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Building African Brands
Building African Brands episodes
- Writing for brand authority with Faith Mudiwa Chipangura
Faith Mudiwa Chipangura is an award winning 12 time author and social entrepreneur.
In this episode Faith shares about how she started writing and some of the lessons she her journey as an author and publishing coach helping other authors find their voice.
Listen to this episode to learn about
- Why you need to be authentic as a personal brand
- Some of the benefits of writing for brand building
- The need for discipline in your brand journey and how to draw from your why.
Reach Faith on:
https://www.linkedin.com/in/faith-mudiwa-chipangura-422723167/
Email: [email protected]
Faith also offers:
Publishing coaching, and Self Mastery coaching through in person or virtual sessions.
Faith is currently based in Harare, Zimbabwean.
*** There was a lot of background noise in the audio which we tried to reduce without compromising the content.
Building African Brands is a podcast by The Created CreativeClick here to be a guest on this podcast.
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Let's Connect on Instagram44 min - Brand message | Are you being intentional with your brand communication?
What is your brand message and how are you communicating it?
Your brand message consists of both verbal and non verbal elements that you need to be conscious of as you build your brand.
Listen to this episode for a short exercise on brand message and brand tone.
This episode is from a brand communication workshop held for photographers and founders of creative organizations.
Whether you are a personal brand, or founder with your business in mind, you will be able to apply the information in this episode to your specific case.
Building African Brands is a podcast by The Created Creative a brand and digital strategy service.Click here to be a guest on this podcast.
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Let's Connect on Instagram10 min - Defining your brand values | Crafting your brand core
Have you defined your brand values?
Your brand values should guide the way you do business.
Defining them and talking about them often can be a way to attract people and organizations with shared values. Values are a key element of your brand strategy.
Your brand core consists of your purpose, mission, vision and values and the next few episodes with go into each of these and what you need to start thinking about to build your brand foundations.
Whether you are a personal brand, or founder with your business in mind, you will be able to apply the information in this episode to your specific case.
Building African Brands is a podcast by The Created Creative a brand and digital strategy service.Click here to be a guest on this podcast.
Let's Connect on LinkedIn
Let's Connect on Instagram11 min - Crafting your Vision and Mission | Building your brand core
What do you want to known for? And, what are you doing to get there?
This episode is from a Brand Strategy workshop focusing building your brand core.
Your brand core consists of your purpose, mission, vision and values and the next few episodes with go into each of these and what you need to start thinking about to build your brand foundations.
Whether you are a personal brand, or a founder listening to this with your business in mind, you will be able to apply the information in this episode to your specific case.
Building African Brands is a podcast by The Created Creative, a brand and digital strategy service.Click here to be a guest on this podcast.
Let's Connect on LinkedIn
Let's Connect on Instagram7 min - Crafting your brand purpose | Building your brand core
What is your brand purpose?
Listen in to this episode for a snippet of a brand strategy workshop with African photographers and founders of creative organizations.
Your brand core consists of your purpose, mission, vision and values and the next few episodes with go into each of these and what you need to start thinking about to build your brand foundations.
Whether you are a personal brand, or founder with your business in mind, you will be able to apply the information in this episode to your specific case.
Building African Brands is a podcast by The Created Creative a brand and digital strategy service.Click here to be a guest on this podcast.
Let's Connect on LinkedIn
Let's Connect on Instagram11 min - Using consistency for improved brand recognition
Are you conscious about the need to be consistent with you brand colours, logo, fonts and the other elements that make up your visual brand?
It takes 5-7 impressions for a person to remember your brand which means that you need to be consistent.
Do you use a brand manual or Social media templates to make it easier to be consistent with your visual brand?Click here to be a guest on this podcast.
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Let's Connect on Instagram17 min - Visibility for Personal Branding | It isn't just about who you know, it's also about what they know about you
Do the people around you know what your interests are? The truth is it isn't just about who you know, it's also about what they know about you
While building in public isn't easy, it is necessary:
- it helps you show you are credible
- builds trust with your target market and audience and
- it allows people on the other side of opportunities to easily find you.
Listen to this episode if you have been thinking about getting started with building your personal brand, using digital marketing tools to build your personal brand and what you need to start working on if you are ready to get started.Click here to be a guest on this podcast.
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Let's Connect on Instagram17 min - Founders: How are your thought patterns affecting your business growth?
What do you want be known for and what do you need to do to get there?
Listen to this episode for how your personal habits or thought patterns affect the growth of your businesses and brand.
Can you relate to some of the points raised in this episode? If you can, send me a message on social media platforms and let's chat.Click here to be a guest on this podcast.
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Let's Connect on Instagram17 min - Founders: Are your personal habits affecting your business growth?
Are you conscious of how you show up for your business?
The reality is that our personal habits and thought patterns can and will affect how we show up in our businesses and careers.
Listen in to this episode for
- how your thought patterns can affect your business grown
- how to start setting goals with your patterns and habits in mind
and for a chat on the brand building journey.Click here to be a guest on this podcast.
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Let's Connect on Instagram17 min - Choosing your brand name | 5 Things to consider
Are you looking to brand that grows beyond you?
Choosing a brand name or business name can be difficult but the reality is that the name you choose needs to be one that can grow with you and be aligned with where you are going.
Listen to this episode for five things to consider surrounding naming your business.Click here to be a guest on this podcast.
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Let's Connect on Instagram17 min
About Building African Brands
From the publisher's feed
What does it take to build an African brand?
To create for your home country, with your continent in mind, while competing with international brands that already have…
the advantages of economies of scale, and yet you still compete because your target audiences have access to their technology, products and services. And you compete because you want your efforts and your offering to be recognized globally.
What does it take to build a brand that embodies where you come from yet uses strategies that have been found to work but need to be adapted for them to work in your environment: In the African environment?
Welcome to Building African Brands, a podcast by The Created Creative where these questions and more will be answered through weekly episodes with brand strategist and online marketer Anesu Chikumba.
This podcast is all about the entrepreneur’s journey to building a strong brand and the ways to attract people that can relate to and see value in it. Each episode is designed to help you understand and use the building blocks of branding to level up your business, apply practical business and marketing tips that will move you from passion to profit. You will learn how to create and promote your services by using tools such as content marketing, social media marketing, and online marketing.
If you are looking for a platform that encourages conversations about creating, innovating, building and branding for the African Market. Then subscribe and start listening.