Business Growth Lab

Podcasting can be an amazing platform for you to grow your authority and your brand. 

Having a podcast is a great way to share your unique perspective and educate your audience on how you can possibly help them. 

Today’s guest is Heneka Watkins-Porter who talks about the considerations before you start a podcast. 

WHAT YOU’LL DISCOVER IN THIS EPISODE: 

• The first thing to consider when starting your podcast (5:35)
• Identifying your perfect avatar (7:22) 
• The importance of keywords (11:30) 
• Plan, plan, plan (14:28)
• How many podcast episodes should you have on your launch? (16:55)
• Communicating with your listeners (18:33)
• Does the time matter in releasing your podcast? (20:30)
• Tips on launching your podcast (24:10)
• The technical stuff and platforms that you need (25:38) 
• Going past your fears (26:32) 
• The power of that podcast has (33:24)

For full show notes and links visit:  https://samanthariley.global/podcast/169

The entire world is on a crazy roller-coaster ride...

We ended 2019 creating plans and talking about how much we’re looking forward to 2020.  We were excited about implementing our fresh ideas. 

However, things took a massive turn and plans have been put on hold for an indefinite period of time. 

With many factors of our life being affected, it has put us in a position of uncertainty.  

Whilst it’s challenging, how we deal with this uncertainty is crucial. 

In this episode, Samantha and Tim talk about how you can lead and take charge in this time of uncertainty.  

There are three lenses; how are you dealing with life right now, what is your clients perspective, and how are you being perceived by your audience.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The first stage of grief: Denial (7:09)
• The second stage of grief: Anger (8:15)
• Handling anger and posting in social media (10:00)
• What is deliberate intent? (11:15)
• The third stage of grief: Bargaining (11:40)
• What combats uncertainty? (14:49) 
• The fourth stage of grief: Depression (16:48)
• Uncertainty? Or perceive certainty? (17:58)
• The final stage of grief: Acceptance (19:42)

For full show notes and links visit:  https://samanthariley.global/podcast/168

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

With much of the world currently in lockdown, most people are now working from home. 

With the whole family at home, the kids being around 24/7 and not being able to get out of the house for a break, there are a host of challenges being experienced that many people have not dealt with before.

So how do you survive and be productive in this season of lockdown? 

Whilst working from home is completely doable, it can be made much easier by implementing some simple strategies and organization. 

This Thursday’s episode, Samantha and Tim, who has been working from home for more than 10 years, share some valuable tips on not just how to survive, but thrive when working from home.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The benefits of a morning routine (4:54)  
• Things to do in your daily routine (9:46)
• The importance of stepping away from work (11:09)
• The benefits of setting up a work space (12:29)
• Managing your own and your client’s expectations (16:15) 
• Your work and your kids  (17:32)
• Having fun despite the lockdown (19:32)
• Connect with your community (20:00)
• Turning away from the negativity in your social media newsfeed (20:30)

For full show notes and links visit:  https://samanthariley.global/podcast/167

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

 

Connecting with someone on the other side of the world isn’t nearly as difficult as it has been in the past.

In days gone by, building your network outside of your local area was a challenge. But with social media platforms such as LinkedIn, the world is getting smaller and smaller. With just a few clicks, you can connect with somebody from another continent and open the conversation that could potentially lead to a meaningful business relationship. 

In this episode, Samantha is joined by Australia’s most connected person on LinkedIn, Leanne Isaacson, and she talks about the value of building connections on LinkedIn. 

Get empowered and be confident with using LinkedIn as a platform for widening your scope of influence. 

WHAT YOU’LL DISCOVER IN THIS EPISODE: 

• Connecting on LinkedIn is like a virtual handshake (5:06)  
• What activities should you do more of on LinkedIn? (15:01) 
• The difference between posting on LinkedIn and Facebook (15:31)
• What is the true value of LinkedIn? (19:10)
• Tips on building your first connections (28:01)
• Who are you supposed to connect with? (30:20)
• Having the confidence to grow your connections (35:37)
• Should you interact with all your connections? (36:26)

For full show notes and links visit:  https://samanthariley.global/podcast/166

 

Wouldn’t it be awesome to be able to launch a new program in just one week? 

In these times when it seems like  everything is spinning so quickly, there are opportunities to build something new, and create a new source of revenue. 

But does it have to be completely new?  Do you need to start from scratch?

Not at all. 

In this episode, Samantha and Tim will guide you through how to launch a program in just a week. 

They share how they have done it themselves, so you can replicate what they’ve done for yourself. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The importance of listening to what the market needs (5:16)
• Your bag of tricks and how you can use it (8:04)
• How to choose relevant deliverables so your program is attractive to customers (9:06)
• The value of being clear to your team (11:48)
• How to find your audience (13:08)
• The significance of referral partners (15:42)
• The outcome of being available to your clients (16:19)

Get out there. Deliver your awesomeness. Help people. 

People are wanting to be led and helped right now. And by you not delivering what you have to help them, you are actually doing them a disservice. 

KNOW MORE ABOUT KNOWLEDGE BUSINESS LAUNCH FORMULA (KBLF)

Knowledge Business Launch Formula is for experts in their field. 

