Each month, “Lochhead on Different” episodes will explore the need to differentiate people, products, and services in a world that encourages a lot of imitation. A best-selling author, top podcaster, and former tech-industry CMO, Christopher Lochhead is a student of not only business and technology and marketing but also human nature, human folly, human genius, and very human joy.

Episode 6

In this episode, Chris and I discuss how the Chief Growth Officer is a hybrid version of the CMO, the CIO, and the CDO. He wonders if it’s a stupid thing – or not. Chris goes on to say that we’re losing the AI war to China and Russia, and the lamestream media is not reporting on it. He also talks about how FaceApp, which projects you forward several years is – wait for it – created by Russia. And then he discusses how 23andme uses your DNA for the benefit of the drug companies.

The conversation then turns to private equity, and how “Value Extraction Engineers” are putting themselves first, as opposed to the founders, shareholders, and employees. Chris says, “If you lay down with dogs, don’t be surprised when you get fleas.”

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