Cocktails & Content Creation

Episode 123: How to overcome paralysis when it comes to creating content

Welcome to episode 123 of the Cocktails & Content Creation Podcast! For this episode, we’re going to discuss how to overcome paralysis when it comes to creating content.

In our one hundred and twenty-third episode you’ll learn:

• How Kate gives herself certain steps to overcome some blocks in her content creation
• How she works with her ADHD to unblock paralysis
• Some tips from Jessie as a photographer and how she overcome’s fears when hitting publish and sending galleries to clients

 Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 122: How to Rebuild your Content Creation/Influencer Business Post-Pandemic.

Welcome to episode 122 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to rebuild your content creation/influencer business post-pandemic.

In our one-hundred-and-twenty-second episode you’ll learn:

• How an influencer took her life as a military wife and turned it into a 6-figure business
• What happened to her brand deals when the pandemic hit
• How she’s been supplementing her income to make up for the loss income with her blog
• Where she sees her blog going now that the pandemic is coming to an end
• Her thoughts on someone just starting out in the blogging/influencer realm
• How her blog has evolved over the years and her plans for the future

About our Guest:

Samantha Curtis is a life and style blogger and content creator at The Samantha Show inspiring women to look and feel their best. She started her blog in May 2011 when her husband was deployed to Afghanistan and she’s been doing it ever since!

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Links & Resources:

• The Samantha Show
• The Samantha Show on Facebook
• @Samantha_Show_ on Twitter
• @Samantha_Show on Instagram
• Samantha Curtis on LinkedIn

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 121: Creative Content Examples that We Love

Welcome to episode 121 of the Cocktails & Content Creation Podcast! For this episode, we’re going to discuss creative content examples that we love. 

In our one hundred and twenty-first episode you’ll learn:

• From Kate on two Creators that she’s been inspired by lately 
• From Jessie on why she’s geeking out over two Creators she’s loving lately
• A few thoughts from both Kate & Jessie on WHY they feel their content is so good!
• Why it’s good to look around at other creators to take inspiration from them
• How content creation can be about anything you want it to be

Resources

• @Brianamatopoeia on Instagram
• The Blonde Abroad’s Ultimate Bermuda Travel Guide
• @Bigexcelenergy on TikTok
• @Briannaborghi on TikTok

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 120: How to Create a Content Subscription for Brands

Welcome to episode 120 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to create a content subscription for brands with Alyssa Gordon of Alyssa Joy & Co. 

In our one-hundred-and-twentieth episode you’ll learn:

• How moving to a subscription model can help your business
• How Alyssa structured her subscriptions with her product photography clients and how it’s a great way to earn recurring revenue
• The benefits from the client's perspective
• How Alyssa manages multiple subscription clients and plans her time
• A few mistakes she’s made along the way with her subscription clients
• The nitty gritty details when it comes to cancellations

About our Guest:

Alyssa Gordon is the owner and stylist at Alyssa Joy & Co. where for the past 10 years she’s been helping product-based businesses capture their moment and dominate their webspace with beauty and intentionality. Whether she’s crafting a dream Instagram feed or coming up with your new brand identity, she’s always standing in your corner as a creative partner.

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Links & Resources:

• Alyssa Joy & Co.
• @alyssajoyandco on Instagram
• Alyssa Gordon on LinkedIn

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 119: How to get over the Fear of Experimenting with your Content Creation Aesthetic

Welcome to episode 119 of the Cocktails & Content Creation Podcast! For this episode, we’re going to discuss how to get over the fear of experimenting with your content creation aesthetic. 

In our one hundred and nineteenth episode you’ll learn:

• The reason why many content creators don’t experiment with their aesthetic and why this is holding them back, including some thoughts on how this ties into your brand visuals
• Why experimenting with your content creation aesthetic can be intimidating yet rewarding
• How Jessie recently experimented with her photography style and how she is planning to incorporate this experiment into her shoot planning process
• How experimenting with your aesthetic can help your content creation business

Resources

• From Jessie’s Blog: How Hard Light gave this Brand a very Editorial Look

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 118: How to Leverage Retainers in a Creative Business

Welcome to episode 118 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to leverage retainers in a creative business with Cara Chattelier of Bubbly Creative.

In our one-hundred-and-eighteenth episode you’ll learn:

• What a retainers are and how they can be utilized in business
• How they are structured and how they differ from hourly rates
• What types of businesses benefit from employing retainers
• How Cara uses them in her marketing business creating content for her clients

About our Guest:

Cara Chatellier is the founder & creative director of Bubbly Creative, a boutique digital and content marketing agency focused on building and executing strategies to make small & medium sized businesses POP! Cara has been in marketing and sales for her over 10 years and loves building relationships with growing business owners.

