CBT Automotive Network Podcast

On today’s show, we’re pleased to welcome back Sarah Vantine, BDC Director for Scott Clark Auto Group out of Charlotte, NC. Since we last spoke to Sarah, she has continued to grow and expand Scott Clark Auto’s BDC strategy to include finance and additional sales opportunities.

How ReconVelocity is Helping Dealers Get Their Vehicles Retail-Ready Faster - Hugh Hathcock & Chris Slaydon | Winter Preparedness: What Should Your Dealership Offer? | Reducing Distractions and Procrastination

Today on CBTNews.com - Monday, November 4th, 2019:

How ReconVelocity is Helping Dealers Get Their Vehicles Retail-Ready Faster - Hugh Hathcock & Chris Slaydon

We're so happy to have back in the studio, Mr. Hugh Hathcock. I know that you know this face and this gentleman. He is the, now the new proud owner of ReconVelocity and also the founder of ReconVelocity, lighting the world on fire. And today he's brought with him one of his dealer clients with him, Mr. Chris Slaydon, who's with Vernon Auto Group who is also on fire in Texas.

Winter Preparedness: What Should Your Dealership Offer?

Winter is coming. It may have already started to hit in some parts of the country. Where I come from, we often joke (at the first sight of snow) about how many drivers have forgotten how to drive in the snow since last winter. Freeway pile-ups and cars sliding off the road are common sights during the first snowfall. Despite our best intentions, this little anecdote illustrates one fact: nobody really wants to prepare for winter! Ignorance may be bliss, but it won’t prevent a car crash, especially on slick surfaces.

Reducing Distractions and Procrastination for Your Dealership Employees

and procrastination can eat away at vast chunks of time and resources at a dealership. Eliminating them is essential to creating a positive, productive workplace environment. To do so, you'll need to pinpoint their sources and employ strategies to minimize these negative behaviors.

We're so happy to have back in the studio, Mr. Hugh Hathcock. I know that you know this face and this gentleman. He is the, now the new proud owner of ReconVelocity and also the founder of ReconVelocity, lighting the world on fire. And today he's brought with him one of his dealer clients with him, Mr. Chris Slaydon, who's with Vernon Auto Group who is also on fire in Texas.

Week In Review: How to Recruit Top Talent for Your Sales Team - Mark Tewart | Solving Your Most Frequent Digital Retailing Dilemmas - Mo Zahabi | Creating a More Convenient Customer Experience - Shep Hyken

CBT News Week In Review for Friday, November 1st, 2019:

How to Recruit Top Talent for Your Sales Team - Mark Tewart

Every dealer knows that the auto industry has its cycles. As we approach the end of the year, car sales usually see a slump in the winter with things picking back up in the spring. On today’s show, Jim Fitzpatrick speaks with Mark Tewart, president of Tewart Enterprises and host of On The Mark right here on the CBT Automotive Network, to discuss the greatest challenges that salespeople and sales managers are facing in the dealership today and how to overcome them.

Practical Solutions to Help Dealers Solve Their Most Frequent Digital Retailing Dilemmas - Mo Zahabi, Cox Automotive

On today’s show, we’re pleased to welcome back Mo Zahabi, Senior Director of Product Consulting at Cox Automotive. In this segment, Mo and Jim continue their conversation about how dealerships can implement digital retailing strategies, common mistakes in this space, and practical solutions to solve them.

Disrupt the Competition by Creating a More Convenient Customer Experience - Shep Hyken, NYT Best-Selling Author

As we all know, providing an excellent customer experience is the key to running a successful dealership. On today's show, CBT's Jim Fitzpatrick discusses why car buyers today want the purchase process to be hassle-free and convenient with New York Times bestselling author Shep Hyken.

5 Leadership Lessons to Apply at Your Dealership - Joseph Michelli, 'The Airbnb Way'

On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new book out titled “The Airbnb Way: 5 Leadership Lessons for Igniting Growth through Loyalty, Community, and Belonging”. In this segment, Jim and Joseph take a deep dive into these five lessons and discuss other important customer experience topics for today's auto retail industry.

5 Leadership Lessons to Apply at Your Dealership - Joseph Michelli, 'The Airbnb Way' | Technology vs. Human Connection: Which One Does Your Dealership Need? | How Your Dealership Can Best Utilize its DMS

Today on CBTNews.com - Thursday, October 31st, 2019:

5 Leadership Lessons to Apply at Your Dealership - Joseph Michelli, 'The Airbnb Way'

On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new book out titled “The Airbnb Way: 5 Leadership Lessons for Igniting Growth through Loyalty, Community, and Belonging”. In this segment, Jim and Joseph take a deep dive into these five lessons and discuss other important customer experience topics for today's auto retail industry.

Technology vs. Human Connection: Which One Does Your Dealership Need?

There's no question; technology is a boon to dealerships. Big data, mobile apps, social media--there are countless ways that tech smooths the car buying journey and bringing foot traffic to dealerships. In this new hi-tech sales climate, it makes sense that some might wonder where people fit in. Do new technologies negate the need for human employees? Is a day approaching when Artificial Intelligence (AI) will assume the lead role in sales?

How Your Dealership Can Best Utilize its DMS

A car dealer’s DMS system, or Dealer Management System, is a treasure trove. In its seemingly limitless functions, personnel make the cogs of the dealership wheel turn.  But what makes a good DMS system, and how can a dealership make the best use of the tools at their disposal?

