Alexander Osterwalder on Designing Organisational Culture. Watch the talk here; http://businessofsoftware.org/2016/07/how-to-design-organisational-culture-alex-osterwalder-bos-usa-2015/

Jason Fried, CEO of Basecamp, talks about how they treat their company as a Product by iterating on it to fix 'bugs'. A peak behind the curtain to see how a well established SaaS company designs its employees' user experience.

Watch the talk here: http://businessofsoftware.org/2017/08/build-customer-driven-product-team-jason-fried-basecamp-bos-usa-2016/

In early 2017, Trello was acquired by Atlassian for the mammoth sum of $425 million. In 2016, Michael Pryor sat down with Paul Kenny at Business of Software Conference USA to discuss how they almost messed up Trello. Seems like they managed to do alright in the end...

In this week's episode, Thinkers50 nominee Professor Rita Gunther McGrath of Columbia Business School talks about the End of Competitive Advantage - how do you stay ahead in a rapidly moving, fast-paced business environment?

Bob Moesta & Chris Spiek demonstrate how to use JTBD practically in your business by conducting a live interview with a BoS attendee.

Joel Spolsky says: "Never rewrite your software from scratch". DHH says: "Rewrite your damn software". In this interview, he explains why.

Come to one of our events! bit.ly/1Q9gzjG

Come to one of our events! bit.ly/1Q9gzjG

Come to one of our events! bit.ly/1Q9gzjG

Come to one of our events! bit.ly/1Q9gzjG