BusinessSuccessHow
The Secrets of Entrepreneurial Triumphs

BusinessSuccessHow The Secrets of Entrepreneurial Triumphs

By Tilly DaviesBusiness
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BusinessSuccessHow The Secrets of Entrepreneurial Triumphs episodes

  • 3 Easy Steps to Developing LinkedIn Relationships: A Marketing Strategy

    LinkedIn is all about relationships – 𝘙𝘪𝘚𝘩𝘵?
    But it can be hugely demoralising when you, with all the best intentions in the world, reach out to people just to be ignored
 or even worse be accused of being a spammer!
    There is a far easier and simple way to build meaningful relationships. Relationships that will appreciate you and your support your efforts.
    Follow these 3 steps:
    1⃣ Connect
    2⃣ Engage
    3⃣ Message
    It is important, though, that you follow the steps in that order.
    I detail in the video what to do in each step.
    Watch it, so you can stop feeling rejected and start building relationships that would love to engage with you
 always!

    5 min
  • Revamp Your Marketing Strategy with the Power of Words That Sell!

    Logo’s, Websites, and pretty pictures do not create new clients

    Words does!
    You need to speak their language, not yours

    You need to use the words they use, not yours

    How?
    By having a deep understanding of:
    ▶ What they really want
    ▶ What is hindering them to have what they want; their problems, their challenges
    Here is how I do it

    𝘞𝘢𝘵𝘀𝘩 𝘵𝘩𝘊 𝘷𝘪𝘥𝘊𝘰

    5 min
  • Discover Your Best Strategy: Marketing vs. Advertising

    Focus on building assets for your business

    ▶ Advertising vs Marketing
    In the B2B world advertising is focusing on gaining new clients quickly. But it will not build long term relationships that can be tapped into at any time.
    To me that is a waste

    I prefer to establish my brand first, then to focus on marketing my brand establishing relationships with my brand that overtime will serve me well.
    It will build marketing and sales momentum for my business. These relationships will, at some time in the future, reach out to me seeking my solutions.
    Want to make marketing and sales easier?
    This is the way

    
For me!
    What you say?

    4 min
  • Reviving a Failing Business: Why Marketing or Sales Alone Won't Cut It

    Marketing is not the answer

    𝘛𝘰 𝘢 𝘧𝘢𝘪𝘭𝘪𝘯𝘚 𝘣𝘶𝘎𝘪𝘯𝘊𝘎𝘎!
    So often I hear business owners, business professionals, dissatisfied with their marketing results. We have spent a fortune on marketing with no results, is often the complaint.
    However, a business looking at marketing (and even sales) to solve a business problem is setting the marketing initiative up to fail.
    Here is the thing

    You can only market what the business has to offer
 and it is not just products or services.
    👉 A business needs clear structures and processes that works.
    👉 A business needs a mission that is clearly defined including at least 3 goals they want to achieve by at specific date and why.
    👉A business must not rely on products or services to grow their business, but their people – people grow a business not products or services.
    These are ‘must-haves’ I look at every time I take on a new client
 because people buy from people and that should always be the main marketing focus.
    Businesses that have clearly defined missions backed by processes that work and people that believe in it, always yield great marketing (and sales) results.
    I explain my views in this video

    4 min
  • Stay True to Your Brand: Avoid Distractions and Maintain Your Voice


    It's no secret that social media can be a huge distraction, especially in today's world.
    We're constantly bombarded with notifications and new posts, so it can be hard to stay focused on our work or even our conversations with others.
    Worst still, getting sucked in and try to model what seems to be success stories for others

    Focus on developing your own voice, your own story, your own brand!

    4 min
  • My 3 Golden Rules for LinkedIn Messaging

    My 3 LinkedIn Messaging Golden Rules
    Receiving a SPAM message on LinkedIn is a HOT topic.
    Not a day goes by without me receiving a message from a connection offering a product of absolute no interest.
    But I always smile and kindly respond to the sender reminding him / her that their actions are abusing the privilege of being able to message me.
    𝘞𝘢𝘪𝘵, 𝘐 𝘀𝘢𝘯𝘯𝘰𝘵 𝘊𝘹𝘱𝘭𝘢𝘪𝘯 𝘵𝘩𝘪𝘎 𝘢𝘎 𝘞𝘊𝘭𝘭 𝘪𝘯 𝘞𝘳𝘪𝘵𝘵𝘊𝘯 𝘞𝘰𝘳𝘥 𝘢𝘎 𝘞𝘩𝘢𝘵 𝘐 𝘥𝘪𝘥 𝘪𝘯 𝘵𝘩𝘊 𝘷𝘪𝘥𝘊𝘰 

    5 min
  • Maximizing LinkedIn for Social Selling: Building Relationships and Handling Dissatisfaction

    LinkedIn Social Selling is all about building relationships!
    But it is vastly different to personal relationships

    A personal relationship can seek counselling to restore dissatisfaction

    However, 96% of customers will not report dissatisfaction
 They will just leave and seek alternative solutions
 𝘺𝘰𝘶𝘳 𝘀𝘰𝘮𝘱𝘊𝘵𝘪𝘵𝘰𝘳𝘎!
    This means that you have no chance to ‘fix what is broken’ in a business relationship!

