How can you grow your firm into the most efficient and customer-focused business that it can be? Jason Ackerman and Brannon do a deep dive into the importance of value billing, building a healthy firm culture and why private equity sees value in the profession.

This podcast touched on:

• Timesheets vs value billing.
• Education in the accounting field.
• The implications of private equity for CPA firm owners.

Whether you are a well-established firm or looking for new opportunities to grow, it is crucial to put the customer first and effectively communicate the value you can provide them. Making the switch to value billing, offering advisory services and building a healthy culture for your team could revolutionize your firm. 

Time Stamps: 

0:39 - Introduction of Jason Ackerman

5:18 - Jason’s path to choosing Accounting as a profession.

13:11 - Timesheets and why value billing is more efficient.

25:35 - Implications of private equity in the accounting industry.

28:22 - The importance of education in the accounting profession.