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Links & Resources:

• Bubbly Creative
• Bubbly Creative on Facebook
• @bubblycreativema on Instagram
• Bubbly Creative on LinkedIn

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 117: Misconceptions Surrounding Passive Income when it comes to Creating Courses

Welcome to episode 117 of the Cocktails & Content Creation Podcast! For this episode, we’re going to discuss the misconceptions surrounding passive income, specifically around course creation with our very own Jessie Wyman. 

In our one hundred and seventeenth episode you’ll learn:

• Some of the misconceptions about passive income
• A few of the hidden costs behind course creation
• What Jessie learned about creating a course
• The tech involved with running a course
• Why there is no such thing as a “set it and forget it” course model
• The choice Jessie faced and what her final decision was when it came to balancing her photography business and her course

Resources

• Jessie’s Photography Website
• Resources for Photographers 

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 116: How To Plan Maternity Leave as a Solopreneur/Influencer

Welcome to episode 116 of the Cocktails & Content Creation Podcast! For this episode, we’re going to discuss how to plan maternity leave as a solopreneur/influencer. 

In our one hundred and sixteenth episode you’ll learn:

• Why you need to be prepared when it comes to maternity leave
• How much time Kate is actually taking and how she came to that decision
• Identifying what can be worked on post-delivery vs. what needs to go completely on-hold
• How to communicate with clients prior to taking leave
• What we are doing with the Podcast to cover shows while Kate is out
• How to adjust your mindset to make sure your priorities are taken care of, especially when it comes to posting on social media
• Just a few of the things you need to consider when planning your maternity leave as a solopreneur

Resources

• Kate’s Pregnancy Announcement on her blog
• Kate’s Pregnancy Announcement on Instagram 

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 115: The Simple 3-Step Formula for your Email Welcome Sequence

Welcome to episode 115 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about the simple 3-step formula for your email welcome sequence with Sarah Noel Block of Tiny Marketing.

In our one-hundred-and-fifteenth episode you’ll learn:

• What an email sequence is and how it can help to grow your business and bring in sales
• Ideas for your opt-in or freebie, even if you aren’t a “product-based business,”  to get people on your list
• The Simple 3-Step Formula for your Email Welcome Sequence that will help you to convert leads to clients
• The timeline for your email sequence so people will remember you when you pop in their inbox
• How this sequence fits into your regular email newsletters
• The easy and least expensive ways to get started on your email list and your welcome sequence
• Ways to avoid ending up in that dreaded Spam folder
• Tips to write a subject line that will get your emails opened

About our Guest:

Sarah Noel Block is an inbound marketing expert who focuses on an education-based approach to marketing for SMBs and solopreneurs. Her approach to marketing systems makes it easy for tiny teams to have a big impact. She works with businesses in two ways: 1) marketing education and products for small businesses and 2) strategy and executing content marketing and inbound funnels for SMBs.

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Links & Resources:

• Tiny Marketing by Sarah Noel Block
• Sarah Noel Block on Facebook
• @sarahnoelblock on Twitter
• @sarahnoelblock on Instagram
• @sarahnoelblock on YouTube
• Tiny Marketing on LinkedIn
• Avoid Content Burnout With Core Content On-Demand Webinar

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”

Episode 114: Simplifying Systems in your Home and in your Business to put you ahead of the chaos

Welcome to episode 114 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to simplify systems in your home and in your business to put you ahead of the chaos with Heather Greco of Chaos ‘N’ Cookies.

In our one-hundred-and-fourteenth episode you’ll learn:

• Why it’s helpful and important to understand the systems in your home and business
• How hiring outside help can help with setting up your systems
• Tech tips to keep you organized in your business
• How to start organizing your business and ways to control the chaos 

About our Guest:

As a busy mom of three and the founder of Chaos N’ Cookies, keeping moms from crumbling is Heather Greco’s main objective. After gaining 10+ years of experience as a Director of Marketing helping build multiple 6 & 7-figure businesses for other women she’s created the Chaos Control System to equip moms to overcome their own objections so they can live the life they want to live and start that business they have always wanted. The Family Playbook, or standard operating procedure, is the tool every mama needs to save time and stress-less when chaos ensues at home. 

For new biz owners, she also helps simplify systems on social media and other business platforms to automate processes to get their business up and running quickly and efficiently with how-tos and hands-on coaching. She has helped hundreds of women to be more productive and self-sufficient in their homes and businesses allowing them to reclaim control of the chaos. 

Thanks for Listening!

Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram. 

Links & Resources:

• Chaos ‘N’ Cookies
• Heather Greco Steinker on Facebook
• @chaos-n-cookies on Facebook
• @chaosncookies on Instagram
• @theheathergreco on Instagram
• Heather Greco Steinker on LinkedIn
• The Chaos ‘N’ Cookies Podcast
• The Chaos ‘N’ Cookies Shop

Until next time, cheers to your next cocktail and happy content creating!

Kate & Jessie

Hosts of “The Cocktails and Content Creation Podcast”