Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

Ever feel like you're stuck in a messaging rut, saying the same thing over and over, hoping it’ll click with everyone? Spoiler: it won't! In this episode, I’m diving into the biggest messaging mistake I’ve seen (and made myself). You’ll hear some hilarious stories from my own business, along with practical tips to shake things up. We’ll chat about why relying on one message is like fishing with one hook—it’s not enough! I’ll show you how to experiment with new angles, test what resonates, and attract the variety of clients your business deserves. Let’s get creative, have some fun, and see what sticks!

Topics covered in this episode:

• The importance of diverse messaging
• Adapting messaging for different audiences
• Experimenting with messaging
• Risk of narrowing your audience
• Examples of effective messaging
• Indicators of successful messaging

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Ever feel like your brain is in overdrive, running in ten different directions at once? Trust me, I’ve been there. In this episode, I’m sharing my journey as a business owner with ADHD. I’ll talk about my diagnosis, how it’s impacted my life, and the strategies I’ve developed to not only manage it but thrive in my business. I’ll walk you through the techniques that work for me, like batching tasks, using “pulls” to stay motivated, and keeping myself organized with tools like Asana and good old-fashioned notepads. I’ll also talk about the importance of giving yourself grace and my experience with medication. Whether you have ADHD or just feel a little scattered while running your business, I’ve got practical tips and inspiration to help you out.

Topics covered in this episode:

• Introduction to ADHD in Entrepreneurship
• Viewing ADHD as a Superpower
• Batching Work to Enhance Productivity
• Time Management and Structured Workweeks
• Use of Pulls for Motivation (thanks Coach Amber B! Check out her interview here on the podcast - Episode 13)
• Using Notepads and Digital Tools for Organization
• Planning for the Week Ahead vs Daily Planning
• Giving Yourself Grace

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Ever feel like legal protection for your online business is a maze of confusing jargon and intimidating procedures? In this episode, Amber Gilormo, The Boutique Lawyer, breaks it all down and makes legal safeguards accessible for entrepreneurs of all levels. From demystifying trademarks to navigating FTC compliance, Amber shares her tips to keep your business legally sound without the headache. 

Discover how a few simple steps can save you from costly mistakes and protect your hard-earned success. Plus, get a sneak peek at Amber's innovative new offering that's revolutionizing legal education for online business owners. Whether you're just starting out or scaling up, this episode is your roadmap to stress-free legal protection in the digital age.

Topics covered in this episode:

• Amber's background and transition to online legal services
• The importance of proper legal documentation for online businesses
• Common legal pitfalls in online marketing and income claims
• Trademark issues and domain name protection
• The launch of Amber's new product: The Legal Zine
• Proactive legal strategies for business owners
• Work-life balance and self-care for entrepreneurs

CONNECT WITH AMBER:
Website https://shop.theboutiquelawyer.com/
Instagram https://www.instagram.com/theboutiquelawyer/

Online Marketing Legal Policies Checklist
https://theboutiquelawyer.com/online-marketing-legal-policies-checklist

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Do you ever feel like a fraud, no matter how much you've achieved? In this episode, I dive into the realities of impostor syndrome, exploring its different types and sharing personal stories, along with practical tools to overcome self-doubt. You'll learn how to build your confidence and repurpose your wins to push through that nagging feeling of inadequacy. Tune in to discover how to turn imposter syndrome into a stepping stone for growth!

Topics covered in this episode:

• Impostor syndrome symptoms like self-doubt and feelings of inadequacy.
• Different types: Perfectionist, Superhero, Expert, Natural Genius, Soloist.
• Jordan’s personal journey with impostor syndrome.
• Psychological effects on self-efficacy and perfectionism.
• Practical strategies like thought awareness and journaling.
• Turning impostor syndrome into an opportunity for growth.

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Are you making the most of your tech stack, or are you paying for tools you never use? In this episode, I'll dive into the essentials of building a smart tech stack that keeps your business running smoothly and profitably. From beginner-friendly tools to advanced platforms, discover how to optimize your tech investments and streamline your workflow for maximum efficiency. Tune in to learn which tools are worth your money and how to get the most out of your current setup.

Topics covered in this episode:

• Understanding what a tech stack is and why it's crucial for your business.
• Identifying unnecessary expenses and maximizing the value of your tools.
• Recommendations for essential tech tools for those just starting out.
• More comprehensive platforms for growing businesses.
• Tools to connect your systems and automate processes to save time.
• The significance of tracking website traffic, and conversions.
• Insights on using Asana vs ClickUp for organizing your business operations.

