Buzz on Book Biz

In this episode of Buzz on Book Biz, I am delighted to interview a children’s author and publisher of children’s books. Formerly an elementary school teacher, Arielle Haughee (Hoy) is a six-time RPLA-winning author and the owner of Orange Blossom Publishing. She is an editor, speaker, and writing coach, and was previously the Executive Vice President and Conference Chair for the Florida Writers Association. 

She was honored with the President’s Award from FWA in 2020, and in 2021 Pling’s Party was awarded Children’s Book of the Year. We talk about children’s books, what makes a good children’s book, and how she works with children’s authors to publish their books. Children’s books are not as easy to write as some people might think! Have a listen as Arielle is full of insights about kids books and the importance of illustrations.

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Richelle Wiseman: website | linkedin | facebook

Steve Feld is a successful business coach who helps entrepreneurs and small business owners grow their companies. From his own years of experience owning a number of businesses, he applies his strategies, tools and processes to his clients’ businesses. Our conversation focuses specifically on how writing books has helped him grow his own company. Now he is about to release his seventh book. His first book, 45 Minute Business Breakthroughs, has had a dramatic impact on his business revenue.  Listen to why this business coach is a big believer in writing books.

Steve’s website:  http://www.bizcoachsteve.com/about/

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Richelle Wiseman: website | linkedin | facebook

My guest Judy Weintraub is a remarkably talented and very busy person. She is a lawyer, and she also runs SkillBites, a company she started to help business owners write, publish and market their books.  She describes why she started SkillBites, and how she helps entrepreneurs grow their businesses with a book. Judy is also the author of books for her own legal business, The Essentials of Negotiating Effectively, and How to Build Successful Business Partnerships. Have a listen to this inspiring conversation!

Judy’s website:  https://skillbites.net/

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Richelle Wiseman: website | linkedin | facebook

Dancho Dimkov started his first business at age 21, and he is a native of Macedonia. He has grown and built several companies and is focused on helping business-t0-business (B2B) leaders grow their businesses with his lead generating strategy. He is the founder of BizzBee Solutions and along with being an expert in using LinkedIN and emails to generate high value leads, he has written a book “Sweet Leads” which describes his company’s successful strategy. He has helped over 450 consultants, agencies, start-ups and entrepreneurs, and his strategy also works for authors of business books to market their books. Dancho has amazing expertise in the B2B space and his book is a terrific resource which I highly recommend. Enjoy a great marketing discussion!

Get in touch with Dancho:

Website: BizzBeeSolutions.com

Amazon:  Sweet Leads 

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Richelle Wiseman: website | linkedin | facebook

Julie Broad is the founder of a self-publishing services company called Book Launchers. She is an Amazon Overall #1 Best Selling Author and she knows how to get her clients to the bestseller list too. Through Book Launchers, and her popular YouTube channel “Book Launchers TV”, she helps subject matter experts write, publish and promote nonfiction books that will boost their businesses. Her latest book is “Self-Publish and Succeed” captures her leading tactics for non-fiction books, and her real expertise is in helping subject matter experts write a book with the marketing of the book in mind to have impact, results, and sales. Listen in to our lively conversation!

Get in touch with Julie:

Website: BookLaunchers.com

YouTube:  Book Launchers

Amazon: Self-Publish and Succeed

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Richelle Wiseman: website | linkedin | facebook

Every author who publishes books would love to get publicity. My guest today is Scott Lorenz who is the President of Westwind Book Marketing. It is a public relations and marketing firm which helps authors get the publicity they deserve. HE works with best-selling and self-published authors to help them promote all types of books. He is also the author of an award-winning book titled, BOOK TITLE GENERATOR.  Our conversation ranges over how he gets publicity for his clients, how the book industry and book marketing has changed, and how is book is a valuable tool for picking a bestseller book title. Have a listen and get his book!

To get in touch with Scott: 

His website: Book-Marketing-Expert.com

His blog: Book-Publicist.com 

His book: Book Title Generator

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Richelle Wiseman: website | linkedin | facebook

In this episode, Richelle talks about “Developing the Mindset of a Writer.” From her own experience as a writer, and the experience of other writers, she describes aspects to developing a writer’s mindset,  including inspiration from Steven Pressfield’s book, “The War of Art.”  Listen in and learn about how to deal with common mindset blocks writers face, and about a writer’s “will set”, not just mindset.  Have a listen!

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Richelle Wiseman: website | linkedin | facebook

There are so many different kinds of publishers in the self-publishing, hybrid and traditional spaces.  In this episode, I have the privilege of interviewing Becky Norwood, a #1 International Bestselling author, speaker, & book publishing expert. She is also the CEO of Spotlight Publishing™ and she has brought over 300 authors to #1 bestseller category. 

Becky is truly a heart-centered publisher who cares about her authors and their books’ success. She is widely recognized for the empowering intuitive way she guides authors to weave storytelling into their books and their marketing.  Becky sets her authors up for success with the creation of a media kit, and a remarkable suite of marketing strategies and tools.  Have a listen and you’ll be amazed at what Spotlight Publishing does for its authors.  

Contact Becky at: 
https://www.spotlightpublishing.pro/
[email protected]

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Richelle Wiseman: website | linkedin | facebook

Melanie Herschorn wants to make your book and brand sparkle online. As a content marketing strategist for women coaches and speakers worldwide, she’s on a mission to support and empower her clients to create clear messaging and content that shines a light on their individual experience, skillset, and books. With her unique combination of entrepreneurship, award-winning journalism and PR experience, Melanie guides her clients to attract and nurture leads and position themselves as industry experts. She also loves to provide content marketing tips on her podcast VIP Access and in her Facebook group Sparkles and Strategy.

Melanie’s company website is:  https://vipdigitalcontent.com

Her podcast is: VIP Access which is on Apple, Stitcher, Overcast, TuneIn, Podcast Addict, Spotify, CastBox, Deezer, and Podchaser

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Richelle Wiseman: website | linkedin | facebook

Connie Whitman is the CEO of Whitman and Associates and she is an international best-selling author of her book, Easy Sales Process: 7 Steps to Sales Success.  Connie is also a speaker, podcast host of 2 podcasts and an influencer. Her genius is helping business owners, salespeople and entrepreneurs grow their revenue through enhanced communications and sales skills. Her other two bestselling books are Bright Spots and Engaging Experts.  Known for her high energy, passionate and heart centred approach to sales, teaching and coaching, Connie is thrilled to share inspiring content on her two weekly international podcasts, “Heart-Centred Sales Leader,” and “Enlightenment of Change.” 

Have a listen to our lively exchange about books, publishing and how Connie’s books helped her business.

Connie’s Links:
Website: https://whitmanassoc.com
Email: [email protected]
Communication Style Assessment (CSA)™ https://whitmanassoc.com/csa/

Podcast Links:
Heart-Centered Sales Leader Podcast:  https://podcasts.apple.com/us/podcast/heart-centered-sales-leader/id1543243616
Enlightenment of Change Podcast:  https://podcasts.apple.com/us/podcast/enlightenment-of-change/id1313299091

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Richelle Wiseman: website | linkedin | facebook