Business Owner Elevation Podcast

Business Owner Elevation Podcast

By Leon Streete: Marketing CoachBusinessNewsMarketingBusiness News
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Business Owner Elevation Podcast episodes

  • BOE-S2036 - How To Create Great Marketing Results in 2021 With Rob Moore

    In today's show of Business Owner Elevation, I had a very wonderful interview with a talented man, Rob Moore. An entrepreneur, investor, author, and audible bestseller, a prolific podcaster, a public speaker, The Property teacher, and the founder of The Rob Moore Foundation.

    The interview started with how Rob was introduced to the world of entrepreneurship. He shared a few of his life experiences and the journey towards entrepreneurship. His love for arts also became related to his creativity in business.

    To protect your business from a recession, as a business owner, you have to be creative. You have to know the demand, the solutions, and the services that you can offer. You have to be creative especially in your marketing strategy.

    Grab your pen and paper and take down notes on the important things that you will learn in this interview. Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • The needs to be creative in everything
    • Important tips in solving the challenges in business
    • What is a disruptive entrepreneur?
    • The power of intuition and evolution in business
    • The importance of having your own personalized business model

    And a whole lot more!

    Success Quotes

    "To create is to be creative."

    "If you've got a hobby or a passion or talent, but it's not the thing you do that makes you money, it will always be there. And you can go back to it whenever you want."

    "Creative equals creation"

    "You have to figure out where that new demand is, the quicker you figure that out, the better your business is going to succeed and thrive when others either fail or to survive."

    "Marketing is the single most important function of any business."

    "Without marketing, you don't have sales because marketing creates leads, and what sales do is convert leads into revenue."

    Connect with Rob Moore

    The Disruptive Entrepreneur

    The Money Podcast

    Rob Moore's Books

    Website

    Connect with Leon

    YouTube

    Facebook

    Website

    Instagram

    28 min
  • BOE-S2035 - How to regain FOCUS in TOUGH times, & see the way forward to WIN…

    Lately, we are all experiencing different things that we should not take for granted. The effect of this global pandemic is taking its toll, and business owners are not exempted from this. There are dramatic changes in how we live our lives, people are struggling and some encounter personal traumas that should be dealt with.

    There are inevitable things that we will experience along the way that may distract us in life and business. In the situation that we are in, I would like to help you be guided on how to regain your focus and be able to move forward. Through this show, I will share with you how to overcome tough times and how to stay motivated despite different present obstacles.

    Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • Effective steps in keeping your business going and becoming focus on your business and life
    • Why is focus important in taking your business to the next level?
    • How to start with the things you choose to focus on?
    • The importance of reflecting on your progress and where you want to be
    • What are the challenges that should be overcome to stay focused on your direction?
    • How your willpower can get you lead you to your goal
    • How distractions can slow down your success

    Success Quotes

    "The whole point of regaining focus is that you can gain clarity on what it is that you're doing and to complete the task that you said you would complete."

    "When you're unfocused, it's like everything just seems busy…"

    'If you want to get back to having focus in your life and be more focused about your approach, you've got to choose and act on the things that you say that you want to do."

    "Constantly, in business, you're playing the game of how to put the best offer in front of your target audience who have a problem…"

    "Being in a business or being as a business owner, repetition can pull you away from being focus…"

    "The more you can, you know, self-reflect and really look at what's going on in your life, the further forward you'll accelerate…"

    "There will be repetitive things that happen in your business and you've got to be the winner who can last the longest with repetitive and boring things that must be done, that leads you to the end vision."

    "There is no overnight success when it comes to business."

    "If we take the time to look at ourselves, our actions, and what we're doing, we'll see the real truth about us rather than hiding away..."

