Building a business is a lot like going to the gym. You get stronger with every rep, and if you’re doing something wrong… you’re in for a world of hurt. Cody Klimper got into this industry through the fitness world, and his journey has been full of HARD lessons, long hours, and plenty of reps. Topics of discussion include: vlogging, international shipping, growing local business, building a fitness apparel brand, going out on his own, getting burnt by partnerships, learning screen printing and embroidery, used equipment nightmares, taking risks, working after hours, manufacturing blanks, shiny object syndrome, and people standing.