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Alex Hormozi created a BEAST in the industry with GymLaunch, creating ultra-successful gyms across the country day in and day out. Want to hear how they’re doing it? Join me as I sit down with GymLaunch CEO Cale Owen to give you a detailed breakdown of how to grow your gym business to $1M and beyond in 2024.

We talk about:

1:15 Cale’s rapid journey from pro baseball to gym owner to working with Alex Hormozi and becoming CEO of GymLaunch

10:18 How business took off once Cale and his wife started working together, and what they do to grow their relationship and maintain solid boundaries

16:34 Where the gym industry is headed and how to make a lot of money as an owner - IF you are honest with yourself

22:30 The focus necessary to hit $1M, whether you’re a brick-and-mortar gym or an online trainer

25:15 How to start a $1M gym in 2024

32:00 Distractions and shiny objects to avoid wasting thousands of dollars as you build your business

33:40 Making the huge transition from “individual contributor” to CEO

35:36 The formula to onboard and train impactful team members

39:00 Building a BETTER business with WAY more profit, not just a BIGGER business

40:30 Why you need to get your GymCon 2024 tickets right away

Learn more about the resources mentioned in this episode:

Cale Owen on Instagram: https://www.instagram.com/caleowen/

GymLaunch: https://www.gymlaunch.com/

GymCon 2024: https://gymcon.com/

GymCon on Instagram: https://www.instagram.com/gymcon2024/

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