Backcountry Marketing

Charlie Lozner | Climate Change and Personal Responsibility in the Outdoor Industry | Backbone Media


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When he's not working with some of the outdoor industry's top brands, Charlie spends his time skiing, hiking, and enjoying time with his family. After spending time in Seattle working at Outdoor Research, Charlie moved to Colorado to bring his talents to the agency, Backbone Media. Backbone is a PR and marketing agency with 70+ clients in the greater outdoor industry. These include Patagonia, Filson, YETI, Sitka and Eddie Bauer.

For Charlie, the work that gives him the most satisfaction is work that combats the effects of climate change. The outdoor industry has made strides in lobbying for Mother Earth but there is more work to be done.

 

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