Coaches on a Mission

My guest today is Darcie Warden who teaches people in midlife the Rising Phoenix Method to gain clarity about what's next so that they can enthusiastically step into new possibilities to create the next chapter of their life.

Darcie is in an all too familiar season of her business. She's willing to put in the work and wants to do it right. And she's also feeling a lot of pressure to be further along than she actually is right now.

So one part of her wants to honor where she's at while the other part of her is judging her progress as too slow or not enough or just flawed in some way.

Sound familiar? I think as online business owners, we can all feel this way from time to time.

Well, Darcie and I talked through the friction she felt to design an aligned plan to help her feel the way she wants to feel so she can work hard AND honor the natural progression every business takes.

WE got there by first exploring how Darcie shows up for her clients. In her words, she holds them in unconditional positive regard.

So, I invited Darcie to hold her business in unconditional positive regard.

From there, we came up with five steps she could follow in order to find that sweet spot between pushing and allowing success to come.

Here's what our plan looked like:

This was such a creative and intuitive conversation. I hope you'll follow along so, like Darcie, you can hold your business in unconditional positive regard.

Key Takeaways

Develop a clear vision and concrete strategy to effectively propel your coaching venture forward.

Embrace the power of community and the transformative possibilities of connection.

Learn how to identify and hire the perfect team member to build your community and implement your business strategy.

If you want to experience the same support and community that Darcie found in The Hive, consider joining The Hive today

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Do you want to build a thriving coaching business without working 24/7, hodge-podging strategies together, or selling your soul just to make a sale?

The Hive just might be your home.

In this episode, I'll share two important conversations we've been having inside The Hive lately to help you become a smarter marketer as well as a better coach.

In this episode, you will be able to:

Don't chase short-term solutions to long-term opportunities. - Dallas Travers

Join me to learn The Ripple Effect System in order to create real traction toward more clients, more visibility and more revenue. This free class is set for October 11th and again on the 12th. You can grab your free seat at www.dallastraverstraining.com

If you're ready to apply for The Hive, feel free to skip the workshop. Instead, just visit dallastravers.com/hive now to get the ball rolling.

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My guest today is Onelly Hernandez. Onelly helps Latinas with Hashimoto's and hypothyroidism lose weight without counting calories.

Onelly came into our conversation totally prepared to perfect her signature system, which made my job so super easy.

You see, every coach, whether you know it or not, has a signature system. And when we can give that system a name and really outline what it looks like, three incredible things happen:

Onelly and I had so much fun putting her New and Improved Signature System together. The key thing I'd like you to listen to is how we shifted away from simply describing what her clients will do in each phase of her system. From there, we leaned into how they'll feel when they hit each milestone in her system.

And the difference is powerful.

For anyone listening, especially those with Hashimoto’s, make sure to check out Onelly's finished product here. Take a look now because you may want to use it as a roadmap as you listen along.

Two Key Points We'll Cover During the Episode:

Key Takeaways

When a coach has a clear signature system, you can use it to attract leads into your programs. It's also a roadmap for clients as they move through the coaching journey.

Plus, it's a tool that immediately brings more confidence to you, the coach, because it showcases your expertise in an irresistible way.

If you want help developing your own signature system, consider joining The Hive.

If this episode is helpful, also check out:

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My guest today is Brenna McGowan who is an expert at launching. More specifically, Brenna's an expert at pre-launching. And she's on a mission to set coaches up for less stress and more income every time they launch because they've laid the groundwork way before the launch itself.

By leveraging her pre-launch and Anticipation Marketing™ strategies, Brenna's clients have seen 50%+ revenue growth in their launches without the frenzy and chaos they used to feel when launching. She also helps her students inside The Pre-Launch Plan Program create strategic pre-launch plans that've raked in hundreds of thousands in revenue.

Brenna and I talk all things Pre Launching during today's conversation. For me, the biggest benefit of this episode is for those coaches who don't launch. Your pre-launch plan can and should really be your ongoing marketing plan. Brenna and I talk about that a bit during the episode. Plus we discuss:

In this episode, you'll learn:

Perks of pre-launch marketing

OTHER FANTASTIC GUEST EXPERT INTERVIEWS:

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Do you ever worry that you overcomplicate things inside your business?

Whether it's your social media content, the structure of your offers, or even the way you talk about your work, a lot of coaches unconsciously create confusion for themselves and their audience with what I'll call the Kitchen Sink Approach.

It's rooted in a deep desire to serve and to be successful, but it often results in this invisible assumption that we have to include every little detail about our work into every thing that we do.

As the saying goes: a confused mind says no.

So, the kitchen sink approach needs to go.

And that's what we'll cover in today's episode.

My guest is Krista Strayer who helps women who have just had a wake up call feel vibrant and healthy naturally.

Krista has been my health coach for the last several months and I just have to say that she's so knowledgeable, compassionate, and very good at what she does.

But that message can easily get lost in translation in Krista's marketing.

Why? The Kitchen Sink Approach.

So, Krista and I put our heads together to really spell out the customer journey her clients tend to take. And what we discovered was that Krista's message was just too advanced for her audience.