    4 min
  • My Biggest LinkedIn Lesson: Focus on one thing.

    My biggest LinkedIn lesson

    When I first started working on LinkedIn it was all so confusing and overwhelming.
    𝘞𝘩𝘢𝘵 𝘥𝘰 𝘐 𝘎𝘢𝘺 
    𝘞𝘩𝘊𝘯 𝘥𝘰 𝘐 𝘥𝘰 𝘞𝘩𝘢𝘵 
    𝘏𝘰𝘞 𝘥𝘰 𝘐 𝘣𝘶𝘪𝘭𝘥 𝘢 𝘀𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘺 𝘵𝘩𝘢𝘵 𝘞𝘪𝘭𝘭 𝘎𝘶𝘱𝘱𝘰𝘳𝘵 𝘮𝘊 
    These were questions I could not find easy answers for

    Until I figured it out for myself!
    Focus on one thing!
    
And ‘thing’ is not a product or service or even a solution.
    ‘Thing’ is that one burning desire my ideal client has

    𝘛𝘩𝘢𝘵 𝘰𝘯𝘊 ‘𝘵𝘩𝘪𝘯𝘚’ 𝘵𝘩𝘢𝘵 𝘞𝘪𝘭𝘭 𝘀𝘩𝘢𝘯𝘚𝘊 𝘵𝘩𝘊𝘪𝘳 𝘣𝘶𝘎𝘪𝘯𝘊𝘎𝘎 
    
 𝘛𝘩𝘊𝘪𝘳 𝘭𝘪𝘷𝘊𝘎 

    3 min
  • Social Media Marketing: Plan Your Customer's Journey with Content that Ignites Results

    If you fail to 𝗜𝗹𝗮𝗻 
    You 𝗜𝗹𝗮𝗻 to fail

    𝘈𝘯𝘥 𝘱𝘭𝘢𝘯𝘯𝘪𝘯𝘚 𝘩𝘢𝘎 𝘯𝘰𝘵𝘩𝘪𝘯𝘚 𝘵𝘰 𝘥𝘰 𝘞𝘪𝘵𝘩 𝘪𝘯𝘵𝘊𝘯𝘵 

    4 min
  • Beyond the Numbers: How to Measure Success in LinkedIn Marketing

    LinkedIn is not a numbers game

    To play the LinkedIn game your focus must shift to move the ‘numbers’ to where it really matters

    Here is the thing

    The amount of connection request, messages or even posts published makes no real long-lasting difference in your bottom line or business growth!
    What matter is:
    👉The amount of people that know YOU!
    👉The percentage of people knowing YOU that convert to liking YOU!
    👉And then the percentage of people who will trust you enough to buy from YOU!
    𝘚𝘰 𝘞𝘩𝘊𝘳𝘊 𝘎𝘩𝘰𝘶𝘭𝘥 𝘺𝘰𝘶𝘳 𝘥𝘢𝘪𝘭𝘺 𝘧𝘰𝘀𝘶𝘎 𝘣𝘊?
    Getting people to 𝗞𝗻𝗌𝘄 you first, then 𝗹𝗶𝗞𝗶𝗻𝗎 you by following you, seeking the value you add for them, so that you have a consistent amount of people, daily, 𝘁𝗿𝘂𝘀𝘁𝗶𝗻𝗎 you to buy from you.
    Building Know, Like and Trust relationships on a platform like LinkedIn
 𝘪𝘎 𝘩𝘰𝘞 𝘵𝘰 𝘱𝘭𝘢𝘺 𝘵𝘩𝘊 𝘓𝘪𝘯𝘬𝘊𝘥𝘐𝘯 𝘚𝘢𝘮𝘊!

    5 min

About BusinessSuccessHow The Secrets of Entrepreneurial Triumphs

From the publisher's feed

Welcome to BusinessSuccessHow, the podcast dedicated to uncovering the journeys of successful entrepreneurs and business leaders. Each episode dives deep into the stories behind their triumphs,