing the business. They work endless round the clock hours for their clients, neglecting quality time with their family to get the job done for their client, making endless revisions, to make their client happy. The client has complete control and power if you operate this way.



    You must create your own limits, your own rules, that your client must follow, even though they are paying you. That does not give them power over you. You haven’t sold your freedom. You are not a slave to your business. You control your destiny.



    “Peace has cost you your strength. Victory has defeated you.”



    Give yourself time to be creative. Go for walks, allow your mind to wander and come up with new ideas you wouldn’t otherwise think of if you are constantly trapped working on your client’s work. Create your own products, your own mission, package that knowledge and sell it to your clients. Create additional revenue for yourself rather than building only your client’s mission.



    6 min

About Build Your Army

From the publisher's feed

Sales funnels for Villainess Entrepreneurs and Rebel Business Owners, at war with boring faceless businesses. Build your army of ideal clients. The type of clients willing to go to war with you.…