Legendary Syracuse head coach Jim Boeheim sits down with Alex Sherman a few days before March Madness to break down the realities of NIL, the transfer portal, and the shifting power structure in college basketball. Boeheim argues the sport has, in many ways, improved on the court—older rosters, more talent staying in school, and an influx of international players—but says meaningful regulation (contracts, salary caps, transfer limits) is still needed to prevent the system from spinning further out of control. 

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Tyler Reddick joins Alex Sherman to unpack a red-hot start to the NASCAR season—three straight wins—and what’s actually behind the momentum. Reddick explains how experience at specific tracks and lessons from previous near-misses helped him execute when it mattered, including reflecting on coming up just short in the Daytona 500 and using prior failures as motivation to close races out.

 01:30 Michael Jordan’s “jab” that motivated Reddick to improve on superspeedways

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CNBC’s Contessa Brewer speaks with Inter Miami CF Managing Owner Jorge Mas and Nu CEO Cristina Junqueira about their new stadium naming rights deal. They also discuss the business impact of Lionel Messi and the upcoming World Cup

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CNBC’s Alex Sherman talks with sports business professor Rick Horrow about the stadium building boom and what’s fueling it. Then, longtime ESPN host Chris Berman joins Sherman to break down ESPN’s evolution, its NFL ownership deal, and why Berman believes the Damar Hamlin incident may have impacted the league’s push for an 18th game.

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CNBC's Alex Sherman sits down with YouTube creator Jesse Riedel, known to millions as "Jesser."
They discuss how Riedel scaled from virtually zero audience to more than 37 million subscribers, turning sports content into a digital media powerhouse. He also breaks down what he sees for YouTube's future sports content.

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CNBC’s Alex Sherman sits down with longtime NFL writer Ken Belson to discuss his new book “Every Day is Sunday,” the evolution of the league, and the business buzz surrounding Super Bowl week. Then, Hall of Fame quarterback Joe Montana joins the podcast to reflect on his legendary career, his pivot into venture capital, and where he sees the NFL heading next.

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CNBC's Alex Sherman talks to Hans Schroeder, the NFL's executive vice president of media distribution. They discuss whether the league will trigger its opt-out clause to renegotiate TV rights deals early, the NFL's landmark agreement with Disney/ESPN and why the league is bullish on ESPN's future value, potential expansion of its YouTube partnership, what it would take to convince players to accept an 18-game season, and the NFL's efforts to create a dedicated media package for international games.

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CNBC's Contessa Brewer talks with NFL EVP Jeff Miller about the rise of prediction markets and how the NFL is navigating it. Miller says the league is playing the long game.

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CNBC's Alex Sherman speaks with quarterback Kirk Cousins about his free-agency strategy, an 18-game season and his Zebra Technologies partnership on player tracking.

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Notre Dame star Jeremiyah Love reacts to the Irish missing the College Football Playoff, explains why NIL wasn’t a priority early in his college career, and breaks down how he’s preparing for the NFL draft.

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