Business Growth Lab

Have you ever had the feeling of not being enough? Even though you’ve achieved success in various aspects of life, limiting beliefs have still crept in? In this episode, we discuss how to relieve imposter syndrome and own your power with Spencer Snakard.
Spencer is an Executive Transformation Coach, Trainer, and Speaker. She helps people break through their limiting beliefs and live a life that is aligned with their purpose. 
Bringing your awareness to the symptoms of imposter syndrome will help you to start owning your power, and will help you more easily move toward your best life.
Breaking through limiting beliefs and having a positive mindset sets you on the right path.  If this is something that you and your business need, tune in to this episode.  
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• What does 'owning your power' mean? (02:37)
• How to acknowledge your full potential and avoid limiting beliefs (08:18)
• Why do we feel like imposters? (13:03)
• How to manage imposter syndrome (17:28)
• What is identity reflex and how does it affect business behaviour? (22:19)
• Why business and mindset coaching are interdependent and not separate (28:05)
• Bringing awareness and moving through Imposter Syndrome (33:50)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/384/

ABOUT SPENCER SNAKARD
Spencer Snakard is an Executive Transformation Coach, Trainer, and Speaker. She helps visionary women leaders break through upper limits so they can turn their mission into a world-changing movement … without life-sucking consequences! The result is a massive impact that is profitable & sustainable, with a business & life fully aligned with who they really are, what they’re here for, and what matters most to them.

With 25 years of experience, her transformative programs cause profound & lasting shifts in participants’ lives by getting to the heart of what drives us, what holds us back, and what it takes to be truly fulfilled as spiritual beings having a human experience.
Spencer has a degree in Psychology and extensive training & leadership in Ontology. She is a Success Principles Trainer, a Yoga instructor (E-RYT), and a Professional Certified Coach (PCC), and brings a sense of play and humor into all her work.

WHERE TO FIND SPENCER SNAKARD

• Website: https://spencersnakard.com/ 
• Instagram: Spencer Snakard
• Facebook: Spencer Snakard
• LinkedIn: Spencer Snakard
• YouTube: Spencer Snakard

Register for Spencer’s Free Masterclass, Transforming Millions™ here.

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Connections are the driving force for all businesses. Although some business owners focus too much on making a sale; they overlook the value of nurturing relationships. In this episode, we’ll share insights about business building through connections.
Gary Schuller is the founder of The Business Marketplace Global, where he highlights the importance of growing a network for companies, and facilitates building connections for his clients.  When the right connections are formed, it opens up opportunities for business growth.
Connecting with others may seem like an effortless task but a lot of people struggle to build and maintain rapport. Gary shares the most common challenges entrepreneurs and negotiators face and how to address them.
Good business relationships begin with connecting with the right people. If you know this is an area for more focus, Gary’s vast business background and expertise will help point you in the direction of your next step.
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The journey to becoming a professional speaker (03:33)
• The top 3 challenges for negotiators (06:17)
• The power of connections (13:15)
• How to explore and initiate business connections (17:40)
• Understanding the point of difference when running events (27:36)
• The Virtual Expo - What is it? And what can you expect? (30:33)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/383/

ABOUT GARY SCHULLER
Gary Schuller is the founder of The Business Marketplace Global created it for this very purpose because after 30 years on the world circuit as a prolific speaker on ‘How to make more Sales’, Gary saw too often people attend seminars, workshops, and training courses for thousands of dollars – yet do nothing with what they heard. In other words, they ‘failed to implement’.

Gary had an epiphany in 2013 as he walked past The South Melbourne Market. ‘What if there was a Business Marketplace with the hustle and bustle and excitement of a thriving Market where people in Business could meet-buy-sell-connect’.  That was the beginning of what is now The Business Marketplace Global phenomenon.