    "The successful warrior is the average man, with laser-like focus." - Bruce Lee

    "Don't fear the man who knows how to kick ten thousand ways, fear the person who knows how to kick one way and has done it ten thousand ways.." - Bruce Lee

    Resources

    Rule of 168

    Carl Jung

    J.K. Rowling

    Follow One Course Until Success (FOCUS)

    Connect with Leon

    Youtube

    Growing Your Business

    Facebook

    Website

    32 min
  • BOE-S2034 - The Best Video Ads Ever & How You Can Copy Them For Your Business In 5 Easy To Follow Steps

    In the current situation that we are in, everyone is staying in their houses due to this pandemic. People are most likely to watch different videos using their devices. That is why videos are also used as a marketing strategy that can attract more clients. The real question is, what will be the content of your video ad? Where can you get inspiration for your content? How will it help you get new leads to your business?

    Creating a perfect video ad that will catch your target audience will help your business to the next level. But first, you must understand how creating video ads will help your business grow. As a business owner, you must also pay attention to the needs of your target audience and in that way, your audience will stick to you. Show them the uniqueness of your products/services and how it is set apart from your competitors. Let them be engaged to you even through your video ads.

    In today's show, I will share with you some of the famous video ads where you can get some inspiration that will surely benefit your business. Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • How video ads contribute to your business growth
    • The importance of knowing your audience taste
    • How to make your product/service stand out from your competitors
    • The right formula in getting your audience attention
    • The importance of creating phrases and taglines that will get your audience attention
    • Focus on what you can offer to your audience
    • The effect of your videos' appeal to your audience
    • Keeping your video advertisement short and simple

    Success Quotes

    "In one way or another, we're forever testing, forever trying to figure out what ad works best.

    "Majority of people, they're watching video, so it pays you to be in front of your target audience in the best way possible with video."

    "The less that you can say, the better."

    Resources

    Apple Mac 1984

    Old spice

    Dollar Shave Club

    OXO Advert

    Volvo Trucks - The Epic Split feat. Van Damme

    Connect with Leon

    Youtube

    Facebook

    Website

    Instagram

    21 min
  • BOE-S02E33 - Why Making A Stand For What You Believe Frightens Many Business Owners But Not Others

    Do you stand what you believe in? Have you faced any situation that you have considered compromising your values and beliefs?

    Standing to what we believe in is one of the difficult things in life. It can be for the reason that we lack confidence within ourselves or we are just frightened to stand up to what we really believed in. Everyone has experienced this kind of situation wherein, our beliefs and values will be tested. That means, you are not alone in this world.

    "Do one thing every day that scares you." Many of you heard about this, but is it easy to do this? Are we ready for it? But have we really understood why is it important to stand up for what we believe in? Making a stand to what we believe in has its benefits, not only being as a business owner but also as a person. It will boost your confidence, develop your communication skills, being independent, just to name a few.

    Making a stand for what you believe in, is a plus for business owners. Letting people hear your voice and letting your message be heard will create connection to people and even potential clients. Remember that, as a business owner, you are the representation of your brand. Do not be afraid to make mistakes. In today's show, I will share with you the importance of letting yourself be heard and how it will help you in getting your business to the next level.

    Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • The power of your voice as a business owner
    • The importance of knowing your purpose
    • How to overcome the fear of making mistakes
    • How to be the perfect representation of your own brand
    • Stand to what you believe in

    Success Quotes

    "Making a stand really is about you understanding why you're in your business and why you do what you do."

    "Nobody is perfect."

    "If you want to be successful, fail faster."

    "If we live and come from a place of fear, we'll never reach or even get close to the potential of what is there for us."

    Resources

    Simon Sinek - Infinite Game

    Coca cola

    Walt Disney

    Virgin

    Google

    Gary Vaynerchuk

    8-week Coaching Programme

    Business Accelerator Workshop Series

    Connect with Leon

    Youtube

    Facebook

    Website

    Instagram

    22 min
  • BOE-S02E32 - How To Get Over Not Having Enough Hours In Your Day - Business Owners

    Do you feel that the day isn't enough for you to finish all your tasks? Thinking there is always a lot on your plate? And telling yourself "If only I had more time…"? As a business owner, it is really hard to balance your time especially if you are handling your business 24/7. Having enough time for work, family, relationships, and for yourself is really important. Properly dividing your time for all those important things will help you develop in different aspects.

