This episode is sponsored by Specialized.

Georgia Leslie has had a swift rise through the MTB industry, starting off as a teenager helping out at her local shop to becoming European Marketing Lead for MTB, for Specialized Bikes, all in a relatively short period of time.

We chat to Georgia about how she’s developed her career in mountain biking, as well as the state of play in the industry at the moment, and what it’s like working for one of the biggest cycling brands in the world.

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