In wake of the somewhat surprising news that Haus is going under, Adam, Joanna, and Zach discuss where the direct-to-consumer vermouth (or low-alcohol spirit) brand went wrong, why finding investors is tricky, and how the pure DTC model is difficult for all categories but particularly for beverage alcohol. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, Stitcher, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.

Zach is drinking: Poli Gran Bassano Bianco Vermouth

Joanna is drinking: Aria I Sour IPA from Hudson Valley Brewery

Adam is drinking: Miami Vice at The Long Island Bar

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