    Time management is really a factor in getting all the tasks done. Balancing your time through properly managing your time and setting your schedule in advance is a must. If you want to finish the things that have to be done, through this show, I will be guiding you on how to be productive and manage your time properly. Productivity is the key and time is precious. Don't miss this opportunity that I will be sharing with you today!

    Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • What are the different time management strategies?
    • How to build a responsive culture at work
    • Urgent vs Important: How to distinguish urgent and important to be more productive at work
    • Determining your priorities and getting it straight and done
    • Effectively structuring your timetable top with your priorities

    Success Quotes

    "..being responsive rather than reactive.."

    "...if you get caught up in your business, all of those other things in your life, other areas of your life, will start to… kind of diminish and they'll become less of a priority"

    "..there is no right or wrong amount of time that you put into each one of them. The only thing that matters is what's right for you and you'll know that by how it feels…"

    "..with no structures to those key priorities, what happens is we get caught up into this kind of urgent lifestyle, and the urgent lifestyle leaves us with no time.."

    "The more you can get things planned in, creating the life that you want to live and therefore, you maximize those themes that you put in and you do the work when you schedule it. That's where you'll get more of what you want out of this called life and business…"

    "The more you focus on what your priorities are what is important to you, the less you'll have in terms of urgent activities and you'll have more results from the important tasks that you got done and completed."

    "Time is more valuable than money. You can get more money, but you cannot get more time." - Jim Rohm

    Resources

    Gary Vaynerchuk

    The Eisenhower Decision Matrix

    Perfect Life Standard System - Derek Mills - The 10 Second Philosophy

    Rule of 168

    Seven Habits of Highly Effective People - Stephen Covey

    Download the Weekly Planner

    8-week Coaching Programme

    Connect with Leon

    Youtube

    Facebook

    Website

    Instagram

    25 min
  • BOE-S2031 - How To Create A WEBINAR PRESENTATION Structure That Gets You More Clients Fast

    Technology is highly utilized especially in this pandemic that we are facing. How do we incorporate technology into our business? It can be through webinars. Webinars are online events but still with audiences and speakers. As a business owner, how can you make use of webinars in promoting your business? How can generate leads to increase your sales and attract prospective clients? That is how webinar works for business owners. If you have created a very engaging webinar, it will surely help you in increasing your sales and generate leads for your business.

    Before you start creating your presentation for your webinar, you must know how to properly structure your webinar. A webinar presentation is not just an ordinary presentation that you will be delivered to your audience. You must remember why you are doing a webinar. Let them know who you are and how you achieved where you are right now. You are not just creating a webinar presentation but you are creating an impact on your audience. Show them what services you can offer and how you could guide them in their journey.

    In today's show, I will share with you the key steps in getting clients through the webinar and how to properly structure your presentations. Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • What are the key steps in creating a webinar?
    • How to utilize technology in attracting more clients
    • What is an effective webinar strategy?
    • How to properly structure your webinar
    • How to create an impact with your headline
    • The importance of webinar

    Success Quotes

    "Your webinar is there for you to psychologically appeal to the pain that your target audience is going through."

    "The whole point of the training segment of your webinar is to train your audience on why your particular method, your way of working is the thing that they should pay attention to."

    "Creating an offer is probably one of the most underused and underlooked things that business owners do in their business."

    Resources

    Microsoft - Human Attention Span

    NBI Offer - No Brainer Irresistible Offer

    Business Accelerator Workshop Series

    8-week Coaching Programme

    Connect with Leon

    Youtube

    Facebook

    Website

    Instagram

    32 min
  • BOE-S2030 - How to Transform Into Your Best Self with Adam Cox

    We all have our stories and experiences that shaped us into what we are right now. Those experiences guided us to the path of success and somehow made us realize what we should be. But your desire in achieving your goal and the focus that you put to your game are the key things that will lead you to success. It will clearly define what you really want to achieve and will serve as fuel to keep you moving.

    In today's show, a very talented man will shed some light on us. How his wonderful experiences made him from where he is right now. He is a Psychologist and Hypnotherapist and the Founder of Phobia Guru, Hypno Slimming, and Addiction Experts. Apart from that, he also has 2 podcasts, The Hypnotist and Modern Mindset, wherein he shares his expertise in hypnosis and interviews people with great minds. The guy with pure love in psychology, Adam Cox.

