CBT Automotive Network Podcast

On today’s show, we’re pleased to welcome back Andy MacLeay, Director of Digital Marketing for Dealer.com.

On today’s show, we’re pleased to welcome back Hugh Hathcock, owner of ReconVelocity and Kalah McCoy, Executive Vice President at ReconVelocity. The pair discuss their successes so far, plans for creating heightened brand awareness, and the benefits they continue to bring to dealers nationwide.

On today’s edition of CBT News, we speak to Larry Dixon, Senior Director of valuation services at J.D. Power. Larry gives us an update on inventory and auction volume as we settle into Q4, and overall trend predictions of used cars for the next three to five years.

On today’s show, Cox Automotive Vice President, Jim Roche joins CBT to discuss the many capabilities of Kelley Blue Book‘s brand new auto repair guide.

On today’s show, we welcome back Your Car Guy Shawn Hays, co-founder of Sales Hustler and GM at CMA Colonial Chevrolet in Richmond, VA.

In this segment of Fast Talk, vAuto’s Brian Finkelmeyer and Patrick Janes discuss the challenges dealers face when it comes to inventory management; both new and used. To take a deep dive into this topic, the pair also welcome Jonathan Self, Founder of Stratiga Group, and James Boening, General Manager at Ourisman Lexus Rockville. To hear more check out the full episode above.

On today’s show, we’re excited to talk more about the recon process with Dennis McGinn, founder and CEO of Rapid Recon, and Jon Burkeen, the corporate velocity manager at Hudson Auto Group out of Charleston, South Carolina.

On this week’s episode of On the Mark, Mark Tewart talks about hiring the right people that improve your dealership culture and environment, making your dealership as successful as possible.

You’re driving consumers to your website, and people are converting, so shouldn’t your Facebook and Adwords marketing campaigns know that? Brian explains why that’s important.

Unlock Additional Finance and Service Revenue with a Comprehensive BDC Strategy | Using Social Media to Recruit Top Dealership Talent | The Sales and Conversions Benefits of Target Remarketing

Today on CBTNews.com – Thursday, November 7th, 2019:

Unlock Additional Finance and Service Revenue with a Comprehensive BDC Strategy

On today’s show, we’re pleased to welcome back Sarah Vantine, BDC Director for Scott Clark Auto Group out of Charlotte, NC. Since we last spoke to Sarah, she has continued to grow and expand Scott Clark Auto’s BDC strategy to include finance and additional sales opportunities.

Using Social Media to Recruit Top Dealership Talent

Employee recruiting has certainly come a long way from the days of having to walk into an employer’s office and hand the hiring manager a resume. Thanks to the Internet, people can browse for jobs from anywhere in the world and easily apply via computer, tablet, or smartphone. Employers across all industries including the auto industry have recognized the usefulness of social media when hiring and are implementing social media tools when seeking top talent.

The Sales and Conversions Benefits of Target Remarketing

If a customer visits your website, does the marketing experience end? On the other hand, is it possible to ensure various segments of your email list see messages that are specifically targeted to their needs? For both, the answer surrounds the concepts of retargeting and dynamic content.