Which is a simple problem to solve when you clarify your Signature System and understand the steps your ideal client must take in order to be ready for coaching and successful in the process.

Krista and I both left this conversation feeling so clear about her message and the structure of her offers. So, I hope it inspires some clarity in you too.

In this episode, you'll learn to:

If this episode is helpful, also check out:

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WEBSITE: www.flourishyoga.ca

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My guest today is MIchelle Pollack who might be familiar to you because this is actually her third time on the show. Not long ago, she joined Brian Patacca to take over the show and share their experience inside The Hive.

Then, back in episode 32, Michelle came on the show to tackle some obstacles blocking her from putting out consistent content.

A lot has changed since then, but as it goes; whenever we reach new levels, we face new opportunities and likely face new problems to solve.

So, Michelle and I worked on designing a formula to help her leverage her strengths to bring fresh energy into her marketing.

Here's the plan we cooked up:

Michelle helps ambitious women own what they bring to the table and live and lead on their terms. I just want to say that Michelle is easily one of the most coachable guests we've ever had on this show.

So, if you're a fan of coaching, you'll love hearing her work through her own obstacles as I simply ask empowered questions.

If you're feeling frustrated and exhausted because your marketing efforts are falling flat, despite your efforts to infuse authenticity, then this episode is for you!

In this episode, you'll learn to:

If this episode is helpful, also check out:

If this episode is helpful, also check out:

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Okay, today's episode is for all of you coaches who've changed your niche or you want to change your niche, but you're nervous about starting over.

Kelly Bonanno has been a health coach for several years, but her expertise and life experience brought her to a brand new niche.

Today, Kelly helps people navigate divorce with confidence and grace so they can become the best versions of themselves inside and out and make their next chapter their best chapter.

So, with a new niche she's super jazzed about, Kelly came to the episode with a few questions.

Those are the three questions we tackled during our conversation and Kelly walked away with a simple plan for consistent outreach plus a plan to host a big list building event every quarter.

Here's what you'll learn in this episode:

If this episode is helpful, also check out:

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If you've been thinking about creating a quiz as your next lead magnet, you will love this episode.

My guest today is Linda Sidhu who is a list-building expert that helps entrepreneurs create irresistible personality quizzes that attract hundreds of new subscribers on autopilot.

I invited Linda on the show to talk about quizzes because nobody does quizzes better than her.

We kick things off by making the case for personality quizzes for every coach.

From there, Linda will teach you how you can use the data from your quizzes to clarify your message, design dreamy offers, and even leverage partnerships.

Who knew that quizzes could do all that...I thought they were just a fun lead magnet.

But Linda set me straight.

And then she even shared some expert insights on personalized email marketing and launch strategies inspired by your quiz results.

In this episode, here's what you will learn:

Okay...let's talk quizzes, shall we?

As an added bonus, Linda is hosting a FREE 3-Day Nail Your Quiz Idea Challenge, where you'll uncover:

★ The true significance of having a quiz for your business (hint: it's not what you think!)

Join Linda and nail your quiz idea!

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If you ever worry that you don't have enough time to spend on marketing and list building, you're in the right place.

My guest today is Yissel Espinoza Cervantes who helps driven women create their dream careers without sacrificing their health, family, and happiness.

Speaking of driven women, Yissel is definitely one of them.

And she finds herself in a season of life where other obligations only allow her about 3 hours to work on marketing her business every week. So, Yissel's big question was, Where should I spend that time to get the best results?

Though the answer to this question will be different for every coach, Yissel and I did our best to find the aligned answer for her.

Here's the process we followed to get there:

Now it's your turn. Here's what you'll learn:

The resources mentioned in this episode are:

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INSTAGRAM: @dallastraversbizmentor

Finding clients is one thing. Keeping them is another. Especially when the work you do is so powerful that folks feel like they're fixed after only 4 coaching sessions.

That was the case for Jessica Raaum Foster who realized that in order to really have the impact (and the income) she craves, she needs to redesign her offer and refocus her niche.

If you worry that nobody will actually be interested in investing in your coaching program, this episode will help you re-evaluate your dream client, the offer they really need, and the message to call them in.

In this episode, Dallas and Jessica cover:

A Bit About Jessica

Jessica came into our conversation feeling really clear about who her dream client actually is. And also pretty clear that she hasn't been delivering a clear message or offer that aligns with that same dream client.

So, the two of us put our heads together to design a simple, scalable program that Jessica’s dream client will not only leap toward, but they’ll also want to stay for the long haul.

Then, we identified gaps in Jessica’s message plus a framework to fill those gaps so she could take her shiny new offer to the streets.

Whether you’re crystal clear about your dream client or not, this episode will reveal four essential steps to ensure that your marketing message and your offer both align with the clients you want to attract.

If this episode is helpful, also check out:

CONNECT WITH JESSICA:

INSTAGRAM: @jessicaraaumfoster

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INSTAGRAM: @dallastraversbizmentor

FREE QUIZ: www.dallastravers.com/quiz