    Enjoy!

    Here are a few insights you'll hear in today's podcast show

    • How does your desire and drive lead you to success?
    • The importance of prioritizing your growth over security
    • The culture of ownership in business as the key to more effective results
    • Significance of self-realization in business
    • Why is passion essential in building your business?
    • How believing in what you do lead you to a meaningful work
    • How does accepting things you can't control help you in your business?
    • Give focus on small things that can make a big difference
    • The importance of creativity in business

    Success Quotes

    "Constant, constant refinement and adaptation depending on the circumstances that you are in, that is a great way to run a business."

    "Figuring out what people wanted…"

    "I could succeed by failing…"

    "...even if all goes wrong, I'm going to learn more lessons…"

    "Those challenges are what allowed you to accelerate and grow…"

    "You've got to have enough intelligence to know that you are gonna be judged and perceived in a certain way but equally, not allow that perception to hold you back from doing the key things that you wanna do."

    "The key thing that enabled me to prioritize growth over security is just having an absolute conviction that I could lose everything and remake it."

    "I need to have enough financial success so that I operate on my own terms, my own values, I don't have to do anything that anyone else is asking me to do."

    "You can trick people working with you once but you can't trick people into giving you referrals, you can't trick people into giving you testimonials, you've actually gotta do a good job."

    "If you can't actually make it, you could have valuable lessons to improve."

    "Accepting that there are things that you are not in control of."

    "Focus on making tiny changes within what you can control and then test what works."

    "Entrepreneurship is a game and the worst thing you can do is to stop playing…"

    Timestamps

    00:00 A motivational quotation from Adam Cox

    00:07 BOE Music introduction

    00:12 Introduction to Adam cox

    01:35 Getting to know more about Adam Cox

    08:14 Leon sharing his experience

    08:57 Having the desire to reach your goal

    10:20 Lesson learned from your biggest failure

    13:41 Building awareness and creating the path to success

    19:58 Leon's input on Adam's road to success

    21:54 Adam's biggest success and how he managed to achieve it

    26:16 How did Adam start in hypnosis?

    32:13 How should business owners face different challenges

    37:15 Adam's resources recommendation

    38:16 Something you can't live without

    Resources and Links

    Secrets of Satellite TV

    The Relations Group - owned by Adam Cox

    Think and Grow Rich by Napoleon Hills

    Keith Cunningham - successful business owner

    MONEY Master the Game: 7 Simple Steps to Financial Freedom by Tony Robbins

    Paul McKenna - the number one hypnotherapist in the world

    J.K. Rowling

    Ray Dalio

    If you have phobia, go to https://www.phobiaguru.com/

    If you are overweight, go to https://www.hypnoslimming.com/

    If you have an addiction, go to https://www.addictionexperts.co.uk

    Modern Mindset - Adam Cox's podcast

    The Hypnotist by Adam Cox's hypnosis

    Adam Cox's website

    Adam Cox's Youtube Channel

    Connect with Adam Cox

    Facebook

    Instagram

    Twitter

    Connect with Leon

    Youtube

    Facebook

    Website

    Instagram

    38 min
  • BOE-S2029 - How This One Shift In Strategy Will Transform YOUR Marketing Results

    Every business owners' dream is to make their business accelerate and be on the next level. But as a business owner, are we really doing the right things that will level up our business? Does our marketing strategy effectively catch our audience attention? In today's show, I will be giving you simple steps that will surely attract your target audience and making sure that you are giving enticing offers to your clients.

    Have fun listening!

    Here are a few insights you'll hear in today's podcast show

    • What are the important things that you have to consider in promoting your business?
    • What is a campaign-driven approach and how can it help you boost your business?
    • The importance of pre-planning as your marketing promotion
    • What essential things prepare that your audience cannot resist?
    • How to make your audience stick to your campaign until the end?
    • The different platforms that your going to use in executing your marketing strategy in taking your business to the next level!

    Success Quotes

    "As a small business owner, you must pay attention to the campaigns that you create."

