<p>Joe is joined by Siobhan Casey, Brand Manager at Bulmers Ireland, to explain why cider sales are falling despite strong overall volumes and what’s next for the brand.</p><p>Listen here.</p>

Joe is joined by Siobhan Casey, Brand Manager at Bulmers Ireland, to explain why cider sales are falling despite strong overall volumes and what’s next for the brand. Listen here.

Bulmers

Presented by Newstalk's Business Editor Joe Lynam, this 30-minute programme focuses on the key business stories from home and abroad, market analysis, new business innovations and profile interviews.

Listen and subscribe to Breakfast Business with Joe Lynam on Apple Podcasts and Spotify.

Download, listen and subscribe on the Newstalk App.   

You can also listen to Newstalk live on newstalk.com or on Alexa, by and asking: 'Alexa, play Newstalk'

Business

Presented by Newstalk's Business Editor Joe Lynam, this 30-minute programme focuses on the key business stories from home and abroad, market analysis, new business innovations and profile interviews. Listen and subscribe to Breakfast Business with Joe Lynam on Apple Podcasts and Spotify. Download, listen and subscribe on the Newstalk App. You can also listen to Newstalk live on newstalk.com or on Alexa, by and asking: 'Alexa, play Newstalk'

Presented by Newstalk's Business Editor Joe Lynam, this 30-minute programme focuses on the key business stories from home and abroad, market analysis, new business innovations and profile interviews.

Listen and subscribe to Breakfast Business with Joe Lynam&nbsp;on Apple Podcasts and Spotify.

Download, listen and subscribe on the Newstalk App.&nbsp;&nbsp; 

You can also listen to Newstalk live on newstalk.com or on Alexa, by and asking: 'Alexa, play Newstalk'

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