WHERE TO FIND GARY SCHULLERLinkedIn: Gary Schuller
Website: https://thebusinessmarketplaceglobal.com/
Podcast: The Business Marketplace Global Podcast
Facebook: The Business Marketplace Global
LinkedIn: The Business Marketplace
CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Podcasting is a great way to build brand awareness and authority. However, it can also be a waste of time when you don’t have a strategy to grow your brand and your business. In this episode, we’ll reveal ways to leverage podcasts to boost authority. 
Lyndsay Phillps is a Content Marketing and Podcast expert and host of the Leverage Your Podcast show. Through her Podcast Leverage System, she explains the four steps to scale up your brand and business through podcasting.
Many podcasters think that the work ends when an episode is published, but for entrepreneurs who want to stand out, it is only the beginning. Factors such as marketing, content creation, and lead nurturing need to be taken care of after publication. 
So whether you’re a podcast host or a guest with the goal to amplify your influence, be sure to listen to the episode.
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The process of creating the Podcast Leverage System (04:00)
• Going through the right steps, and not getting the results? (05:33)
• The power in securing guest spots on podcasts (06:52)
• The 4-Steps of The Podcast Leverage System (07:55)
• The significance of publishing a podcast on your website (10:08)
• Why you need to brand and distribute to your list (13:07)
• Podcasting apps that not everyone is familiar with (14:28)
• Ideas for repurposing your content (17:35)
• Social platforms to publish podcast-related content (20:55)
• How to cross-reference podcast episodes (23:03)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/382/

ABOUT LYNDSAY PHILLIPS
Lyndsay Phillips is the CEO of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of the Leverage Your Podcast show, and creator of the Podcast Leverage System.

Growing a successful Content Marketing Agency, and launching her podcasts (and clients), she quickly learned the true power of podcasting. Skeptical at first and scared of putting herself out there, her ‘do it anyway attitude’ paid off and her business has grown 60% each year consistently.

She LOVES helping entrepreneurs build their authority and increase visibility through the power of podcasting with her full-service podcasting and content marketing services.

WHERE TO FIND LYNDSAY PHILLIPS

• Website: https://www.smoothbusinessgrowth.com/ 
• Podcast: Leverage Your Podcast
• Facebook: Smooth Business Podcasting
• Instagram: Smooth Business Growth
• LinkedIn: Lyndsay Phillips - Podcast Services
• Youtube: smoothsailing

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Becoming a successful coach is not just about having a lot of experience or being an expert in the field. It's also about having the right skills and traits. In this episode of the Influence By Design podcast, Con Koutsikas takes the microphone over and asks Samantha about how to build a successful coaching business.

Samantha shares what it takes to be a successful business coach, including the importance of having the right skills and traits. She also discusses the challenges and rewards of coaching and offers advice for those considering a career in coaching.

Indeed, the challenges and rewards of coaching are many. But, as Samantha points out, there are many facets to becoming a great coach and business owner.

If you're thinking about becoming a coach, or if you're just curious about what it takes to be successful in this industry, tune in and learn from one of the best in the business.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• How to start a business later in life (02:07)
• Coming up with a unique selling proposition (05:53)
• The advice would Samantha give to her younger self (10:55)
• What book should be required reading for high school students? (14:03)
• The implications of the great resignation to business (17:02)
• The biggest mistake, misconception, and falsehood about coaching (20:20)
• The life of a solopreneur (27:29)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/381/

ABOUT CON KOUTSIKAS
Con is a talented and eloquent speaker, trainer, and professional coach who is enthusiastic about teaching speaking and communication skills to organizations and people. These abilities help you develop and achieve greater results in all aspects of your company, including sales, customer service, managing fear and anxiety while expressing your thoughts and ideas (standing up and speaking out), and job interviews.

Con delivers programs that are well backed by theory, 'the what and why,' but immersed in direct practical uses, 'the how,' with over 30 years of practical commercial experience from business ownership and senior management roles, including more than 25 years of high-level sales expertise, and years of corporate training and coaching.

WHERE TO FIND CON KOUTSIKAS

• Website: https://www.conkoutsikas.com/
• Facebook: https://www.facebook.com/theconkoutsikas
• LinkedIn: https://www.linkedin.com/in/con-koutsikas-5ab47234/
• Instagram: https://www.instagram.com/conkoutsikas/
• Twitter: https://twitter.com/ConKoutsikas 

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Just when you think you have life all figured out, something happens and throws you for a loop. When you're not sure what to do next, what do you do?  There are many resources available to you to help you get back on track and create a life you love.

In this episode of the Influence By Design podcast, Samantha chats with Natalie Ledwell, a bestselling author, host of the podcast, Not Over, Just Different, co-host of the cable TV show WAKE UP,  and founder of Mind Movies. 

Natalie shares her story of how she overcame some major life challenges and provides valuable insights so you can get through tough times. 

Just like anyone starting out a business, she encountered some difficulties along the way. She talks about how she dealt with these hardships and what she did to get herself back on track. 

Whether you're facing a personal or professional setback, this episode will give you the motivation and inspiration you need to keep going. You'll learn that it's okay to not be okay and that you can get through anything if you have the right mindset. 