    "When you start to look at your business from a campaign-driven strategy, you stop fluffing around and just doing things…"

    "...what you're effectively doing is leading your audience and driving everything about your business and your results to a conclusion which is to generate sales."

    "...what are you doing to build up momentum, to build up engagement, to build up interest, in order to get the person, to the point where they see your service, your product, as the thing that they must buy…"

    Resources

    Barack Obama's "Yes We Can" Web Ad (2008) - Will.I.Am of the Black Eyed Peas and Jesse Dylan (Bob Dylan's son)

    The Rock Dwayne Johnson "The Rock" (Hobbs and Shaw)

    8-week Coaching Programme

    Connect with Leon

    Website

    Facebook

    YouTube

    28 min
  • BOE-S2028 - Why Mindset Is the Difference Between Average & Great in Business and, How You Can Use It!

    Every business owners' dream is to take their business to the next level. Being able to do that needs a lot of focus and putting your mind to the game. In today's show, I will be sharing to you how to establish a good mindset that will help you grow your business and as a person. Don't miss this opportunity that will help you in achieving your goal as a business owner!

    Have fun listening!

    Here are a few insights you' hear in today's podcast show

    • The importance of mind setting in bringing greatness for your business
    • What are the things to remember to have a proper mindset towards your business?
    • How to consistently do mind setting that will help business owners?
    • How does controlling your emotions help you in achieving big in your business?
    • What is it to have a growth mindset?
    • Utilizing newly attained knowledge in getting your business to the next level
    • What is the importance of planning ahead of time?
    • Taking ownership in reaching your goal as a business owner
    • How to recognize different undertakings that helped you as a business owner

    Success Quotes

    "The more you get into business and the more you focus on what is it that you want to achieve in business, the more you realize that it's not just about latest technology trends, strategies, tactics, and different things…"

    "If your head is not in the game, you'll succumb to that part of the brain, the ego that will pull you back in towards failure."

    "You can't just keep working harder and expect things just to work out."

    "Imagine if what's going on in your life and what you're seeing you can take a step back and observe it, not react to it, not get emotional about it, just observe it and just see what happens."

    "There are times when emotions are going to drive your business to levels of success that you hadn't imagined and there are times when those emotions are going to pull you back to a place where you thought you'd never go back to."

    "Education is critical to your growth mindset."

    BED - blame, excuses, and denial

    Resources

    Dr. Dweck

    Russell Brand with Mooji the Spiritual teacher

    Magpie syndrome

    Jack Daly

    8-week Coaching Programme

    Connect with Leon

    Youtube

    Facebook

    Website

    28 min
  • BOE-S2027 - 3x Ways To Create Even More Ideas For Social Posts, Ads & Videos

    Jammed with your next content? Having a hard time conceptualizing your ads, social media posts, and videos? In today's episode, I will be sharing with you how to create contents that will surely help you. Start gathering ideas that will level up your business and attract your target audience.

    Have fun listening!

    Here are a few insights you'll hear in today's podcast show

    • 3 ways to create more ideas for social media posts, ads, and videos
    • How can a marketing team help you grow
    • What are the advantages of knowing your competitors
    • Examining the market
    • What is ad fatigue?
    • The importance of making a one-year master plan
    • Your content relevance and why you need it
    • How to create urgency using your content

    Success Quotes

    "The better you get at creating content, the better you'll get at attracting more clients into your business."

    "...check out the ads for ideas but also look to add your creativity and innovation to it."

    "...create great content but it's also good to know that your content directly links to the type of offers you're going to be putting out there."

    "Put it three times as much content and value out before you ask for the call to action."

    "The strategy has got to come from the business owner."

    "The content is to drive people to your offers."

    Resources

    Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World - Gary Vaynerchuk

    Gorilla method

    8-week Coaching Programme

    Connect with Leon

    Website

    Facebook

    YouTube

    33 min

About Business Owner Elevation Podcast

From the publisher's feed

Welcome to the Business Owner Elevation podcast.... The show that's designed for coaches, consultants and expert business owners... That are looking to achieve higher levels of productivity and…