Rion Willard is the host of the Business of Architecture UK Podcast, where he interviews successful UK-based architects on the secrets for running a profitable and impactful architecture practice.

In this episode, we discussed:

• Why it’s essential to develop a positive mindset around marketing and sales, and why viewing marketing as an extension of your design process will help you to enjoy it more and make it easier to prioritise in your busy schedule.
• Why it’s a good idea to develop your personal brand as an architect, and how Rion would approach it if he was starting from scratch today.
• The challenges architects face when we get too busy, and what you can focus on today to prevent these issues from overwhelming your firm in the months ahead.
• How to ensure you're developing your strategic long-term vision for your practice, rather than just reacting to day-to-day issues and demanding clients.

If you’d like to learn more about Rion and his work, you can visit businessofarchitecture.com, follow @businessofarchitectureuk on Instagram, or subscribe to the Business of Architecture UK podcast on Apple Podcasts, Spotify, or YouTube.

If you’d like to learn more about me, Dave Sharp, you can visit vanityprojects.com to check out my blog, join over 5000 other architects on my email list, or learn more about my marketing coaching services for architects.

This episode was supported by Bowerbird. Bowerbird makes it easy to submit your architecture to magazines, newspapers and websites. Visit Bowerbird.io to learn more.