So tune in and get ready to be uplifted!

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• To have a mentor or not? (09:41)
• Why surround yourself with great people? (13:36)
• When did Natalie realise that she needed to do more? (16:13)
• Why age is just a number (18:31)
• Deciding what to do next (19:41)
• The beauty of surrendering and letting go (24:54)
• Things that Natalie does to stay on track (31:14)
• Knowing that you are where you should be (35:46)
• One thing that Natalie wished she learned sooner (40:34)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/380/

ABOUT NATALIE LEDWELL
Dame Natalie Ledwell is a bestselling author, presenter of the podcast Not Over, Just Different, co-host of the cable TV program WAKE UP, and the creator of Mind Movies, a very successful and unique online Personal Development organization with a global audience of over 10 million people.

Right now, she is introducing her breakthrough Social and Emotional Learning program, "Personal Growth Studies," into schools throughout the United States, with the goal of empowering adolescents aged 5 to 18 to have full and successful lives with high self-esteem and a new vision.

WHERE TO FIND NATALIE LEDWELL

• Mind Movies: https://mindmovies.com/
• Podcast: Not Over, Just Different Podcast 
• Personal Growth Studies: https://personalgrowthstudies.com/
• Facebook: https://www.facebook.com/mindmovies 
• Instagram: https://www.instagram.com/mindmovies/ 
• Youtube: https://www.youtube.com/mindmovies 
• Twitter: https://twitter.com/mindmovies 
  
  

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Each of us goes through different phases in life. These experiences encourage self-reflection and help us better understand what others endure. In this episode, Danielle Chiel takes over the mic and interviews Samantha about how life experiences shape business.
Life is not always rainbows and butterflies; traumatic experiences can teach us the most valuable lessons. Despite gaining success in her business, Samantha is no stranger to these experiences and varying events which have taught her many things along the way and shaped the way she does business.
Some may see these unfortunate events as irreversible mistakes, but they have given Samantha insights into how to help her clients better. They allowed her to create genuine connections and build and nurture client-coach relationships.
If you want to know more about Samantha’s life experiences and how they helped form her business style, be sure to listen to this episode. 
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Uplifting experiences and how they affected the business (02:20)
• How traumatic experiences helped Samantha understand others (07:48)
• The art of asking good questions (19:55)
• How to give the best support to clients (24:00)
• The value of knowledge AND implementation (27:55)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/379/

ABOUT DANIELLE CHIEL
At the age of 10, Danielle was taught to knit by her grandmother, Pearl, and instantly fell in love with it. After a career in teaching and a Ph.D. in musicology, Danielle returned to this love, opening a fashion store specialising in hand knits. Initially, locals knitted for her, but industrial changes sent her offshore. Refusing to use established mass-production practices, she travelled to India to find another solution. Once there she worked with women in Tamil Nadu to establish her first knitting hub and KOCO was born.

WHERE TO FIND DANIELLE CHIELWebsite: https://koco.global/ 
LinkedIn: https://www.linkedin.com/in/daniellechiel/
Instagram: https://www.instagram.com/knitonechangeone/

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Social media amplifies your opportunities as a business owner, and it helps develop meaningful connections with your prospects.  To form authentic and potential long term relationships, social trust must be established.
In this episode of the Influence By Design podcast, Samantha engages in an interesting conversation with Deb Coman, a content conversion strategist. Deb defines social trust as the “relationship currency we earn with meaningful conversations.” 
When relationships are instituted and nurtured with trust, it lays the foundations for various opportunities for both individuals and business owners. However, social media can also be a venue for spammy and salesy communication that hinders trust.
With this, Deb recommends ways that can help establish better engagement and authority positioning. If you’re curious to learn more about how you can leverage social media and work your way towards social trust, this episode is for you.
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The definition of Social Trust (02:42)
• How to stand out in your social media marketing (04:18)
• Ways to increase social media engagement (08:59)
• Who should you connect with? (10:57)
• How to position your authority on social media (13:12) 
• The cadence of creating vs engaging (15:43)
• Twitter Chat -what is it and how to engage? (19:25)
• Finding Twitter Chats about specific topics (25:35)
• Being intentional with conversation approaches (27:52)
• 21 Trust-Building Topics (33:03)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/378/

ABOUT DEB COMAN
Deb Coman is a content conversion strategist who empowers service-based business owners to create trust-building content that generates sales, referrals, and collaborations. Deb hosts a weekly Twitter Chat called #SocialTrust Mondays at 3pm ET on Twitter and was featured by BuzzSumo in their Top 100 Content Marketers to Follow Right Now. Deb helps clients simplify their marketing with actionable steps that create alignment, consistency, and connection.

