105. Learn how a clear and compelling message can elevate your brand and make it resonate with shoppers on a personal level. A compelling brand message, emphasizing customer value to retailers, is crucial for success. Brands should focus on a "pull" strategy that attracts shoppers, providing actionable insights and supporting retailers in category management to drive sustainable sales.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer's shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session105

104. Explore the Essential New Item Checklist to boost product innovation and grow your brand's presence in retail markets. A compelling brand message, effective merchandising, and category management are crucial for building shopper loyalty and driving traffic. Brands should focus on the customer journey, market basket size, and leveraging merchandising strategies to increase sales and stand out.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer's shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session104

103. Unlock your potential with Amazon Success Strategies to boost sales and brand growth in both online and traditional markets. Jeff Cohen, founder of Seller Labs, emphasizes the importance of a unified message across all retail channels and understanding a brand's target audience before launching online with optimizing product listings, building a strong online presence, and continuously innovating based on customer feedback.

Today's Free Downloadable Guide: The Essential Promotion Blueprint. Tired of throwing money away? Trade marketing includes everything required to get your brand in the hands of shoppers. This guide gives you an easy to follow, step by step, blueprint to maximize your promotions, grow sustainable sales, and give retailers what they REALLY want - increased shopper traffic and larger baskets.Get instant access on the show webpage: RetailSolved.com/session103

102. Discover how sales success begins with story and personalization, connecting with customers on a human level for better results. Beau Haralson, founder of Human Design, emphasizes the importance of focusing on the consumer and creating a compelling brand story to achieve exponential growth. He highlights the triple bottom line approach, focusing on people, purpose, and profit, shifting from push to pull strategies in brand marketing.

Today's Free Downloadable Guide: Effective Deduction Management. Tired of throwing money away? Deductions are a huge drain on your finances. Not all are valid. They can derail and even bankrupt your brand placing a huge burden on your cash flow while negatively impacting all aspects of your business. Every slight improvement means more runway for sales growth, higher brand valuations, better terms when negotiating with investors, fuel for more innovation, greater support for mission-based causes, and more!Get instant access on the show webpage: RetailSolved.com/session102

101. Discover The Most Important Customer and how LOHAS consumers drive demand for authentic, quality products. Ted Ning discusses the LOHAS consumer, a psychographic group prioritizing sustainability, health, and lifestyle choices. This group, represents 16-19% of the US population, is highly educated, affluent, and female, making them influential decision-makers and advocates for products they believe in.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer's shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session101

100. Gain motivation and focus with Sage Brand Building Advice. The Podcast celebrates its 100th episode with industry thought leaders sharing advice for their younger selves. Get a masterclass on how to avoid the common pains of growing a brand and learn how to become an iconic industry leading brand today. Learn what experts would tell their younger selves about building their brand.

Today's Free Downloadable Guide: Effective Deduction Management. Tired of throwing money away? Deductions are a huge drain on your finances. Not all are valid. They can derail and even bankrupt your brand placing a huge burden on your cash flow while negatively impacting all aspects of your business. Every slight improvement means more runway for sales growth, higher brand valuations, better terms when negotiating with investors, fuel for more innovation, greater support for mission-based causes, and more!Get instant access on the show webpage: RetailSolved.com/session100

99. Unlock your potential with Sales Management Success Strategies. Learn how expert guidance can drive your brand's growth. Bob Burke, a natural products consultant, shares his journey from Stonyfield Farm to founding Natural Products Consulting. He emphasizes the importance of a direct sales force, brand-retailer relationships, and his field manual, a comprehensive resource for the natural products industry.

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can't buy what they can't find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session99

98. Discover the essence of Mission Beyond The Brand and how it fosters consumer trust with socially responsible choices. Jeffrey Hollender, founder of Seventh Generation and Sustain Natural, discusses the challenges of balancing profitability with social responsibility in mission-based brands. He emphasizes the importance of systemic change to address climate change, social inequity and supporting sustainable companies.

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can't buy what they can't find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session98

97. Explore strategies for disrupting the category with creative packaging and clean ingredients to boost your product's appeal. Califia Farms revolutionized the dairy case with plant-based alternatives like almond milk and cold brew. The brand, inspired by a Spanish myth, emphasizes storytelling, a distinctive bottle design and focused on healthier, plant-based options with a collective effort to create a more sustainable future.

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can't buy what they can't find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session97

96. Explore the challenges every brand faces Learn strategies for overcoming obstacles and leveling the playing field. Charles, founder of LesserEvil snacks, discusses the challenges of growing a brand in the competitive retail industry. He emphasizes the importance of adaptability, quick decision-making, authenticity in resonating with customers, customer value and unique products over price-based promotions.

Today's Free Downloadable Guide: 8 Strategies To Maximize Your Trade Marketing ROI. Tired of wasting money? Most promotional spending is ineffective and wasted. Effective promotions expand your runway, make your brand more attractive to investors, grow sustainable sales & maximize your promotional ROI. Trade marketing typically represents about 25% of your gross sales and yet 70% of it is often wasted or ineffective. Learn simple strategies to fix this and put more cash in your pocket to grow and scale your brand.Get instant access on the show webpage: RetailSolved.com/session96