52. Unlock the secrets of selling with a master brand storyteller. Learn how storytelling drives brand loyalty and connects with shoppers. Jon Sebastiani, leveraging his wine industry expertise, founded Krave Jerky, transforming the jerky market with a healthier, more flavorful product. After selling Krave to Hershey, he launched Sonoma Brands, an investment firm supporting emerging food and beverage brands, including Zupa Noma and Smash Mallow.
Todays Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer's shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session52