WHERE TO FIND DEB COMAN
Website: https://debcoman.com/
Twitter: https://twitter.com/DebComanWriting
Instagram: @DebComanWriting
Facebook: https://www.facebook.com/DebComanWriting
LinkedIn: https://www.linkedin.com/in/debcoman/

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Without a doubt, referrals are one of the best marketing strategies. The business that comes from referrals are transferred with inherent trust.
However, some entrepreneurs find it uncomfortable asking for a referral. Some may ask for it too late into the business transaction, while others not at all.
In this episode of the Influence By Design podcast, Samantha and Tim throw light on a topic every business owner should know - why you need a referral strategy.
Asking for referrals at the right time, pre-framing that you accept referrals, and knowing the perfect time to ask for referrals, all need to be part of your referral strategy.
If you’re ready to create a referral strategy for your business, let’s dive in.
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Where to get referrals (03:28)
• Understanding upstream and downstream referrals (06:43)
• The value of pre-framing your referral strategy (11:01)
• Asking for referrals at the right time (13:40)
• To offer incentives or not? (15:30)
• The importance of referrals in your business (18:35)

For full show notes, links and transcription visit:  https://samanthariley.global/podcast/377/

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/
Twitter: @thesamriley

WHERE TO FIND TIM HYDE
Website: https://winmoreclients.com.au/ 
Facebook: https://www.facebook.com/winmoreclients
LinkedIn:  https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/

Life is about being aware that not everything is going to be easy yet still having the courage to accept the challenge.
We’re often led to believe that living in alignment means everything is going to be effortless, but that’s simply not the case. The trials we go through bring us clarity around what we do and do not want, and another step closer to realising our purpose. 
In this episode of Influence By Design, Tina Murray takes over the mic and interviews Samantha about how to have the courage and clarity in order to fully live life in alignment.
If we want to reach a certain level in life, it’s inevitable for us to go through roadblocks. As we develop the courage to step into the unknown, we begin to look at life from a different perspective.
Whenever you feel the pressures of life getting to you, this can be a great time to reflect on what you truly want. 
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• What’s a standout success story for Samantha? (01:35)
• How can we integrate the "shadow side” into our lives? (05:07)
• What does being in alignment actually means (07:00)
• Why being courageous is all about perceptions (09:45)
• The importance of being clear about what you want (15:58)
• What's great about the ageing process? (20:55)
• What inspired Tina to become a celebrant? (24:12)

For full show notes and links visit:  https://samanthariley.global/podcast/376/

ABOUT TINA MURRAY
As a professional Interior Designer, Tina always designed to create the environment that suited her clients and their personal needs. She uses these same skills to tailor your ceremony to suit who you are and fulfil your own aspirations for a day that is truly unique to you.

WHERE TO FIND TINA MURRAY
Website: https://tinamurray.com.au/ 
LinkedIn: https://www.linkedin.com/in/tinamurrayinsideangle/
Listen to Tina’s Design You Podcast - https://podcasts.apple.com/au/podcast/design-you-podcast/id1299391833

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/
Twitter: @thesamriley

When entrepreneurs want to grow their business, they think that adding complex concepts and systems is the way to go. But in actual fact, having simplified structures adds more value to both business and clients.
In this episode of the Influence By Design podcast, Samantha and Tim give the lowdown on why simplifying things is essential for a business upgrade.
We’ve been trained to think that more is better, that adding more stuff attracts more clients. But this thinking adds unnecessary complexity and may lead to the business going backward.
The road to business growth is initiated by knowing what aspects of business give the most results, being consistent with them, and implementing ways to simplify the whole process.
If you want to gain more knowledge about how you can simplify to amplify your business results, let’s dive in.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• What does adding value really mean? (02:47)
• Three things to discuss with your clients (05:13)
• Simplicity - Knowing where you’re getting results (05:38)
• Why consistency is key in business (10:55)
• The significance of celebrating wins (12:07)

For full show notes and links visit:  https://samanthariley.global/podcast/375/

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/
Twitter: @thesamriley

WHERE TO FIND TIM HYDE
Website: https://winmoreclients.com.au/ 
Facebook: https://www.facebook.com/winmoreclients
LinkedIn:  https://www.linkedin.com/in/tim-hyde-marketing-automation-and-crm-expert-canberra/