On today's show, we’re pleased to welcome back Joseph Michelli, New York Times best-selling author and customer experience expert. Joseph also has a new book out titled “The Airbnb Way: 5 Leadership Lessons for Igniting Growth through Loyalty, Community, and Belonging”. In this segment, Jim and Joseph take a deep dive into these five lessons and discuss other important customer experience topics for today's auto retail industry.

Practical Solutions to Help Dealers Solve Their Most Frequent Digital Retailing Dilemmas - Mo Zahabi | Delivering Convenience and Consistency as Part of the Dealership Experience | Are You Out-Performing the Competition in Digital Retailing?

Today on CBTNews.com - Tuesday, October 29th, 2019:

Practical Solutions to Help Dealers Solve Their Most Frequent Digital Retailing Dilemmas - Mo Zahabi, Cox Automotive

On today’s show, we’re pleased to welcome back Mo Zahabi, Senior Director of Product Consulting at Cox Automotive. In this segment, Mo and Jim continue their conversation about how dealerships can implement digital retailing strategies, common mistakes in this space, and practical solutions to solve them.

Delivering Convenience and Consistency as Part of the Dealership Experience

Often what makes one dealership stand out from the others is not their product but their service. In today's world of individualized marketing, customers are used to shopper-centric buying journeys and are highly sensitive to any perceived pain points along the way to a purchase. Ensuring convenience and consistency are two ways to build customer loyalty and boost return visits.

Are You Out-Performing the Competition in Digital Retailing?

Digital retailing in the automotive space is an unavoidable force that must be reckoned with. For many dealers, it is a sink or swim proposition. With companies like Tesla, who is famous for its approach to automotive retailing, recent announcements about closing stores only places greater emphasis on online sales.

On today’s show, we’re pleased to welcome back Mo Zahabi, Senior Director of Product Consulting at Cox Automotive. In this segment, Mo and Jim continue their conversation about how dealerships can implement digital retailing strategies, common mistakes in this space, and practical solutions to solve them.

Week In Review: The 4 Marketing Tips Your Dealership Should Focus on to End the Year Strong | Everything You Need to Know About Video Marketing at Your Dealership | What The Latest Buy-Sell Market Trends Mean for the Auto Retail Industry | Navigating the Robust Used-Car Market and Growing Your Dealership

CBT News.com Week In Review for Friday, October 25th, 2019:

The 4 Marketing Tips Your Dealership Should Focus on to End the Year Strong - Glenn Pasch, PCG Digital

On today’s show, we’re pleased to welcome back Glenn Pasch, auto marketing expert, industry thought leader, and CEO of PCG Digital. Glenn is no stranger to CBT News and always has great insight and advice into the world of marketing.

Everything You Need to Know About Video Marketing at Your Dealership - David Kain, Kain Automotive

On today’s show, we’re pleased to welcome back David Kain, auto industry expert, owner of Kain Automotive, and host of Kain and Company right here on CBT News.

What The Latest Buy-Sell Market Trends Mean for the Auto Retail Industry - Ryan Kerrigan, Kerrigan Advisors

On today's show, we're pleased to welcome back Ryan Kerrigan, managing director of Kerrigan Advisors. In this segment, Ryan and Jim discuss the state of auto retail's buy-sell market, consolidation trends, what the public stock prices are doing, and the key takeaways from the Blue Sky Report.

Fast Talk: Brian Finkelmeyer and Patrick Janes Discuss Navigating the Robust Used-Car Market and Growing Your Dealership

In this segment of Fast Talk, vAuto's Brian Finkelmeyer and Patrick Janes discuss the challenges dealers face as rising pressure of expenses coupled with the diminishing grosses, continue to compress margins. Brian and Patrick advise dealers on how to navigate our currently robust used-car market and take advantage of it in order to grow your business and overcome those expense challenges. And Patrick mentions one of the most important factors that can help with this problem: sourcing.

Brian Finkelmeyer and Patrick Janes Discuss Navigating the Robust Used-Car Market and Growing Your Dealership | Google Voice Search and PPC Campaigns | How Dealerships Can Help Their Communities While Growing Their Brand on Social Media

Today on CBTNews.com - Thursday, October 24th, 2019:

Fast Talk: Brian Finkelmeyer and Patrick Janes Discuss Navigating the Robust Used-Car Market and Growing Your Dealership

In this segment of Fast Talk, vAuto's Brian Finkelmeyer and Patrick Janes discuss the challenges dealers face as rising pressure of expenses coupled with the diminishing grosses, continue to compress margins. Brian and Patrick advise dealers on how to navigate our currently robust used-car market and take advantage of it in order to grow your business and overcome those expense challenges. And Patrick mentions one of the most important factors that can help with this problem: sourcing.

How to Make Google Voice Search and PPC Campaigns Work for Your Dealership

Advertising is a significant investment for most car dealerships, rolling the dice with monthly ad spends in the thousands of dollars per rooftop. Many are just emerging from traditional ad methods to ‘test the waters’ with modern campaigns like online PPC, or pay-per-click, marketing strategies. Cutting-edge dealers, though, are moving from print to digital and now to voice search, where the emerging tech is being embraced in leaps and bounds.

Five Ways Dealerships Can Help Their Communities While Growing Their Brand on Social Media

According to a 2017 Corporate Social Responsibility Study by Cone Communications, 87 percent of respondents said they would purchase a product because a company advocated for an issue they care about. The Harvard Business School also found that employees who have the opportunity to give to charities through their employer are happier than those who do not. According to data, your dealership stands to benefit from doing good. Getting involved with a local charity is a great way to not only help the community but also gain visibility.