In this episode of Small Business School, I'm joined by Jonathan Bowers, a seasoned tech entrepreneur with experience building product teams. Jonathan’s agency has helped build amazing products for our clients in education, government, finance, and climate.

We discuss the process of building apps and software that truly bring value to businesses. From defining your product's purpose to the importance of iterating, this conversation is packed with insights for those exploring tech solutions!

Topics Covered:

• How to start building software and apps, and what questions to ask before getting started.
• The importance of creating a minimum viable product (MVP) and how it helps validate your ideas.
• Why understanding your customers' needs and pain points is crucial for success.
• Balancing user experience (UX) with feature development for long-term success.
• Understanding the difference between the actual problem customers face and the perceived problem entrepreneurs think they need to solve.
• The importance of getting your product in front of customers early to gather real feedback.
• Tips on how to effectively observe and interact with customers to identify their pain points.
• The significance of being unafraid to fail and releasing unpolished products for faster feedback.

Jonathan shares valuable insights into the tech world, emphasizing that successful software development is an evolving process. It's not about building the perfect solution overnight but refining and iterating based on customer needs. Be sure to connect with Jonathan and his team for more tech guidance!

Jonathan’s Links:
Instagram
Two Story Robot Agency Website

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Staci's Links:
Instagram. Website.

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