In Search Of Excellence

Cold Calling: Master The Art To Succeed | E50


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Cold Calling is one of the best ways to grow as an individual as well as accomplish even your wildest dreams! It requires confidence, composure, and sales skills – all of which are extremely hard to master!

In today's competitive marketplace, many salespeople and business owners are relying solely on digital marketing techniques to generate leads and close deals. However, there is still tremendous value in cold calling, even if it seems intimidating or old-fashioned. The very fact that so many people are scared to pick up the phone can be a major advantage for those who do.

I started my Cold Calling career at Mural Stone Construction where I made 200 calls a day trying to selling aluminum siding. At the end of the summer I made one sale – it was something that changed the course of my life forever. Feeling the value of my work in a commission check was especially rewarding to me.

(03:09) David Solomon

  • Two of his jobs in college
  • Experience with Merrill Lynch
  • Difference of cold calling then and now
  • The responsibilities of finishing what you start

(07:14) Daymond John

  • Learning to face rejection
  • Having a strong rejection muscle
  • Perfecting your approach
  • Putting yourself out there

(10:09) Sharon Stone

  • What to do when the odds are 1 in 1,000,000
  • Sharon’s dad beat cancer with a 3% survival rate
  • People who chose to win, win
  • Be grateful, say “please” and “thank you”

(13:39) Steve Case

  • The power of MORE
  • Customer Mentality
  • Finding business opportunities in college

(15:34) Mark Cuban

  • Entrepreneurial spirit 
  • How to sell
  • Building confidence 

(17:39) Tim Draper

  • Trips to San Francisco
  • The importance of cold calling skills
  • Being able to connect with people
  • Getting over your embarrassment
  • Elon Musk
  • Cold calling is a personal connection

(25:54) Trina Spear

  • Selling scrubs from a car to hospital workers
  • Developing communication skills
  • Believing in a product you sell
  • Being interested in your buyers
  • Serving a warm cup of cocoa or coffee

(30:44)  Brad Keywell

  • Ann Arbor experience
  • Creating a business
  • Selling guidebooks and posters at college


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In Search Of ExcellenceBy Randall Kaplan

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