Mentioned in this episode:
Flodesk- save 50% off! https://flodesk.com/c/GWYHIY

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Are you struggling to stand out in a crowded market? Discover how to revolutionize your business approach by focusing on client transformation! Join me to learn powerful strategies to communicate your unique value, showcase real results, and create marketing messages that truly resonate with your audience. It’s time to shift from selling deliverables to selling life-changing outcomes that will make your clients choose you over the competition.

Topics covered in this episode:

• The importance of changing your perspective in business.
• Ways to change your scenery to boost productivity and creativity.
• Seeking outside perspectives on your business.
• Joining online networking groups or memberships.
• Attending in-person events and networking opportunities.
• Joining local business organizations.
• The value of journaling to gain clarity.

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Ever felt stuck or uninspired in your business? Imagine the clarity and fresh ideas that could come from simply changing your everyday scenery. Join me in this episode as I share how stepping outside my usual environment, especially after a tough client breakup, led to new perspectives and business insights. Inspired by Dennis Waitley's wisdom, you'll learn practical tips for shaking up your work environment that can rejuvenate your mindset and prepare you for success in the upcoming quarter.

Topics covered in this episode:

• The importance of changing your perspective in business.
• Ways to change your scenery to boost productivity and creativity.
• Seeking outside perspectives on your business.
• Joining online networking groups or memberships.
• Attending in-person events and networking opportunities.
• Joining local business organizations.
• The value of journaling to gain clarity.

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Ever felt stuck in the daily grind of entrepreneurship, unable to see the forest for the trees? Jennifer Sise and Amber Bibelheimer join me to reveal their transformative approach to business growth. They share their secrets on "closing loops" and creating "pulls"—strategies that help entrepreneurs escape overwhelm and achieve success. By stepping away from your business to work on it, you’ll find a blueprint for turning ideas into action and dreams into reality.

Jennifer and Amber, productivity powerhouses and business growth experts, have developed a unique retreat-based coaching method. Their proven techniques have helped clients triple their income, rediscover their passion, and achieve work-life balance. Whether you're launching a new product or scaling your business, their insights will inspire you to take the crucial first step toward transforming your entrepreneurial journey.

Topics covered in this episode:

• The concept of "closing loops" in decision-making
• Using "pulls" to motivate action and follow-through
• Benefits of getting away from daily distractions for business growth
• How to balance work and personal life as an entrepreneur
• The long-term impact of business coaching and retreats
• Setting apart time for creative thinking and planning

CONNECT WITH JENNIFER:
Website https://jennifer-sise.mykajabi.com/
Instagram https://www.instagram.com/jennifersise/
Podcast https://in9minutes.buzzsprout.com

CONNECT WITH AMBER:
Website https://www.coachamberb.com/
Instagram https://www.instagram.com/coachamberb/
Podcast https://momentumrestartpodcast.buzzsprout.com/ 

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Ever felt like you're just going through the motions in your business? I'll show you how to reignite that spark with the concept of the "Light Up List." In this episode, I'm sharing my approach to staying focused on what truly matters in your entrepreneurial journey. Learn how to identify what lights you up, tackle what drags you down, and transform your business into a joy-filled powerhouse. From CMO strategies to human design insights, my take on business ownership will inspire you to reassess and revitalize your professional path.

Topics covered in this episode:

• The origin and power of the "Light Up List".
• How to identify and focus on tasks that energize you.
• The importance of regular self-reflection in business growth.
• Leveraging your unique strengths and "zone of genius".
• Aligning your business offerings with your passions.
• The value of flexibility and adaptation in entrepreneurship.
• Balancing the realities of business ownership with personal fulfillment

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Get ready to become a summer planning superhero! In this episode, we're diving into the not-so-sexy (but totally essential) world of campaign planning. Discover how to beat the Q4 rush, avoid holiday headaches, and set yourself up for marketing success. From picking perfect dates to crafting killer emails, I've got the inside scoop on planning like a pro. So grab your calendar, put on your strategic thinking cap, and let's turn your summer slump into a productivity pump! 

Topics covered in this episode:

• The importance of planning ahead, especially for Q4.
• How to select appropriate dates for campaign launches and cart closures.
• Scheduling post-campaign reflection, regrouping, and rest periods.
• Creating a detailed campaign plan.
• Strategies for efficient content creation.
• Tips for writing, scheduling, and managing campaign emails.
• The value of testing and refining marketing strategies based on campaign performance.

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com