This is for you if you are:

• Are feeling uncertain about your future
• Have proven expertise in your field
• Are prepared to move quickly
• Can do the work
• Willing to invest 3-5 hours a week over the next 4 weeks
• You've been putting off a move to online for a while now

For more information, visit winmoreclients.au/kblf

For full show notes and links visit:  https://samanthariley.global/podcast/165

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

We are currently in an uncertain economy, where the rules are rapidly changing. 

Some businesses are taking a dip, and it’s easy to just bury your head in the sand.  When your business is your sole source of income, this can pose a real challenge.

However, even though we are in uncertain times, there are multiple ways to confidently take the steps needed to keep revenue coming through the door.  

In this episode, Samantha shares ‘The 2020 Business Reinvention Model’ and shares the three ways to reinvent your business amidst the current situation. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Regroup and organize for the new times (2:30)
• Sustaining your business by increasing your visibility (3:34) 
• Getting support from your coaches (4:58)
• Importance of self-care during this time (5:24)
• Realign your business (6:40)
• Match your message with your expertise (7:51)
• Should you change your business model? (8:13)
• Revitalizing your business (9:52)
• Now is the time to increase your collaborations (11:01)

LINKS MENTIONED IN THIS EPISODE

Facebook Group - The Thought Leaders Business Lab Community

Click here to learn more about The Knowledge Business Launch Formula

For full show notes and links visit:  https://samanthariley.global/podcast/164

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

The past week has felt like a year for many of us, and we’re unsure what’s going to happen next. 

It is easy to just stop all the marketing and sales when we’re in uncertain times. 

But is that what we should be doing? 

Whilst you can’t control what is happening around you, we can control the dialogue of whats next so you can paint the future. And marketing is a good place to start.

In this episode, Samantha and Tim give light on why you should not stop marketing and what you can consider to pivot given the current conditions.

They also share something new and exciting that they have coming up...  

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Control the things you can control (7:42)
• Should you create more marketing content? (8:21)
• Business as a marketing machine (9:19)
• What kind of marketing content should you put? (11:02)
• Doing everything with empathy (11:16)
• Don’t stop marketing (14:55)
• Change your expectations (16:42)
• You are not alone (20:00)

NEW PROGRAM!
Knowledge Business Launch Formula (KBLF)

Knowledge Business Launch Formula is for experts in their field. 

This is for you if you are:

• Are feeling uncertain about your future
• Have proven expertise in your field
• Are prepared to move quickly
• Can do the work
• Willing to invest 3-5 hours a week over the next 4 weeks
• You've been putting off a move to online for a while now

For more information, visit winmoreclients.au/kblf

For full show notes and links visit:  https://samanthariley.global/podcast/163

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

The military and entrepreneurship are two very different worlds, yet share many similarities. 

In this time of crisis, we can learn so much from the military in regards to leadership and how to respond when faced with stressful situations. 

Most importantly, how do you lead yourself and become your business’ greatest warrior?

In this episode, Bram shares his expertise on the subject of leadership, and the lessons he learned from the military that we can use in the business realm. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Emotional intelligence in leadership (11:05)
• Imposed discipline to self discipline (17:00)
• Quick decision-making in stressful situations (19:52)
• How visualizing the problem prepares you (21:33)
• Complexity and structure (26:47)
• How the principles of leadership apply to business (42:15)
• Self leadership (46:02)

For full show notes and links visit:  https://samanthariley.global/podcast/162

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

All businesses right now are experiencing a sudden shift that is beyond everybody’s control. 

What you’ve been planning for months is suddenly turned on its head, and our confidence is being tested.

We are not just battling a health crisis, but we are being challenged in business and our thoughts are revolving around how to stay afloat in this situation and come out of the other side. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• How businesses are affected by each other (6:34)
• What is the worst thing you can do? (7:14)
• What is the best thing you can do? (8:56)
• Showing genuine concern to your clients (10:24)
• Reaching out to your team and showing care (11:51) 
• Do you hold back marketing in this time of crisis? (14:55)
• Opportunity amidst the crisis (19:15)
• Turning what you already have into something new (20:13)
• Marketing that you could be implementing now (20:59)
• What you can do to innovate in your business (30:37)
• Building your capability (32:46)
• The positive side of the crisis (33:23)

For full show notes and links visit:  https://samanthariley.global/podcast/161

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

 

Today's marketplace is ever changing and if you don’t stop and check in once in a while, you can easily lose direction. 

Are you staying in touch with what your customers needs are and how is your business evolving to serve them better than the competition?  

In this episode, Patti Mara the author of the book UpSolutions discusses the new rules of business and how entrepreneurs can reposition themselves for success while increasing the growth of their business and profitability. 

Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show!

Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/

For full show notes and links visit: https://samanthariley.global/podcast/160

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• How coaching is becoming a commodity? (4:12)
• Why you shouldn’t call yourself a coach (5:49)
• How to use your clients words to talk to the market (7:44)
• What are the new business rules?  (8:40)
• What questions are your customers really asking? (12:43)
• Playing the right game of business (22:42)
• Setting up your team to win (17:20)
• The three mindset shifts you need to make (21:18)
• Upselling or Up Solutions? (26:46)
• How you can create an on brand experience  (31:00)
• What is the Touch Point Scorecard (33:20)